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Envelope-to: suzana@digitalaesthetics.org
Delivery-date: Fri, 19 Aug 2022 09:07:02 -0400
Message-ID: <m171.56036349.2542181660914413153.JavaMail.tomcat@web-core2-035>
Date: Fri, 19 Aug 2022 09:06:53 -0400 (EDT)
From: Perry Marshall <google@perrymarshall.com>
To:  <suzana@digitalaesthetics.org>
Subject: =?utf-8?Q?Perry_Marshall_Academy:_Y?=
 =?utf-8?Q?our_PM_Academy_=E2=80=9CSyllabus=E2=80=9D?=
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 0px 0px 13px; line-height: 1.6;">Perry Marshall Academy=
<br>6-months of coaching in Planet Perry Way<br>$10,000+ of my Top Tier Pro=
grams and Seminars<br>Starts September 1st - Click <a href=3D"https://m171.=
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dding: 0px; margin: 13px 0px; line-height: 1.6;">Suzana,</p>=20
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
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nches in just a few weeks! </p>=20
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
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The Foundations (D3, 80/20 and Tactical Triangle)</b></p>=20
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
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ext-block style-scope" style=3D"padding: 0px; line-height: 1.6;">80/20 Sale=
s &amp; Marketing</b></i> book mailed to you<br><i class=3D"bard-text-block=
 style-scope" style=3D"padding: 0px; line-height: 1.6;">Detox Declutter &am=
p; Dominate</i> book mailed to you and PDF opened for you<br>Marketing DNA =
Test Unlocked!<br>Detox Declutter &amp; Dominate 5-Day Challenge Videos Unl=
ocked!</p>=20
              <ul class=3D"bard-text-block style-scope" style=3D"padding: 0=
px 0px 0px 40px; margin-top: 16px; margin-right: 0px; margin-bottom: 16px; =
margin-left: initial; line-height: 1.6; font-family: Helvetica, Arial, sans=
-serif; font-size: 15px; color: rgb(52, 52, 52);">=20
               <li class=3D"bard-text-block style-scope" style=3D"padding: =
0px; margin: 0px; line-height: 1.6;">Discover whether you're doing what you=
're truly gifted to do, based on your natural persuasion profile</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow To Get Crystal Clear On Your Most Important Priorities</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow to Strip-mine Schedules &amp; Obligations With Ruthless Efficiency </li>=
=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow to Make Meaningful, Satisfying Progress Towards Your Goals Every Single =
Day</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">B=
ite-sized homework assignments on 80/20, DD3 and Tactical Triangle!</li>=20
              </ul>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">October 2022=E2=80=
=A6Traffic </b></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Subversion Summit <i class=
=3D"bard-text-block style-scope" style=3D"padding: 0px; line-height: 1.6;">=
unlocked</i>!</p>=20
              <ul class=3D"bard-text-block style-scope" style=3D"padding: 0=
px 0px 0px 40px; margin-top: 16px; margin-right: 0px; margin-bottom: 16px; =
margin-left: initial; line-height: 1.6; font-family: Helvetica, Arial, sans=
-serif; font-size: 15px; color: rgb(52, 52, 52);">=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">Y=
our traffic strategy for =E2=80=9Chow to appear everywhere=E2=80=9D to your=
 best prospects </li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">I=
dentifying alternative traffic channels in the Age of the BIg Five</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">S=
calability: How many zeros can you add?</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow much will it cost to scale your traffic UP? </li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow much will a boost in conversions increase your market share?</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">B=
ite-sized homework assignments on boosting the quality and quantity of your=
 traffic</li>=20
              </ul>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">November 2022=E2=
=80=A6Conversion</b></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Star Principle Activate un=
locked!<br>Swiss Army Knife Digital unlocked</p>=20
              <ul class=3D"bard-text-block style-scope" style=3D"padding: 0=
px 0px 0px 40px; margin-top: 16px; margin-right: 0px; margin-bottom: 16px; =
margin-left: initial; line-height: 1.6; font-family: Helvetica, Arial, sans=
-serif; font-size: 15px; color: rgb(52, 52, 52);">=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">W=
hat is your Definitive Selling Proposition Score and how to raise it fast</=
li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">T=
he best way to boost conversions at the most difficult level </li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">W=
ill your next promotion or product or service succeed or fail? </li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">S=
ystematic creativity with the Swiss Army Knife</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow to generate content faster from the guy who churns out 30 emails a week =
</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">R=
hythm, Soul and Rock &amp; Roll</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">B=
ite-sized homework assignments to help you sharpen your DSP and elevate you=
r conversions</li>=20
              </ul>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">December 2022=E2=
=80=A6Economics</b></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Simplify Activate! <i clas=
s=3D"bard-text-block style-scope" style=3D"padding: 0px; line-height: 1.6;"=
>unlocked</i></p>=20
              <ul class=3D"bard-text-block style-scope" style=3D"padding: 0=
px 0px 0px 40px; margin-top: 16px; margin-right: 0px; margin-bottom: 16px; =
margin-left: initial; line-height: 1.6; font-family: Helvetica, Arial, sans=
-serif; font-size: 15px; color: rgb(52, 52, 52);">=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow much money are you leaving on the table? </li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">1=
4 questions to help you design a high-priced offering</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow to engineer upsells for your customers with money burning holes in their=
 pockets=E2=80=A6the ones with an unscratchable itch for what you offer</li=
>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">U=
sing the 5 Power Disqualifiers to raise your prices</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">U=
sing vendors, delivery modes, celebrity, entertainment, risk removal and gu=
arantees to raise customer lifetime value</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">L=
everaging =E2=80=9C20/120=E2=80=9D to reduce your cost to acquire a custome=
r and slash your expenses</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">B=
ite-sized homework assignments to help you bolster your Economics</li>=20
              </ul>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">January 2023=E2=80=
=A6Simplify, Star &amp; Network Effect </b></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Rosetta Stone Activate! <i=
 class=3D"bard-text-block style-scope" style=3D"padding: 0px; line-height: =
1.6;">unlocked</i></p>=20
              <ul class=3D"bard-text-block style-scope" style=3D"padding: 0=
px 0px 0px 40px; margin-top: 16px; margin-right: 0px; margin-bottom: 16px; =
margin-left: initial; line-height: 1.6; font-family: Helvetica, Arial, sans=
-serif; font-size: 15px; color: rgb(52, 52, 52);">=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow to create a new market =E2=80=9Cout of thin air=E2=80=9D in as little as=
 hours to no more than a few weeks of pleasant, engaging exploration </li>=
=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow to radically simplify the customer experience =E2=80=93 and a process by=
 which you can crawl, then walk, then run =E2=80=93 without borrowing money=
 or making a pact with Satan </li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">W=
hy (and how) 75-90% of companies can build impressive assets WITH MOATS wit=
hout a second mortgage, or giving away half your company to angel investors=
, private equity groups or Venture Capitalists</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">A=
n =E2=80=9CX-Ray=E2=80=9D for identifying exactly what your customers want =
to buy; their bleeding neck; their unscratched itch; and as a result they c=
ome to you on very different terms - your terms - paying you both more mone=
y and more respect</li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow to assess the growth potential of markets without actual stats or hiring=
 Harvard MBAs =E2=80=93 and an exhaustive list of signals that give you GRE=
EN / YELLOW / RED LIGHTS for moving forward. Life as a serial entrepreneur =
is so much more fun when the odds of failure get cut in half! </li>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">A=
n insidious way angel investors, private equity groups and venture capitali=
sts seduce fine entrepreneurs into death traps - and the warning signs </li=
>=20
               <li style=3D"padding: 0px; margin: 0px; line-height: 1.6;">H=
ow to recognize =E2=80=9CSimplify=E2=80=9D any time, anywhere- and learn fr=
om it on-the-go much the same way =E2=80=9CMarketing Maniacs=E2=80=9D notic=
e great marketers everywhere they go. This is a recipe for a business life =
that=E2=80=99s far more interesting and less frustrating.</li>=20
              </ul>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">February 2023=E2=
=80=A6Finals</b> </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Final Exams: Topics to be =
Determined by John and the Class</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Possible topic: Memos from=
 the Head Office</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Perry Marshall Academy is =
about $66 per day stretched over a year. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">It=E2=80=99s also $23,000 =
less than Roundtable. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">We are accepting a maximum=
 of 5 students this semester. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><a href=3D"https://m171.ke=
ap-link012.com/v2/click/a8a53b94971a6b4f4ca80059b790495b/eJyNkE9rwkAQxb_LHn=
pS4xbRJhCKiEiI9VDaswybSV26s7vsTipB8t27xtJeWuhx3rz3mz8XwWjBctWIQpBcSTERAZX2G=
i1vnGVQY09Kmcv5w0QYbd93wXVeFJdfst_tq3i_yPN8ORHce0yWl-f1pq4Ou-O-OtTJ6yGkIf_g=
yPlK5vPFD2n7tK72Yhj-RCNp3n4kehQFhw6vRzU6HcavwST_idkXWXY-n2ceQ-gJQjyBMTPlKAM=
FDVKfPXZMx-i6oLDUtu2idja6lu-uOiVeRyUSaDMKCsiDfrOlJ5j64MiNMmOgMpXRp-FTo-Mtrt=
Jr03q3_DJtDN6jbb4-XmMvihZMxOET7JSOMA=3D=3D" class=3D"bard-text-block style-=
scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0px; l=
ine-height: 1.6;">Apply Here</a> </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Seize the day,<br>Perry</p=
>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px 0px; line-height: 1.6;">***NOTE: This email ad=
dress isn't monitored!<em> If you need help, please email: <a href=3D"mailt=
o:support@perrymarshall.com" class=3D"bard-text-block style-scope" style=3D=
"color: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">support@perryma=
rshall.com</a></em></p>=20
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00%">=20
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             <div>=20
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 center; color: rgb(52, 52, 52); font-family: Helvetica, Arial, sans-serif;=
 font-size: 15px; padding: 0px; margin: 0px; line-height: 1.6;"><i style=3D=
"padding: 0px; line-height: 1.6;">Not interested in this topic? </i><i styl=
e=3D"padding: 0px; line-height: 1.6;"><a href=3D"https://m171.keap-link005.=
com/v2/click/0528096ae9a406d03de29836389d846b/eJyNkE9rAjEQxb9LDj25rimi3YWli=
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So-eBspZ_7mMIZOqT7947-0LfBxX1XQ8UHwkEMnb62y-ajfL7brdrERLJsqQf-To0VRXo_HknrR=
4mbVrdT7_GQ1oefEl6UnVHDNcjtpZOYzfoxP9nplSXZaHw2FIEOMRTUx749ywC1gG4iJkLrrgex=
vRsA2-fM6M2xRy7KCxvs9JYAo9P1w4SnrGBtBYdwWdQTL2wzeEpqAYMFwxQ8RGykSySuFsutllk=
LyAb_6J7G-IwO9-_r-Co6p74xKcvwH8aZPZ" class=3D"bard-text-block style-scope" =
target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0px; line-hei=
ght: 1.6;">Click here to be removed from this email series</a></i><i style=
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word; word-break: break-word; font-size: 0px; padding: 15px; text-align: ce=
nter;">=20
             <div style=3D"margin-left: auto; margin-right: auto;">=20
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g: 0px; margin: 0px 0px 13px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">If you'd rather not receive any more emails from us, <a h=
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erline; padding: 0px; line-height: 1.6; color: rgb(153, 153, 153);">Unsubsc=
ribe</a></p>=20
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g: 0px; margin: 13px 0px 0px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">Perry S. Marshall &amp; Assoc<br>805 Lake Street #295<br>=
Oak Park, Illinois 60301<br>United States<br>(312) 386-7459</p>=20
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