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Envelope-to: suzana@digitalaesthetics.org
Delivery-date: Wed, 24 Aug 2022 00:30:57 -0400
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Date: Wed, 24 Aug 2022 00:30:42 -0400 (EDT)
From: Perry Marshall <google@perrymarshall.com>
To:  <suzana@digitalaesthetics.org>
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readability=E2=80=9D of your copy using my copy grading tool at <a href=3D"=
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NkE1Lw0AQhv_LHjwlZjdaWgNBSiklpC0iei5LMmkXsx_Mzgqh5L-7iaIXBa_PvPPMx5URGGmoal=
nBtFgKljCERjkFhjbWkGzmmhDiQfBVwnpl3nZog2PF9Zfe7_IE84Xg9zxhNDiIkZfn9aaujrvTv=
jrWMeskxiH_8Ai-zBec_5i2h3W1Z-P4pxq0ou17tHtWEAaYjmpVPIxesY_5C5ErsuwJEIeDRH-R=
fX_bWJ2dUbaQPQbSJ28DNlAq0wWvrPG2o5uJ62gKugQtVT-DRmon1dmUTuvUAyrwMydAXTq03sW=
5n6iJH41bzclZkOY8z1O-SvO7uLZ0Dkz79fYaBlZ0svcwfgAjrY2z" class=3D"bard-text-b=
lock style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padd=
ing: 0px; line-height: 1.6;">PerryMarshall.com/grade</a>. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Just copy/paste your text =
into the box and get your =E2=80=9Cgrade level.=E2=80=9D </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Generally speaking, the lo=
wer the number the better. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">If your copy scores higher=
 than grade 9, you should consider revising it. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">McGee also likes Hemingway=
app.com because it highlights the most =E2=80=9Cproblematic=E2=80=9D sectio=
ns of your copy. It also identifies instances of passive voice and adverbs.=
 </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Adverbs are the laziest pa=
rts of speech. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Use concrete nouns and act=
ive verbs as much as possible. Your copy will be more powerful and persuasi=
ve. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">By the way, this email sco=
red a 6.5. One adverb. No passive voice. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Speaking of conversion: So=
me of the highest-paying work you can do is crafting your <a href=3D"https:=
//m171.keap-link012.com/v2/click/233d84e32b30e126795e2e68e5c4e689/eJyNkcFqA=
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LhtIld3iUnOqJlPJmWr7Oq424XP5Vg7O8_Er2KAqmHq6lGpuK8Qd1KX9gxljk-fF4HCMQnZyheD=
BdN66Dy5mM9dbv8yZi_tKz28XQUw2l9W0fbfAxtPxw5S5Ze1eCM7YbQG0cGrv3JTqXRSALceAM5=
EqkEDHt8IPq9LppwyE5CDIttc7kLNOPqYJBBN_8fsEaTqJoTRfh8g1L2JLK" class=3D"bard-=
text-block style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223)=
; padding: 0px; line-height: 1.6;">Definitive Selling Proposition</a>. If y=
ou have a killer offer, you don=E2=80=99t have to rely on killer copy! Medi=
ocre copy will do. </p>=20
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51, 51, 51); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><span style=3D"color: rgb(=
52, 52, 52);" class=3D"bard-text-block style-scope"></span></p>=20
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dding: 0px; margin: 13px 0px; line-height: 1.6;">Join<span class=3D"bard-te=
xt-block style-scope" style=3D"color: rgb(51, 51, 51);"> </span><a href=3D"=
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IBtKkI0RbhuhToBjfkqYDU8jJOQEyyaXM-CqTj9RChQDu_PMLNfSsuKgmwfAFFQGT_w=3D=3D" =
class=3D"bard-text-block style-scope" target=3D"_blank" style=3D"color: rgb=
(43, 170, 223); padding: 0px; line-height: 1.6;">New Renaissance</a> Club <=
span class=3D"bard-text-block style-scope" style=3D"">before September 15th=
, </span><span class=3D"bard-text-block style-scope" style=3D"color: rgb(51=
, 51, 51);">and I=E2=80=99ll include access to s</span><span class=3D"bard-=
text-block style-scope" style=3D"color: rgb(51, 51, 51);">ession one of my =
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3Ru3xVMLXr_582X-5CwYvPbc7kQtUE2UGIgExkYLnufBszb9TCn1pOR0IJz1n8sUuijq8x9nb-M=
rrMZKjkYDwacIOfL2Opuv2s1yu243q5yNOuVL7vAoOanGUsqbafEya9ficvlXDWh58ZXtJGpOHV=
xL7Wwuxu_J5fyBOVJdlsfjcRghpRPqRAft3NAELFETQzJOE5XPHeOWQpcMNNbvO7LBU9jzw5Vjl=
nbYAGrremA0Rm0_fBMRC4JkgXqeddjEFCjmFX6QyY-bF-yTvaCoZFUVclpUj7mBjhH87vcHVnAS=
9V47gss31yuSnA=3D=3D" class=3D"bard-text-block style-scope" target=3D"_blan=
k" style=3D"color: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">80/2=
0 Masterclass</a>! </span></p>=20
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">PLUS- <span style=3D"color=
: rgb(51, 51, 51);" class=3D"bard-text-block style-scope">G</span><span cla=
ss=3D"bard-text-block style-scope" style=3D"color: rgb(51, 51, 51);">et you=
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QTTJMZisivnvjtnhqwes3f77Mn5wFgzeeq0YUwqmpEiNBUFu04HkRPJt6mCmlnpWcjURn_eeKQo=
-iOP9x9ja-Qj1RUj-NBJ8QUuT9bb5YV9vVblNt1ymLhtIld3iUnOqJlPJmWr7Oq424XP5Vg7O8_=
Er2KAqmHq6lGpuK8Qd1KX9gxljk-fF4HCMQnZyheDBdN66Dy5mM9dbv8yZi_tKz28XQUw2l9W0f=
bfAxtPxw5S5Ze1eCM7YbQG0cGrv3JTqXRSALceAM5EqkEDHt8IPq9LppwyE5CDIttc7kLNOPqYJ=
BBN_8fsEaTqJoTRfh8g1OdpLM" class=3D"bard-text-block style-scope" target=3D"=
_blank" style=3D"color: rgb(43, 170, 223); padding: 0px; line-height: 1.6;"=
>DSP</a> breakthrough consultation for no charge when you join New Renaissa=
nce Club today (limit to the 1st 10 people) to hone your DSP and construct =
your killer offer. AND get your complimentary copy of =E2=80=9C<i class=3D"=
bard-text-block style-scope" style=3D"padding: 0px; line-height: 1.6;"><a h=
ref=3D"https://m171.keap-link015.com/v2/click/9da80ea3eb1fe35f0fd743d23706c=
06a/eJyNj8EKwjAQRP9lz8UmVanmJkUktHoQPUswqwbbNCRboUj_3SjiScHrzpu3zB0IrbIkNQh=
oeM4hAY9H4wxaKlpL6vjKOOdzzmYJ1MZeV77tHIj7l-4nfh6zKWfZJAHqHUZkt10UpdysDpXclJ=
F1yscnf3g4y7MpY-xjWq4XsoJh-KnGxtDyFu0BBPkOn6O0icNo7-vIX4hcEGl6RmtGXUhdaJQex=
6JyDq1-Dy-xB3FSdcDhAUkfXgE=3D" class=3D"bard-text-block style-scope" target=
=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0px; line-height: 1=
.6;">Detox, Declutter &amp; Dominate</a></i>.=E2=80=9D My book about how to=
 excel through elimination.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><i class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">To claim this bonu=
s, simply email support@perrymarshall.com <u class=3D"bard-text-block style=
-scope">after joining New Renaissance 12</u> (yearly) </i><i class=3D"bard-=
text-block style-scope" style=3D"padding: 0px; line-height: 1.6;">Subject l=
ine: NR bonus=E2=80=9D =E2=80=94 and let our support team know that you'd l=
ike to claim this NR bonus.</i></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Seize the day,<br>Perry</p=
>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">PS: The Perry Marshall Min=
ute is the daily heartbeat of Planet Perry. Short messages about the founda=
tional principles of our world (<a href=3D"https://m171.keap-link012.com/v2=
/click/ba8ee13f48f6215cacfeab90925d8b17/eJyNkU9rwkAQxb_LHnoyZjdFtIEgIiIh1kN=
pz7Ksoy7df8xODEH87t2kxVMLvb5585t5MzdG4KSj-shKZsVcsAlDUDpocLT2jqQaa0KIF8EXE2=
a0-9yibwMrb7_0PsqDWMwEL4oJoz5Asry_rdZNvd8edvW-Sd4gMQ35B0fweTHjnD9Im9dVvWP3-=
59osJo210SPrCRsYQh11CkYfaBJ_gtRiGWed103DYDYW4nxIo2ZKm_zIbRW0mSEWrqzgQzhqqHL=
ly3ZQ_QtKqi0O7VRexf9iZ4G3aYJra3ASm1GQUkbpD67KlibRUANcdQJ0FYBfQxpn29JpUunbUf=
nCMiKdLmML7LiOcWRIYA7_ryjgZ6VJ2ki3L8AaByXfQ=3D=3D" class=3D"bard-text-block=
 style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding:=
 0px; line-height: 1.6;">Tactical Triangle</a>, <a href=3D"https://m171.kea=
p-link019.com/v2/click/f5a7c68d6ba95c023968ca959f77d419/eJyNkc1qwzAQhN9Fh57=
iWFIJSQ2mhBCCcZpDac9ByOtGVH9I6xoT_O6V3dJeWsh1dvTtjPZKEKywWDWkIIatGVmQAFJ5BR=
Z3zqKQ84wx9sDoZkG0su-H4DpPiusfb3_Gk8hXjHK6IDh4SJaX5-2urk6H87E61cnrRUhLbuAwu=
uYrSn9J-6dtdSTj-C8ajML9R6JHUmDoYCrVqFQMX4NO_guij0We932_9BDCYESIF6H1UjqTW-iz=
FE2oGIWVkD92aM7RdUFCqWzbReVsdC3eTbpJ4M6UYITSsyCF8UK92dIbk0UICuKsIwRT-uCiTzG=
-JJk-OIWcnTMg45TzjG4yfp9aCO_BNt9XqGEgRSt0hPETCmmT9w=3D=3D" class=3D"bard-te=
xt-block style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); =
padding: 0px; line-height: 1.6;">The 7 Steps to Entrepreneurial Freedom</a>=
, and <a href=3D"https://m171.keap-link011.com/v2/click/c17c2a4c3f48310bd5d=
2388c6ace54aa/eJyNkM1qwzAQhN9Fh57iWFIJcQ2mhBCCcZpDac9BldeNiPWDtK4xwe9e2S05t=
ZDr7Oy3M3slCEYYLGuSE83WjCyIB6mcAoNba1DIecYYe2I0W5BWmcve286R_PrH7m08iXzFKIs7=
ODiIlrfXzbYqj_vToTxW0euEj0fu4DC65itK6Y20e9mUBzKO_6JBK9x9RXogOfoOplK1isXw3bf=
Rf0Z0IU_Tvu-XDrwftPDhLNp2Ka1OM8pp8mHtJX3uUJ-C7byEQpmmC8qaYBt8mHQdkZ0uQAvVzo=
IU2gn1aQqndRLAKwizjuB14bwNLgb4kWR8bYw3O2dAwinnCc0S_hjzC-fA1L__r2AgeSPaAOM39=
hCQnQ=3D=3D" class=3D"bard-text-block style-scope" target=3D"_blank" style=
=3D"color: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">80/20 Sales =
&amp; Marketing</a>). Every message will contain a truth, tactic, or testim=
onial to make this the most valuable =E2=80=9Cminute=E2=80=9D you spend eve=
ry day. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px 0px; line-height: 1.6;">***NOTE: This email ad=
dress isn't monitored!<em> If you need help, please email: <a href=3D"mailt=
o:support@perrymarshall.com" class=3D"bard-text-block style-scope" style=3D=
"color: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">support@perryma=
rshall.com</a></em></p>=20
             </div></td>=20
           </tr>=20
          </tbody>=20
         </table>=20
        </div></td>=20
      </tr>=20
     </tbody>=20
    </table>=20
   </div>=20
   <div style=3D"max-width: 600px; background: rgb(255, 255, 255);">=20
    <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=3D"center=
" style=3D"font-size: 0px; width: 100%; background: rgb(255, 255, 255);">=
=20
     <tbody>=20
      <tr>=20
       <td style=3D"text-align: center; vertical-align: top; font-size: 0px=
;">=20
        <div class=3D"bard-column bard-column-100" style=3D"display: inline=
-block; width: 100%; vertical-align: top;">=20
         <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"1=
00%">=20
          <tbody>=20
           <tr>=20
            <td style=3D"overflow-wrap: break-word; word-break: break-word;=
 font-size: 0px; padding: 15px; text-align: left;">=20
             <div>=20
              <p class=3D"bard-text-block style-scope" style=3D"text-align:=
 center; color: rgb(52, 52, 52); font-family: Helvetica, Arial, sans-serif;=
 font-size: 15px; padding: 0px; margin: 0px; line-height: 1.6;"><i class=3D=
"bard-text-block style-scope" style=3D"padding: 0px; line-height: 1.6;">Not=
 interested in this topic?</i><br><a href=3D"https://m171.keap-link016.com/=
v2/click/ea3e0801c038ac7fec82e40cb6e1a571/eJyNkcFqwzAMht_Fh52axs7o2gXCKKWUk=
K6HsZ2LSZXVLLKNLC-U0nefm42eNtj10-9P_tFZMFhtuT6IUqCaKzERBK3xBiyvnGXdjjOl1KOS=
i4nojf3YkItelOdf3t7GV1jMlFQPE8EnDyny-rJcNfVus9_WuyZlvaa05B8eJefFTEp5M62fl_V=
WXC5_qgENrz-TPYiSKcK11MGkYvxGfcofmX0o83wYhqkHohNqCkfd99PWYe48Zy5y1jrbGULNxt=
n8KTLug4vUQmVsF0OCwXV8d-WY7BErQG36EbQavTbvtvKIWQAyEEbOQFh5csGnv3yjtCX15zE5C=
rJCFkUmF1lxn6po78Eefk7RwEmUne4DXL4AE6-WBw=3D=3D" class=3D"bard-text-block s=
tyle-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0=
px; line-height: 1.6;">Click here to be removed from the Perry Marshall Min=
ute series. </a></p>=20
             </div></td>=20
           </tr>=20
          </tbody>=20
         </table>=20
        </div></td>=20
      </tr>=20
     </tbody>=20
    </table>=20
   </div>=20
   <div style=3D"max-width: 600px; background: rgb(255, 255, 255);">=20
    <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=3D"center=
" style=3D"font-size: 0px; width: 100%; background: rgb(255, 255, 255);">=
=20
     <tbody>=20
      <tr>=20
       <td style=3D"text-align: center; vertical-align: top; font-size: 0px=
;">=20
        <div class=3D"bard-column bard-column-100" style=3D"display: inline=
-block; width: 100%; vertical-align: top;">=20
         <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"1=
00%">=20
          <tbody>=20
           <tr>=20
            <td class=3D"alignmentContainer" style=3D"overflow-wrap: break-=
word; word-break: break-word; font-size: 0px; padding: 15px; text-align: ce=
nter;">=20
             <div style=3D"margin-left: auto; margin-right: auto;">=20
              <p style=3D"font-family: Helvetica, Arial, sans-serif; paddin=
g: 0px; margin: 0px 0px 13px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">If you'd rather not receive *any* more emails from us, <a=
 href=3D"https://m171.infusionsoft.com/app/linkClick/251014/51b3fbce8349920=
5/235177060/52bc68957f757a2d" target=3D"_blank" style=3D"text-decoration: u=
nderline; padding: 0px; line-height: 1.6; color: rgb(153, 153, 153);">Unsub=
scribe</a></p>=20
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g: 0px; margin: 13px 0px 0px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">Perry S. Marshall &amp; Assoc<br>805 Lake Street #295<br>=
Oak Park, Illinois 60301<br>United States<br>(312) 386-7459</p>=20
             </div></td>=20
           </tr>=20
          </tbody>=20
         </table>=20
        </div></td>=20
      </tr>=20
     </tbody>=20
    </table>=20
   </div>=20
  </div> =20
  <img src=3D"https://m171.keap-link018.com/v2/render/867327a1e68b13625b31f=
53006a9083d/eJxtjsEKgzAQRP9lzzkkhaLNTSRI0JZSeuitBN1CqK4hrgUR_70ixVOPw5vHzAy=
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