OwlCyberSecurity - MANAGER

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Envelope-to: suzana@digitalaesthetics.org
Delivery-date: Mon, 16 Jan 2023 00:31:15 -0500
Message-ID: <m171.1717678748.2038731673847064924.JavaMail.tomcat@web-core2-035>
Date: Mon, 16 Jan 2023 00:31:04 -0500 (EST)
From: Perry Marshall <google@perrymarshall.com>
To:  <suzana@digitalaesthetics.org>
Subject: =?utf-8?Q?Perry_Marshall_Minute:_=E2=80=9CYou_are_that_man=E2=80=9D?=
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dding: 0px; margin: 0px 0px 13px; line-height: 1.6;"><span class=3D"bard-te=
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
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tion is to behave as an engineer, not a marketer. </p>=20
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
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ELETE on Perry=E2=80=99s brain, I wake up in engineer brain, not marketing =
and storytelling brain. </p>=20
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k style-scope" style=3D"padding: 0px; line-height: 1.6;">Marketing is a lea=
rned skill for me, not a natural skill</i>. </p>=20
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">So when I'm cornered, I re=
vert to hard facts (which are usually not all that persuasive to most peopl=
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ce, sleeps with her, gets her pregnant, and arranges for her husband to acc=
identally, uh, get cut down in battle.</p>=20
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">His #1 trusted advisor hea=
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spires to be a Strong Persuader should burn into memory. Here=E2=80=99s wha=
t happens next:</p>=20
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reat many sheep and cattle.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">The poor man owned nothing=
 but one little lamb he had bought. He raised that little lamb, and it grew=
 up with his children. It ate from the man=E2=80=99s own plate and drank fr=
om his cup. He cuddled it in his arms like a baby daughter.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">One day a guest arrived at=
 the home of the rich man. But instead of killing an animal from his own fl=
ock or herd, he took the poor man=E2=80=99s lamb and killed it and prepared=
 it for his guest.=E2=80=9D</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">David was furious. =E2=80=
=9CAs surely as the Lord lives,=E2=80=9D he vowed, =E2=80=9Cany man who wou=
ld do such a thing <b class=3D"bard-text-block style-scope" style=3D"paddin=
g: 0px; line-height: 1.6;">deserves to die</b>! He must repay four lambs to=
 the poor man for the one he stole and for having no pity.=E2=80=9D</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Then Nathan said to David,=
 =E2=80=9CYOU ARE THAT MAN!=E2=80=9D</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Suddenly David admitted to=
 everything.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Sly manipulator, that Nath=
an guy. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Wanna talk about writing f=
or influence, authority and impact? That story is 3,000 years old and still=
 going strong. I betcha millions can recite it from memory.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">Nathan COULD have =
used the 10 Commandments on David</b>. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">That would be =E2=
=80=9CRational Logic.=E2=80=9D</b></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Rational logic is:<br><i c=
lass=3D"bard-text-block style-scope" style=3D"padding: 0px; line-height: 1.=
6;"><span class=3D"bard-text-block style-scope" style=3D"">A bad thing<br><=
/span><span class=3D"bard-text-block style-scope" style=3D"">Which needs to=
 be changed<br></span><span class=3D"bard-text-block style-scope" style=3D"=
">Creates a condition<br></span><span class=3D"bard-text-block style-scope"=
 style=3D"">In which a person is feeling pain</span></i></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">But Nathan used Emotional =
Logic instead.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Emotional Logic:<br><span =
class=3D"bard-text-block style-scope" style=3D""><i class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">A person is feelin=
g pain<br>Because of a condition<br>Which was created by a bad thing<br>Whi=
ch needs to be changed</i></span></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Nathan knew that with real=
 human beings =E2=80=93 especially humans who are already busy avoiding cer=
tain truths =E2=80=93 you have to speak to the <u class=3D"bard-text-block =
style-scope">heart</u>.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">You gotta start with a sto=
ry that plucks heart strings, then deliver the truth in the punch line. </p=
>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">After all, if Davi=
d was <i class=3D"bard-text-block style-scope" style=3D"padding: 0px; line-=
height: 1.6;">logical</i>, he wouldn=E2=80=99t have done the deed in the fi=
rst place</b>.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Almost every time I sit do=
wn to write, I have to flip everything around backwards before I=E2=80=99m =
done. A lot of people naturally start with the heart, but not me. I have to=
 fix it as I go.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">So if you ever feel like N=
athan, whose #1 customer is really smart and really powerful and =E2=80=9Co=
ught to know better for crying out loud!!!=E2=80=9D =E2=80=93 take a move o=
ut of Nathan=E2=80=99s playbook.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Pluck the heartstrings fir=
st.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Still time to apply for Ro=
undtable 2023 which starts ONE WEEK from today!</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Apply <a href=3D"https://m=
171.keap-link010.com/v2/click/6354022f6d2b2f7cdda5b03be90ca895/eJyNkU9Lw0AQ=
xb_LHjw1TTYh2AaClFJKSO1B9FzWZGIX9x-7E0Mo_e5OouhFodc3b34zb-bCEIwwWLWsYJrfc7Z=
gHhrpJBjcWoOimWuc8zVPVgumpHnfe9s7Vlz-6P0pT2Kar5KMenB0QJbnp822ro7706E61uR1wt=
OQGzg8WWd5vv4l7R431YFdr_-iQUvcfRA9sAJ9D1OoVlIwfPGK_GdEF4o4HoZh6cD7UQsfzkKpZ=
WN1THNNi-JVQRo_9KhPwfa-gVKarg_SmmA7vJt0TdBel6CFVLPQCO2EfDOl0zoK4CWEWUfwunTe=
BkcrfEkNHZcWnJ0zIEqTNIsSHvGcEgjnwLTfH6hhZEUnVIDrJ9lTkno=3D" class=3D"bard-t=
ext-block style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223);=
 padding: 0px; line-height: 1.6;"><b class=3D"bard-text-block style-scope" =
style=3D"padding: 0px; line-height: 1.6;">now</b></a>.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">And you can <a href=3D"htt=
ps://m171.keap-link010.com/v2/click/84a6d70e38d5bbeeccf4a92105d60bd9/eJyNkU=
9rg0AQxb_LHnrS6GqlKkgJIQQxzaG057CsY7PU_cPuWJHgd-9qS04t5Prm7W_e27kSBMUU1i0pi=
aRPlATEAhdGgMKdVsj4OqOUFjTOA9IL9XmwejCkvP7x9jZexCTL4_QxIDgZ8Ja31-2uqU-H87E-=
Nd5rmPVL7uDQuEizrMhvpP3Ltj6Sef4XDVLg_svTHSnRDrCUaoUvhu-29_4LonFlFI3juDFg7SS=
ZdRfW9xuuZaRgDH00JpxjikP0PKA8Oz1YDpVQ3eCEVk53-LDo0oMHWYFkol8FzqRh4kNVRsrQgR=
XgVh3ByspY7YyP8SNx_8E-5OpcAWESJ2kY05BmvgUzBlT7e4UGJlJ2rHcwfwMzyZQX" class=
=3D"bard-text-block style-scope" target=3D"_blank" style=3D"color: rgb(43, =
170, 223); padding: 0px; line-height: 1.6;"><b class=3D"bard-text-block sty=
le-scope" style=3D"padding: 0px; line-height: 1.6;">Join New Renaissance Cl=
ub Here</b></a></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Seize the day, </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Perry<br><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">PS: The Perry Marshall Min=
ute is the daily heartbeat of Planet Perry. Short messages about the founda=
tional principles of our world (<a href=3D"https://m171.keap-link010.com/v2=
/click/c55e9df12d041350df8a5a3066067131/eJyNkU9rwkAQxb_LHnoyJpsQqoFQRERCrIf=
SnmXZjLp0_zE7MYj43btJi6cWen3z5jfzZm6MwApLTccqZvgzZzOGIJVXYGntLAk51TjnS54tZk=
wr-7lF13tW3X7pfZRHMS8XWZHPGF09RMv722rdNvvtYdfs2-j1AuOQf3B4tizKcrl4kDavq2bH7=
vc_0WAUbS6RHlhF2MMYqlMxGH2gjv4zkQ9Vmg7DMPeAeDUCw1loPZfOpGNoJYVOCJWwJw0JwkXB=
kL70ZA7B9SihVvbYB-VscEd6GnUTJ_SmBiOUngQpjBfqZGtvTBIAFYRJJ0BTe3TBx32-JRkvHbe=
dnBMgybO8SDKe8DLGEd6D7X7e0cKVVUehA9y_AI1Zl5k=3D" class=3D"bard-text-block s=
tyle-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0=
px; line-height: 1.6;">Tactical Triangle</a>, <a href=3D"https://m171.keap-=
link010.com/v2/click/c9aa441727024bfcb5861bd126ef5736/eJyNkV9rgzAUxb9LHvZUa=
6LIVJBRSili14exPZcQr2uY-UNynUjxuy-60acN9nruye-ek3sjCJprrFtSEsUeGdkQB0JaCRr3=
RiMX64wxVjCab0gv9cfRmcGS8vbL2_t4EZMspyndEJwsBMvry27f1Ofj5VSfm-C13IUl_-AwWqR=
ZVuR30uF5V5_IPP-JBiXx8BnonpToBlhKtTIUwzfXB_8V0foyjsdx3FpwblLc-Svv-60wKtYwRi=
Eal95zLSB-GlBdvBmcgErqbvDSaG86fFh0FcCDqkBx2a-C4Mpy-a4rq1TkwUnwq47gVGWd8TbE-=
JZE-OAQcnWugCihSRpRFrEstODWgm5_rtDARMqO9x7mLy59lBM=3D" class=3D"bard-text-b=
lock style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padd=
ing: 0px; line-height: 1.6;">The 7 Steps to Entrepreneurial Freedom</a>, an=
d <a href=3D"https://m171.keap-link010.com/v2/click/cf25a50a718a26677363962=
083104d77/eJyNkE9Lw0AQxb_LHjw1TTYl2AaClFJKSO1B9FzWzcQuzf5hd2IIJd_dSRS9KHh98=
-Y3782NIRhhsKxZzjS_52zBPEjlFBjcWYNCzjPO-YYn6wVrlbkevO0cy2-_7H6PJzHN1klKOzg4=
IMvz03ZXlafD-VieKvI64enIPzg82ayybPND2j9uyyMbxz_RoBXu34keWI6-g6lUragYvviW_Bd=
EF_I47vt-6cD7QQsfLqJtl9LqmFIn0au11_ihQ30OtvMSCmWaLihrgm3wbtI1ITtdgBaqnQUptB=
PqzRRO6yiAVxBmHcHrwnkbHAX4lCS9luLNzhkQpUm6ihIe8YzyC-fA1F__r2BgeSPaAOMHGW2Qu=
Q=3D=3D" class=3D"bard-text-block style-scope" target=3D"_blank" style=3D"c=
olor: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">80/20 Sales &amp;=
 Marketing</a>). Every message will contain a truth, tactic, or testimonial=
 to make this the most valuable =E2=80=9Cminute=E2=80=9D you spend every da=
y. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px 0px; line-height: 1.6;">***NOTE: This email ad=
dress isn't monitored!<em> If you need help, please email: <a href=3D"mailt=
o:support@perrymarshall.com" class=3D"bard-text-block style-scope" style=3D=
"color: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">support@perryma=
rshall.com</a></em></p>=20
             </div></td>=20
           </tr>=20
          </tbody>=20
         </table>=20
        </div></td>=20
      </tr>=20
     </tbody>=20
    </table>=20
   </div>=20
   <div style=3D"max-width: 600px; background: rgb(255, 255, 255);">=20
    <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=3D"center=
" style=3D"font-size: 0px; width: 100%; background: rgb(255, 255, 255);">=
=20
     <tbody>=20
      <tr>=20
       <td style=3D"text-align: center; vertical-align: top; font-size: 0px=
;">=20
        <div class=3D"bard-column bard-column-100" style=3D"display: inline=
-block; width: 100%; vertical-align: top;">=20
         <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"1=
00%">=20
          <tbody>=20
           <tr>=20
            <td style=3D"overflow-wrap: break-word; word-break: break-word;=
 font-size: 0px; padding: 15px; text-align: left;">=20
             <div>=20
              <p class=3D"bard-text-block style-scope" style=3D"text-align:=
 center; color: rgb(52, 52, 52); font-family: Helvetica, Arial, sans-serif;=
 font-size: 15px; padding: 0px; margin: 0px; line-height: 1.6;"><i class=3D=
"bard-text-block style-scope" style=3D"padding: 0px; line-height: 1.6;">Not=
 interested in this topic?</i><br><a href=3D"https://m171.keap-link010.com/=
v2/click/951a654ea52326c4b64d29c1e1e5d047/eJyNkcFqwkAQht9lDz0Zk42k1UAoIiIh1=
kNpz7Ikk7o0szvszlZEfPeuafHUgtdv_v1mf-YsGIwyXHeiFCifpJgIB60mDYZX1rBqx5mUciGz=
-UQM2nxunA0kyvMfb2_jK8yLeZY_TgSfCGLk7XW5aurdZr-td03MknJxyR0emS1mRbGY30zrl2W=
9FZfLv2pAzeuvaPeiZBfgWqrTsRi_uyHmD8zkyzQ9Ho9TAudOqJw_qGGYthZTS5zYwElrTa8dKt=
bWpM-Bce9tcC1U2vTBR-htzw9XjtEesAJUehhBq5CU_jAVISYenAY_cgaHFTnrKf7lB8UtsT-Py=
VGQ5Fk-SzKZyCJWUURgut9TNHASZa8GD5dvOGiWIw=3D=3D" class=3D"bard-text-block s=
tyle-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0=
px; line-height: 1.6;">Click here to be removed from the Perry Marshall Min=
ute series. </a></p>=20
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          </tbody>=20
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   <div style=3D"max-width: 600px; background: rgb(255, 255, 255);">=20
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" style=3D"font-size: 0px; width: 100%; background: rgb(255, 255, 255);">=
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       <td style=3D"text-align: center; vertical-align: top; font-size: 0px=
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-block; width: 100%; vertical-align: top;">=20
         <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"1=
00%">=20
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            <td class=3D"alignmentContainer" style=3D"overflow-wrap: break-=
word; word-break: break-word; font-size: 0px; padding: 15px; text-align: ce=
nter;">=20
             <div style=3D"margin-left: auto; margin-right: auto;">=20
              <p style=3D"font-family: Helvetica, Arial, sans-serif; paddin=
g: 0px; margin: 0px 0px 13px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">If you'd rather not receive *any* more emails from us, <a=
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nderline; padding: 0px; line-height: 1.6; color: rgb(153, 153, 153);">Unsub=
scribe</a></p>=20
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g: 0px; margin: 13px 0px 0px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">Perry S. Marshall &amp; Assoc<br>805 Lake Street #295<br>=
Oak Park, Illinois 60301<br>United States<br>(312) 386-7459</p>=20
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