OwlCyberSecurity - MANAGER

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Envelope-to: suzana@digitalaesthetics.org
Delivery-date: Mon, 20 Feb 2023 00:30:43 -0500
Message-ID: <m171.1378386988.4177331676871035251.JavaMail.tomcat@web-core2-035>
Date: Mon, 20 Feb 2023 00:30:35 -0500 (EST)
From: Perry Marshall <google@perrymarshall.com>
To:  <suzana@digitalaesthetics.org>
Subject: Perry Marshall Minute: What is your time worth? Not zero dollars
Errors-To: mailer@infusionmail.com
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Feedback-ID: m171:m171_8057994:value:infusionsoft
 
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Years ago, someone in the =
Mastermind Club Forum asked if my <i class=3D"bard-text-block style-scope" =
style=3D"padding: 0px; line-height: 1.6;"><a href=3D"https://m171.keap-link=
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 Advertising book</a></i> was still relevant. </p>=20
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                You don=E2=80=99t need his book on anything for the tactics=
. Even the 80/20 stuff. They are all free on YouTube or Keith Krance's site=
 or Jon Loomer's or whoever. They are a dime a dozen. If Perry's books are =
let=E2=80=99s say $20 and you are paying for them for the tactical part, yo=
u are overpaying by hmmmmm $20!=20
               <br>=20
               <br> You want his books for the strategies, mindset etc. the=
y are WELL worth it for that. For that you are getting multiple times your =
investment.=20
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 font-size: 0px; padding: 15px; text-align: left;">=20
             <div>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 0px 0px 13px; line-height: 1.6;">We deliberately write =
these books to last two years. So we have to focus on strategy more than ta=
ctics.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Here=E2=80=99s an example.=
 Literally the week after <i class=3D"bard-text-block style-scope" style=3D=
"padding: 0px; line-height: 1.6;">Ultimate Guide to Local Business Marketin=
g</i> came out, Google amputated the right side of the search results. </p>=
=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">In fact, somebody tweeted =
at me =E2=80=9CThat day when your book comes out, and it=E2=80=99s already =
obsolete.=E2=80=9D</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Fortunately, the book was =
all about how to get into the <b class=3D"bard-text-block style-scope" styl=
e=3D"padding: 0px; line-height: 1.6;">premium spaces</b>. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Hello! If you=E2=80=99re a=
 local dentist, you=E2=80=99ve got to be in the top three! Lower than that =
has never been of much value in local advertising. In fact, if you had foll=
owed our local business strategies, this right side wipeout might even have=
 worked to your advantage because suddenly there were four premium spaces a=
t the top instead of just three. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">The book was not made obso=
lete. But it does underscore the fact that if you=E2=80=99re in a competiti=
ve market then you=E2=80=99ve got to sleep with one eye open. You need to b=
e on the Mastermind calls. If you=E2=80=99re serious about AdWords you shou=
ld take AdWords Mastery. You might need to take the next Facebook, YouTube =
or TikTok coaching we offer. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Plus, sure you can get a l=
ot of the tactics for free elsewhere. I won=E2=80=99t deny that. I=E2=80=99=
ve written in this space many times about the devaluation of information. <=
/p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">But, there is a va=
lue to having validated information all in one spot</b>. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Do you want to go scouring=
 the internet to find all the free tactics =E2=80=93 and vet them all yours=
elf =E2=80=93 or would you prefer to know you=E2=80=99ve got all the best t=
actics in one easy-to-access resource?</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">What=E2=80=99s your time w=
orth? Not zero. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Tactics will change faster=
 than books can be written. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Which is why you need a Ma=
stermind community. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">You must keep your ear to =
the ground. Brush up on the latest tactics when you can. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">New Renaissance Cl=
ub is a mastermind community</b>. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">You have access to the for=
um. You can jump in every day and hash out the latest wrinkles.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Plus, you get discounts an=
d special offers on our coaching programs where you can fine-tune your skil=
ls. Take full advantage. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Your goal: Always stay <i =
class=3D"bard-text-block style-scope" style=3D"padding: 0px; line-height: 1=
.6;">ahead</i> of the curve. If you can do that, life is good. If you start=
 to get behind the curve, life can suck <i class=3D"bard-text-block style-s=
cope" style=3D"padding: 0px; line-height: 1.6;">really fast</i>.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">And if you=E2=80=99re open=
ing these emails and digesting them, good for you. You=E2=80=99re automatic=
ally in the top 20% of people who are not sleepwalking through life. </p>=
=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">You=E2=80=99re running the=
 internet, instead of being carried along by it. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Most people won=E2=80=99t.=
 Most people don=E2=80=99t stay vigilant. Most are asleep at the wheel. </p=
>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">God bless the 5%...Lord he=
lp the 95%.</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><a href=3D"https://m171.ke=
ap-link013.com/v2/click/60e9cd3fc8c51b563e518183b8b11c20/eJyNkc1qwzAQhN9Fh5=
7iWHIojQ2mhBCCcZpDac9ByOtG1PpBWteYkHfv2i3tpYVcZ2c_zawuDMFKi1XDCmbEg2ALFkBpr=
8Hi1lmUap4JIXLB1wvWafu-D673rLj8sfsznsTsPs_XtIOjB7K8PG-2dXXcnw7VsSavl4EeuYEj=
BOdcrH5Ju6dNdWDX679oMBp3H0SPrMDQw1Sq0VQMX0NH_jOij0WaDsOw9BDCaGSIZ9l1S-VMamF=
IKJrUMUqrIH3s0Zyi64OCUtu2j9rZ6Fq8m3RD4N6UYKTuZkFJ46V-s6U3JokQNMRZRwim9MFFTz=
G-JEUHppCzcwYkGc9WCc8SkVML6T3Y5vsXahhZ0couwvUTMmGUFQ=3D=3D" class=3D"bard-t=
ext-block style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223);=
 padding: 0px; line-height: 1.6;"><b class=3D"bard-text-block style-scope" =
style=3D"padding: 0px; line-height: 1.6;">Join New Renaissance Club Here</b=
></a></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Seize the day, </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Perry<br><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">PS: The Perry Marshall Min=
ute is the daily heartbeat of Planet Perry. Short messages about the founda=
tional principles of our world (<a href=3D"https://m171.keap-link013.com/v2=
/click/447e22b9846bdb7750a7adedd4e4c484/eJyNkU9rwkAQxb_LHnoyJhtpawKhiIiEWA-=
lPcuyGXXp_mN2Ygjid-8mLZ5a6PXNm9_Mm7kyAiss1S0rmeHPnM0YglRegaW1syTkVOOcFzxbzp=
hW9nOLrvOsvP7Sey-PYv5YFMunGaPBQ7S8v63WTb3fHnb1voleLzAO-QeH8yzL-GJ5J21eV_WO3=
W5_osEo2lwiPbCSsIMxVKtiMPpAHf1nIh_KNO37fu4BcTACw1loPZfOpGNoJYVOCJWwJw0JwkVB=
n750ZA7BdSihUvbYBeVscEd6GHUTJ3SmAiOUngQpjBfqZCtvTBIAFYRJJ0BTeXTBx32-JRkvHbe=
dnBMgybN8kWR5wosYR3gPtv15RwMDK49CB7h9AYuyl5c=3D" class=3D"bard-text-block s=
tyle-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0=
px; line-height: 1.6;">Tactical Triangle</a>, <a href=3D"https://m171.keap-=
link013.com/v2/click/cf59a8d56705c33ff9164121957f5ae7/eJyNkc1qwzAQhN9Fh57sW=
HJaGhtMCSEE4zSH0p6DkNeNqP6Q1jUm-N0ruyWnFnqdHX07o70SBMMN1i0piWaPjCTEg5BOgsGd=
NcjFMmOMFYxuEqKk-Th42ztSXn95exvPYv5QFJv7hODoIFpeX7a7pj4dzsf61ESv4z4u-QeHMUo=
pW29upP3ztj6SafoTDVri_jPSAynR9zCXamUshm9eRf8F0YUyy4ZhWDnwftTchwtXaiWszgwMaY=
zGZQjcCMieetTnYHsvoJKm64O0JtgO72ZdR3CvK9BcqkUQXDsu303ltE4DeAlh0RG8rpy3wcUY3=
5KIHxxDLs4FkOY0X6c0T1kRW3DnwLQ_V2hgJGXHVYDpCy0VlBE=3D" class=3D"bard-text-b=
lock style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padd=
ing: 0px; line-height: 1.6;">The 7 Steps to Entrepreneurial Freedom</a>, an=
d <a href=3D"https://m171.keap-link013.com/v2/click/e094db1632d15e5c442d7c7=
45db85c31/eJyNkF1rgzAUhv9LLnalNbGMqSCjlFLErhdjuy5ZPK6h5oPkOJHif190o1cb9PY5b=
56851wJguYaq4YURLEnRiLiQEgrQePWaORimTHGckaziHRSX_bO9JYU1z_e3sYzTB_zPEsjgqOF=
EHl73Wzr6rg_HapjHbKWu_DJHR7GKKVsnd1Mu5dNdSDT9K8alMTdV7B7UqDrYV6qkWExfHddyJ8=
RrS-SZBiGlQXnRsWdP_OuWwmjkoymNP4w5pI896hO3vROQCl123tptDctPsxcBWWvSlBcdgsQXF=
kuP3VplYo9OAl-4QhOldYZb0OBHyTCaUO9JbkI4pSm65imMctDf24t6Ob3_jWMpGh552H6Bgx7k=
K4=3D" class=3D"bard-text-block style-scope" target=3D"_blank" style=3D"col=
or: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">80/20 Sales &amp; M=
arketing</a>). Every message will contain a truth, tactic, or testimonial t=
o make this the most valuable =E2=80=9Cminute=E2=80=9D you spend every day.=
 </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px 0px; line-height: 1.6;">***NOTE: This email ad=
dress isn't monitored!<em> If you need help, please email: <a href=3D"mailt=
o:support@perrymarshall.com" class=3D"bard-text-block style-scope" style=3D=
"color: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">support@perryma=
rshall.com</a></em></p>=20
             </div></td>=20
           </tr>=20
          </tbody>=20
         </table>=20
        </div></td>=20
      </tr>=20
     </tbody>=20
    </table>=20
   </div>=20
   <div style=3D"max-width: 600px; background: rgb(255, 255, 255);">=20
    <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=3D"center=
" style=3D"font-size: 0px; width: 100%; background: rgb(255, 255, 255);">=
=20
     <tbody>=20
      <tr>=20
       <td style=3D"text-align: center; vertical-align: top; font-size: 0px=
;">=20
        <div class=3D"bard-column bard-column-100" style=3D"display: inline=
-block; width: 100%; vertical-align: top;">=20
         <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"1=
00%">=20
          <tbody>=20
           <tr>=20
            <td style=3D"overflow-wrap: break-word; word-break: break-word;=
 font-size: 0px; padding: 15px; text-align: left;">=20
             <div>=20
              <p class=3D"bard-text-block style-scope" style=3D"text-align:=
 center; color: rgb(52, 52, 52); font-family: Helvetica, Arial, sans-serif;=
 font-size: 15px; padding: 0px; margin: 0px; line-height: 1.6;"><i class=3D=
"bard-text-block style-scope" style=3D"padding: 0px; line-height: 1.6;">Not=
 interested in this topic?</i><br><a href=3D"https://m171.keap-link013.com/=
v2/click/e0a6ad427433b0c9c171dee0ac24e207/eJyNkcFqAjEQht8lh55cN1kpdRcWERFZt=
B5Ke5awO1tDN8kwmVREfPfGbfHUQq_f_PkmP3MRDE47bjpRCauelJgIgtagAccr71i340wpVSo5=
n4jBuI8N-Yiiuvzy9j6-weKxLOdyIviMkCKvL8vVttlvDrtmv01Z1JSW_MOjlJRSzeZ30_p52ez=
E9fqnGqzh9WeyB1ExRbiV6kwqxm80pPyRGUOV56fTaYpAdLaawlEPw7T1NvfImY-ctd71hqxm41=
2-iGwPwUdqoTaujyHB4Ht-uHGb7NHWYLUZRtBqi9q8uxqtzQKQgTByBrI1kg-Y_vKN0pbUn8fkK=
MgKWcwyWWSqTFU0Irju5xRbOIuq10OA6xcqxpYY" class=3D"bard-text-block style-sco=
pe" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0px; line=
-height: 1.6;">Click here to be removed from the Perry Marshall Minute seri=
es. </a></p>=20
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" style=3D"font-size: 0px; width: 100%; background: rgb(255, 255, 255);">=
=20
     <tbody>=20
      <tr>=20
       <td style=3D"text-align: center; vertical-align: top; font-size: 0px=
;">=20
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-block; width: 100%; vertical-align: top;">=20
         <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"1=
00%">=20
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            <td class=3D"alignmentContainer" style=3D"overflow-wrap: break-=
word; word-break: break-word; font-size: 0px; padding: 15px; text-align: ce=
nter;">=20
             <div style=3D"margin-left: auto; margin-right: auto;">=20
              <p style=3D"font-family: Helvetica, Arial, sans-serif; paddin=
g: 0px; margin: 0px 0px 13px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">If you'd rather not receive *any* more emails from us, <a=
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nderline; padding: 0px; line-height: 1.6; color: rgb(153, 153, 153);">Unsub=
scribe</a></p>=20
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g: 0px; margin: 13px 0px 0px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">Perry S. Marshall &amp; Assoc<br>805 Lake Street #295<br>=
Oak Park, Illinois 60301<br>United States<br>(312) 386-7459</p>=20
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