OwlCyberSecurity - MANAGER

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Envelope-to: suzana@digitalaesthetics.org
Delivery-date: Mon, 20 Mar 2023 01:30:50 -0400
Message-ID: <m171.895524111.1629021679290239039.JavaMail.tomcat@web-core2-035>
Date: Mon, 20 Mar 2023 01:30:39 -0400 (EDT)
From: Perry Marshall <google@perrymarshall.com>
To:  <suzana@digitalaesthetics.org>
Subject: Perry Marshall Minute: Malicious Marketing Method #3
Errors-To: mailer@infusionmail.com
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Feedback-ID: m171:m171_8102812:value:infusionsoft
 
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             <div>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 0px 0px 13px; line-height: 1.6;">Suzana Vrhovac,</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Harmonize with Prejudices.=
 </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">The Truth</b>. Fac=
ebook, Google, and big data generally are quietly organizing the entire wor=
ld in a battery of high-precision stereotypes. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">The American media landsca=
pe has splintered into tightly-niched, highly-subjective platforms and sour=
ces. You can go months and never hear anything but the right-wing version o=
f the world, or the left-wing version of the world. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">This year I subscribed to =
a print magazine called <i class=3D"bard-text-block style-scope" style=3D"p=
adding: 0px; line-height: 1.6;">The Week</i>. They do a respectable job of =
presenting views all across the political spectrum. It's a summary of the n=
ews every seven days. Short stories with quotes from three or four diverse =
sources. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">I like that. <b class=3D"b=
ard-text-block style-scope" style=3D"padding: 0px; line-height: 1.6;">I lik=
e knowing what multiple sides are saying about a story</b>. It=E2=80=99s wa=
y more informative and insightful than just getting one side=E2=80=99s pers=
pective. </p>=20
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">But most people do not wan=
t that. And the powers that be (both politically and journalistically) do n=
ot want you to want that. </p>=20
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52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">The Danger</b>. I =
don=E2=80=99t think I need to go into too much detail about the dangers of =
harmonizing with prejudices, do I? Glance back at the years 1939 to 1945 an=
d you=E2=80=99ll get a pretty good idea of where this can head. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><b class=3D"bard-text-bloc=
k style-scope" style=3D"padding: 0px; line-height: 1.6;">The Balance</b>. O=
ne of my clients, Tim Schmidt, runs United States Concealed Carry Associati=
on. Gun ownership advocates. If you compare how Tim advertises with how the=
 NRA advertises, you see a big difference. Tim=E2=80=99s group does not har=
monize with prejudices. The NRA does nothing <i class=3D"bard-text-block st=
yle-scope" style=3D"padding: 0px; line-height: 1.6;">but</i> harmonize with=
 prejudices. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">NRA is fear mongering and =
polarization. Apocalyptic messages about how the liberals are coming for yo=
ur guns. Your freedom is at stake. =E2=80=9CThey can have my gun when they =
pry it from my cold dead fingers!=E2=80=9D</p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Tim hates that. Tim resist=
s pandering to prejudices. He=E2=80=99s very level-headed. He provides soli=
d advice and content about gun ownership. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">And has a thriving busines=
s. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">After spending a couple of=
 days with him a few years ago, I can tell you this: If some nutjob started=
 firing off rounds in a restaurant where I was eating, I=E2=80=99d much rat=
her have someone in Tim=E2=80=99s audience in the room than some agitated, =
hyped up, paranoiac who=E2=80=99s baptized himself in shrill NRA advertisin=
g. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><a href=3D"https://m171.ke=
ap-link020.com/v2/click/aeada81eba348537c547cb01c4a76611/eJyNkc1qwzAQhN9Fh5=
7i2LIbNzWYEkIIxmkOpT0HIa8bUesHaV1jgt-9G7fk1EJPgtnZTzPShSEYYbBqWME0f-BswTxI5=
RQY3FqDQs4zzvkjT9YL1inzsfe2d6y4_LJ7G1_FNOdZTjs4OiDL68tmW1fH_elQHWvyOuHpkn9w=
OE9Wq3V-fyPtnjfVgU3Tn2jQCnefRA-sQN_DtVSjqBi--Y78Z0QXijgehmHpwPtRCx_OouuW0ur=
YwBBRNKFCEEZC_NSjPgXbewmlMm0flDXBtnh31TWBe12CFqqbBSm0E-rdlE7rKIBXEGYdwevSeR=
scxfiWJD0whZydMyBKkzSLkoxOaiGcA9P8_EINIyta0QWYvgAuZpQP" class=3D"bard-text-=
block style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); pad=
ding: 0px; line-height: 1.6;"><b class=3D"bard-text-block style-scope" styl=
e=3D"padding: 0px; line-height: 1.6;">Join New Renaissance Club Here</b></a=
></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Seize the day, </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">Perry<br><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;">PS: The Perry Marshall Min=
ute is the daily heartbeat of Planet Perry. Short messages about the founda=
tional principles of our world (<a href=3D"https://m171.keap-link020.com/v2=
/click/09f6890c468f8d2345025cabc75a8376/eJyNkU9rwkAQxb_LHnpKTNbU1AZCEREJWg-=
lPcuyGXXp_mN2YhDxu3eTFk8t9DTw5s1v5u1eGYEVlpqWVczwJ84ShiCVV2Bp6SwJOfY45888ny=
dMK_u5Rtd5Vl1_mb23B3Fa8qIsE0YXD9Hy_rZYbprder9tdpvo9QLjkn9wOM9ns3n5eCetXhfNl=
t1uf6LBKFqdIz2wirCDIVSrYjD6QB39JyIfqizr-37iAfFiBIaT0HoincmG0EoKnRIqYY8aUoSz=
gj576cjsg-tQQq3soQvK2eAO9DDoJm7oTA1GKD0KUhgv1NHW3pg0ACoIo06Apvbogo_3fEsyvnS=
8dnSOgHSaT4s0L2KNcYT3YNuf79jAhVUHoQPcvgCHwJeR" class=3D"bard-text-block sty=
le-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0px=
; line-height: 1.6;">Tactical Triangle</a>, <a href=3D"https://m171.keap-li=
nk020.com/v2/click/6080433994a323336e476dadec3a5cf6/eJyNkV9LwzAUxb9LHnxa16Z=
1cxaKjDFG6dyD6PMI6a0LNn9Ibi1l9Lt7W0V8UPApcO7JL-fcXBmCEQbLmuVM8zvOFsyDVE6BwZ=
01KOQ845zf82SzYK0ybwdvO8fy6y93v8eTmK55tr5dMBwckOX5aburytPhfCxPFXmd8PTIPzicJ=
6vV5gdp_7gtj2wc_0SDVrh_J3pgOfoOplK1omL44lvyXxBdyOO47_ulA-8HLXy4iLZdSqtjA31E=
0YQKQRgJ8UOH-hxs5yUUyjRdUNYE2-DNpGsCd7oALVQ7C1JoJ9SrKZzWUQCvIMw6gteF8zY4ivE=
pSVowhZydMyBKkzSLkoxOaiGcA1N__UIFA8sb0QYYPwApGpQL" class=3D"bard-text-block=
 style-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding:=
 0px; line-height: 1.6;">The 7 Steps to Entrepreneurial Freedom</a>, and <a=
 href=3D"https://m171.keap-link020.com/v2/click/e95ee52d9b394311eab5430fe10=
c6e16/eJyNkE9rg0AQxb_LHnrS6GpjrSAlhBDENIfSnsN2HZsl7h92x4oEv3tXW3JqoaeBN29-8=
2auBEExhVVDCiLpAyUBscCFEaBwqxUyvvQopY80zgPSCXXZW90bUlx_mb21ZzHJaJolAcHRgLe8=
vmy2dXXcnw7VsfZew6xf8g8OpfF6nWf3N9LueVMdyDT9iQYpcPfp6Y4UaHuYj2qEPwzfbOf9Z0T=
jiigahmFlwNpRMuvOrOtWXMsoj5M4fNf6Ej31KE9O95ZDKVTbO6GV0y3ezbr0yF6WIJnoFoEzaZ=
j4UKWRMnRgBbhFR7CyNFY74wN8S9y_1sdbnAsgTOIkDePUV5-fGQOq-fl_DSMpWtY5mL4ACHqQq=
A=3D=3D" class=3D"bard-text-block style-scope" target=3D"_blank" style=3D"c=
olor: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">80/20 Sales &amp;=
 Marketing</a>). Every message will contain a truth, tactic, or testimonial=
 to make this the most valuable =E2=80=9Cminute=E2=80=9D you spend every da=
y. </p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px; line-height: 1.6;"><br></p>=20
              <p class=3D"bard-text-block style-scope" style=3D"color: rgb(=
52, 52, 52); font-family: Helvetica, Arial, sans-serif; font-size: 15px; pa=
dding: 0px; margin: 13px 0px 0px; line-height: 1.6;">***NOTE: This email ad=
dress isn't monitored!<em> If you need help, please email: <a href=3D"mailt=
o:support@perrymarshall.com" class=3D"bard-text-block style-scope" style=3D=
"color: rgb(43, 170, 223); padding: 0px; line-height: 1.6;">support@perryma=
rshall.com</a></em></p>=20
             </div></td>=20
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   <div style=3D"max-width: 600px; background: rgb(255, 255, 255);">=20
    <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=3D"center=
" style=3D"font-size: 0px; width: 100%; background: rgb(255, 255, 255);">=
=20
     <tbody>=20
      <tr>=20
       <td style=3D"text-align: center; vertical-align: top; font-size: 0px=
;">=20
        <div class=3D"bard-column bard-column-100" style=3D"display: inline=
-block; width: 100%; vertical-align: top;">=20
         <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"1=
00%">=20
          <tbody>=20
           <tr>=20
            <td style=3D"overflow-wrap: break-word; word-break: break-word;=
 font-size: 0px; padding: 15px; text-align: left;">=20
             <div>=20
              <p class=3D"bard-text-block style-scope" style=3D"text-align:=
 center; color: rgb(52, 52, 52); font-family: Helvetica, Arial, sans-serif;=
 font-size: 15px; padding: 0px; margin: 0px; line-height: 1.6;"><i class=3D=
"bard-text-block style-scope" style=3D"padding: 0px; line-height: 1.6;">Not=
 interested in this topic?</i><br><a href=3D"https://m171.keap-link020.com/=
v2/click/8ea4836d87128a4761fb7ccbdc8447ce/eJyNkcFqAjEQht8lh55cd6PV2oWliIgsW=
g-lPUtYZ2voJhkmk4qI795xWzy10FPgmz_f5CdnxeCN53qvSuX0g1YDRdBYtOB5ETybpp9prR91=
MRuozvqPFYWEqjz_cvc2vsLRVI-nxUDxCUEiry_zxbrernaberuWLBqSJf_waF1MJrPp_c20fJ7=
XG3W5_KkGZ3n5KfaoSqYE11J7K8X4jTrJH5gxlnl-PB6HCEQnZygeTNcNm-DygJyFxFkTfGvJGb=
bB50-J3S6GRA1U1rcpCoyh5bsrd2JPrgJnbNeDxjg09t1X6FwWgSzEnjOQq5BCRHnLN5It0p_7Z=
C_IRsVonBVjOaWKQQS___mKNZxU2ZouwuULJtCWEg=3D=3D" class=3D"bard-text-block s=
tyle-scope" target=3D"_blank" style=3D"color: rgb(43, 170, 223); padding: 0=
px; line-height: 1.6;">Click here to be removed from the Perry Marshall Min=
ute series. </a></p>=20
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   <div style=3D"max-width: 600px; background: rgb(255, 255, 255);">=20
    <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=3D"center=
" style=3D"font-size: 0px; width: 100%; background: rgb(255, 255, 255);">=
=20
     <tbody>=20
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       <td style=3D"text-align: center; vertical-align: top; font-size: 0px=
;">=20
        <div class=3D"bard-column bard-column-100" style=3D"display: inline=
-block; width: 100%; vertical-align: top;">=20
         <table border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"1=
00%">=20
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            <td class=3D"alignmentContainer" style=3D"overflow-wrap: break-=
word; word-break: break-word; font-size: 0px; padding: 15px; text-align: ce=
nter;">=20
             <div style=3D"margin-left: auto; margin-right: auto;">=20
              <p style=3D"font-family: Helvetica, Arial, sans-serif; paddin=
g: 0px; margin: 0px 0px 13px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">If you'd rather not receive *any* more emails from us, <a=
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7/246175960/aae7b89945eac99b" target=3D"_blank" style=3D"text-decoration: u=
nderline; padding: 0px; line-height: 1.6; color: rgb(153, 153, 153);">Unsub=
scribe</a></p>=20
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g: 0px; margin: 13px 0px 0px; line-height: 1.6; color: rgb(153, 153, 153); =
font-size: 11px;">Perry S. Marshall &amp; Assoc<br>805 Lake Street #295<br>=
Oak Park, Illinois 60301<br>United States<br>(312) 386-7459</p>=20
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