OwlCyberSecurity - MANAGER

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Delivery-date: Thu, 20 Jul 2023 09:10:16 -0400
Subject: =?utf-8?Q?50%=20of=20Threads=20users=20disappear=20=F0=9F=A7=B5?=
From: =?utf-8?Q?Sweta?= <info@keyhole.co>
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To: <support@digitalaesthetics.org>
Date: Thu, 20 Jul 2023 13:09:51 +0000
Message-ID: <7ffd274169c4ca2fe562bb3b9.b97b34533d.20230720130942.76dfc0784a.c7621a1d@mail27.sea41.rsgsv.net>
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X-NCJF-Version: 6

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Zuckerberg says they=E2=80=99ll be back + trendspotting action plan on soc=
ial media

View this email in your browser (https://us18.campaign-archive.com/?e=3Db97b34533d&u=3D7ffd274169c4ca2fe562bb3b9&id=3D76dfc0784a)
20 July                                                                  =
                            Keyhole.co (https://keyhole.us18.list-manage.c=
om/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3Db319a54f5b&e=3Db97b34533d)

Social Media Keynotes

One-stop for everything social

IN THIS ISSUE                                                            =
                     7 MIN READ
=F0=9F=97=9E=EF=B8=8F Social Media Updates - Threads on the edge
=F0=9F=96=8A=EF=B8=8F Gold Nuggets & Resources - Hootsuite alternatives &=
 Trendspotting
=F0=9F=8E=89 Case Studies - Barstool=E2=80=99s Masterclass in Social Liste=
ning
=F0=9F=93=8A What's Trending? - Verdict on Twitter/Threads Combat
=F0=9F=91=80 Must-see Campaign - Pink=2C pink everywhere
=F0=9F=92=AA=F0=9F=8F=BB Tweet Tip - Marketing made irresistible
=F0=9F=A4=A9 Top Meme  - Origins of Threads
LATEST SOCIAL MEDIA UPDATES =F0=9F=97=9E=EF=B8=8F
1. Instagram's new "conversation" platform=2C Threads=2C experienced rapid=
 growth with over 100 million users. Now=2C those users are bored (https:/=
/keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=
=3D60cadc9897&e=3Db97b34533d) .
2. Twitter creators can earn from their exclusive content=2C as Twitter ex=
pands access and boosts rate limits through its new revenue-sharing policy=
 (https://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe56=
2bb3b9&id=3D0aa09cbd4c&e=3Db97b34533d) .
3. Facebook doubles down on its video strategy by introducing new discover=
y and editing tools (https://keyhole.us18.list-manage.com/track/click?u=3D=
7ffd274169c4ca2fe562bb3b9&id=3D7189fb6525&e=3Db97b34533d) . The move=
 highlights Facebook's commitment to providing enhanced video experiences.

HIGHLIGHT
https://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe562b=
b3b9&id=3D581cf848f7&e=3Db97b34533d
Source (https://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4c=
a2fe562bb3b9&id=3D9ce7e9ce26&e=3Db97b34533d)
GOLD NUGGETS & RESOURCES=F0=9F=96=8A=EF=B8=8F
1. When Is The Best Time To Post On LinkedIn? (https://keyhole.us18.list-m=
anage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3D4b0bd87a6a&e=3Db97b34533d)
2. 11 Best Hootsuite Alternatives For Social Media Management In 2023 (htt=
ps://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b=
9&id=3D18a7f600f2&e=3Db97b34533d)
3. How To Calculate Twitter Engagement Rate? (Formula + Free Calculator) (=
https://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe562b=
b3b9&id=3D12c6b8b9c8&e=3Db97b34533d)

Bonus: First Apple VR=2C now Threads. It=E2=80=99s your turn to jump in! H=
ere=E2=80=99s how to identify and capitalize on social media trends (https=
://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9&=
id=3D44f514b060&e=3Db97b34533d) .

ChatGPT Prompt(copy this for later =F0=9F=98=89): Give me viral Reel ideas=
 for promoting a [new feature/product] of [brand]. The audience comprise=
s [target segment]. The tone should be [funny/formal/professional].
CASE STUDY=F0=9F=8E=89

How Barstool Sports Scoped Out Social Media Using Keyhole

BACKGROUND
Barstool Sports is an NYC-based disruptive sports media company. It=E2=80=
=99s has been around for over 18 years=2C producing high-quality content a=
cross top channels to reach 66+ million monthly users.

PROBLEM (We=E2=80=99ve all been here)
The team at Barstool would log into a platform=2C search=2C and try to fin=
d big opportunities. Over &
Over &
Over again=E2=80=A6 =F0=9F=98=AE=E2=80=8D=F0=9F=92=A8

The social listening tools they tried weren=E2=80=99t the home run they we=
re looking for =E2=9A=BE.

UNTIL THEY FOUND KEYHOLE
With Keyhole=2C Barstool Sports added more than 50 trackers to monitor the=
ir campaigns across all platforms.

Now they can focus their energy on creating new content and use their auto=
mated trackers to generate real-time=2C up-to-date ideas..

The key to the barstool playbook is audience engagement=2C so they used me=
asured sentiment to make sure every piece of content was a slam dunk with=
 their audience =F0=9F=8F=80.

RESULT =F0=9F=8E=89

Besides tracking campaigns=2C they could also audit their social media acc=
ount's growth. They could compare where each piece of content was working=
 best.

With one-click reports=2C the Barstool team had the final piece of the puz=
zle. Now they had a data-rich feedback loop to ensure consistent growth.

Want to hit your goals =F0=9F=A5=85?
=F0=9F=91=89 Read the full case study (https://keyhole.us18.list-manage.co=
m/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3D12eb874e2a&e=3Db97b34533d)
Threads vs. Twitter Verdict=F0=9F=98=A6

Threads marched right into the social media world with a bang. Defying eve=
n the ChatGPT record=2C it gained its first 10 million users in just =E2=
=80=9CSEVEN HOURS=E2=80=9D!

It took a few more days to amp the count up to 100 million users=2C and Tw=
itter was shook=E2=80=A6for a moment.

Despite the crazy growth=2C people are making their comeback to Twitter=2C=
 or reverting to Instagram. Threads has already halved its active users in=
 a week=2C says Mashable (https://keyhole.us18.list-manage.com/track/click=
?u=3D7ffd274169c4ca2fe562bb3b9&id=3Dc1e0122b58&e=3Db97b34533d) .

Will Threads be =E2=80=9Ca boring playground for brands?=E2=80=9D Here=E2=
=80=99s a 30-day breakdown of Threads VS Twitter.
* Total number of posts shared: 54.2M vs. 52.6M
* Total posts shared at peak hour: 8.43M vs. 4.4M
* Total impressions: 172.5B vs. 254.0B
* Sentiment score: 87 vs. 72

TOP TRENDING POSTS
Explore Trends For Free (https://keyhole.us18.list-manage.com/track/click?=
u=3D7ffd274169c4ca2fe562bb3b9&id=3D808e74d8f8&e=3Db97b34533d)
MUST-SEE CAMPAIGN (Where=E2=80=99s our Oppenheimer Burger?)=F0=9F=91=80
Barbie X Burger King Brazil (https://keyhole.us18.list-manage.com/track/cl=
ick?u=3D7ffd274169c4ca2fe562bb3b9&id=3Dd434ed228c&e=3Db97b34533d)
TWEET TIP =F0=9F=92=AA=F0=9F=8F=BB
Bruno (https://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca=
2fe562bb3b9&id=3D503fc301af&e=3Db97b34533d)
TOP MEME  =F0=9F=A4=A9
Source (https://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4c=
a2fe562bb3b9&id=3D4481d6913a&e=3Db97b34533d)
DID YOU LIKE THIS ISSUE? =F0=9F=A4=94
https://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe562b=
b3b9&id=3D5c9b930506&e=3Db97b34533d

https://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe562b=
b3b9&id=3D3c3574a4cd&e=3Db97b34533d

Share your feedback and let us know how we can improve Keyhole - schedule=
 a chat with our team today! =F0=9F=99=8C=F0=9F=8F=BB
Talk To Us (https://keyhole.us18.list-manage.com/track/click?u=3D7ffd27416=
9c4ca2fe562bb3b9&id=3D11b6066e30&e=3Db97b34533d)

=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
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=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D

Copyright =C2=A9 Keyhole 2023. All rights reserved.
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=2E

=C2=A9 Social Media Keynotes

325 Front St W Fl 4
Toronto=2C ON M5V 2Y1=2C Canada

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eheaderContainer" style=3D"mso-line-height-rule: exactly;-ms-text-size-adj=
ust: 100%;-webkit-text-size-adjust: 100%;"><table border=3D"0" cellpadding=
=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnTextBlock" style=3D"mi=
n-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rs=
pace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
              =09
=09=09=09
=09=09=09=09
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

<a href=3D"https://us18.campaign-archive.com/?=
e=3Db97b34533d&u=3D7ffd274169c4ca2fe562bb3b9&id=3D76dfc0784a" target=3D"_bla=
nk" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-web=
kit-text-size-adjust: 100%;color: #656565;font-weight: normal;text-decorat=
ion: underline;">View this email in your browser</a>
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=09=09=09=09

20 July &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nb=
sp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;=
 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nb=
sp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;=
 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;<span style=
=3D"color:#1d2345">&nbsp; </span><a href=3D"https://keyhole.us18.list-mana=
ge.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3D9ea57e827c&e=3Db97b34533d" target=3D"_blank" style=3D"mso-line-height-rule: exactly;-ms-text-=
size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #007C89;font-weigh=
t: normal;text-decoration: underline;"><span style=3D"color:#1d2345">Keyho=
le.co</span></a>
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

</td>
                </tr>
            </tbody></table>
            <table class=3D"mcnCaptionRightTextContentContainer" align=3D"=
right" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"396" styl=
e=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt=
;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                <tbody><tr>
                    <td valign=3D"top" class=3D"mcnTextContent" style=3D"l=
ine-height: 200%;text-align: center;mso-line-height-rule: exactly;-ms-text=
-size-adjust: 100%;-webkit-text-size-adjust: 100%;word-break: break-word;c=
olor: #202020;font-family: Helvetica;font-size: 16px;">
                        <div style=3D"text-align: center;"><span style=3D"=
color:#1d2345"><span style=3D"font-size:50px"><strong>Social Media Keynote=
s</strong></span></span><br>
&nbsp;</div>

</td>
                </tr>
            </tbody></table>
        </td>
    </tr>
</tbody></table>

</td>
        </tr>
    </tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:=
 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;">
    <tbody class=3D"mcnDividerBlockOuter">
        <tr>
            <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa=
dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
                <table class=3D"mcnDividerContent" border=3D"0" cellpaddin=
g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t=
op-width: 2px;border-top-style: solid;border-top-color: #EAEAEA;border-col=
lapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-=
adjust: 100%;-webkit-text-size-adjust: 100%;">
                    <tbody><tr>
                        <td style=3D"mso-line-height-rule: exactly;-ms-tex=
t-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                            <span></span>
                        </td>
                    </tr>
                </tbody></table>

            </td>
        </tr>
    </tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
    <tbody class=3D"mcnTextBlockOuter">
        <tr>
            <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
              =09
=09=09=09
=09=09=09=09
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

</td>
                    </tr>
                </tbody></table>
=09=09=09=09

<strong>=F0=9F=97=9E=EF=B8=8F&nbsp;Social Medi=
a Updates&nbsp;- Threads on the edge</strong><br>
<strong>=F0=9F=96=8A=EF=B8=8F Gold Nuggets &amp; Resources&nbsp;- Hootsuit=
e alternatives &amp; Trendspotting</strong><br>
<strong>=F0=9F=8E=89 Case Studies - Barstool=E2=80=99s Masterclass in Soci=
al Listening<br>
=F0=9F=93=8A What's Trending?&nbsp;- Verdict on Twitter/Threads Combat</st=
rong><br>
<strong>=F0=9F=91=80 Must-see Campaign -&nbsp;Pink=2C pink everywhere</str=
ong><br>
<strong>=F0=9F=92=AA=F0=9F=8F=BB Tweet Tip -&nbsp;Marketing made irresisti=
ble</strong><br>
<strong>=F0=9F=A4=A9 Top Meme &nbsp;-&nbsp;Origins of Threads</strong>
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

<strong>LATEST SOCIAL MEDIA UPDATES =F0=9F=97=
=9E=EF=B8=8F</strong>

<ol>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;">Instagram's new "conversation" platform=2C=
 Threads=2C experienced rapid growth with over 100 million users. Now=2C<s=
pan style=3D"color:#006400">&nbsp;</span><a href=3D"https://keyhole.us18.l=
ist-manage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3D405ece99b2&e=
=3Db97b34533d" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;color: #007C89;font-weight: normal;=
text-decoration: underline;"><span style=3D"color:#006400">those users are=
 bored</span></a><span style=3D"color:#006400">.</span></li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;">Twitter creators can earn from their exclu=
sive content=2C as Twitter expands access and boosts rate limits through i=
ts new&nbsp;<a href=3D"https://keyhole.us18.list-manage.com/track/click?u=
=3D7ffd274169c4ca2fe562bb3b9&id=3D9c70d48451&e=3Db97b34533d" target=3D"_b=
lank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-w=
ebkit-text-size-adjust: 100%;color: #007C89;font-weight: normal;text-decor=
ation: underline;"><span style=3D"color:#006400">revenue-sharing policy</s=
pan></a>.</li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;">Facebook doubles down on its video strateg=
y by introducing&nbsp;<a href=3D"https://keyhole.us18.list-manage.com/trac=
k/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3D055d792220&e=3Db97b34533d" sty=
le=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-tex=
t-size-adjust: 100%;color: #007C89;font-weight: normal;text-decoration: un=
derline;"><span style=3D"color:#006400">new discovery and editing tools</s=
pan></a>. The move highlights Facebook's commitment to providing enhanced=
 video experiences.</li>
</ol>

</td>
                    </tr>
                </tbody></table>
=09=09=09=09

<span style=3D"color:#000000"><strong>HIGHLIGH=
T</strong></span>
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

</td>
                        </tr>
                    </tbody></table>
                </td>
            </tr>
    </tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
    <tbody class=3D"mcnTextBlockOuter">
        <tr>
            <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
              =09
=09=09=09
=09=09=09=09
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

</td>
                    </tr>
                </tbody></table>
=09=09=09=09

<strong>GOLD NUGGETS &amp; RESOURCES=F0=9F=96=
=8A=EF=B8=8F</strong>

<ol>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong><a href=3D"https://keyhole.us18.li=
st-manage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3D365a1f7115&e=
=3Db97b34533d" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;color: #007C89;font-weight: normal;=
text-decoration: underline;"><span style=3D"color:#006400">When Is The Bes=
t Time To Post On LinkedIn?</span></a></strong></li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong><a href=3D"https://keyhole.us18.li=
st-manage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3Dc94cf19eb8&e=
=3Db97b34533d" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;color: #007C89;font-weight: normal;=
text-decoration: underline;"><span style=3D"color:#006400">11 Best Hootsui=
te Alternatives For Social Media Management In 2023</span></a></strong></l=
i>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong><a href=3D"https://keyhole.us18.li=
st-manage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3D6777f38143&e=
=3Db97b34533d" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;color: #007C89;font-weight: normal;=
text-decoration: underline;"><span style=3D"color:#006400">How To Calculat=
e Twitter Engagement Rate? (Formula + Free Calculator)</span></a></strong>=
</li>
</ol>
<strong>Bonus:</strong>&nbsp;First Apple VR=2C now Threads. It=E2=80=99s y=
our turn to jump in! Here=E2=80=99s <a data-token-index=3D"2" href=3D"http=
s://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9=
&id=3Da812add7f1&e=3Db97b34533d" rel=3D"noopener noreferrer" tabindex=3D"=
0" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;color: #007C89;font-weight: normal;text-decorati=
on: underline;"><span style=3D"color:#006400">how to identify and capitali=
ze on social media trends</span></a><span style=3D"color:#006400">.</span>=
<br>
<br>
<strong>ChatGPT Prompt(copy this for later&nbsp;=F0=9F=98=89):</strong>&nb=
sp;Give me viral Reel ideas for promoting a [new feature/product] of [br=
and]. The audience comprises [target segment]. The tone should be [funny=
/formal/professional].
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

=09=09=09=09
            </td>
        </tr>
    </tbody>
</table></td>
                                        </tr>
                                    </table>
                                    
                                </td>
                            </tr>
                            <tr>
                                <td align=3D"center" valign=3D"top" id=3D"=
templateBody" style=3D"background:#fafafa none no-repeat center/cover;mso-=
line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adj=
ust: 100%;background-color: #fafafa;background-image: none;background-repe=
at: no-repeat;background-position: center;background-size: cover;border-to=
p: 0;border-bottom: 0;padding-top: 9px;padding-bottom: 9px;">
                                    
                                    <table align=3D"center" border=3D"0" c=
ellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"templateContain=
er" style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rsp=
ace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;max-wid=
th: 600px !important;">
                                        <tr>
                                            <td valign=3D"top" class=3D"bo=
dyContainer" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust:=
 100%;-webkit-text-size-adjust: 100%;"><table border=3D"0" cellpadding=3D"=
0" cellspacing=3D"0" width=3D"100%" class=3D"mcnDividerBlock" style=3D"min=
-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rsp=
ace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;table-l=
ayout: fixed !important;">
    <tbody class=3D"mcnDividerBlockOuter">
        <tr>
            <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa=
dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
                <table class=3D"mcnDividerContent" border=3D"0" cellpaddin=
g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t=
op-width: 2px;border-top-style: solid;border-top-color: #EAEAEA;border-col=
lapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-=
adjust: 100%;-webkit-text-size-adjust: 100%;">
                    <tbody><tr>
                        <td style=3D"mso-line-height-rule: exactly;-ms-tex=
t-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                            <span></span>
                        </td>
                    </tr>
                </tbody></table>

            </td>
        </tr>
    </tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
    <tbody class=3D"mcnTextBlockOuter">
        <tr>
            <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
              =09
=09=09=09
=09=09=09=09
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

<strong>CASE STUDY=F0=9F=8E=89<br>
<br>
How Barstool Sports Scoped Out Social Media Using Keyhole</strong>
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

<p style=3D"margin: 10px 0;padding: 0;mso-line=
-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:=
 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 1=
50%;text-align: left;"><strong><span style=3D"color:#006400">BACKGROUND</s=
pan></strong><br>
Barstool Sports is an NYC-based disruptive sports media company. It=E2=80=
=99s has been around for over 18 years=2C producing high-quality content a=
cross top channels to reach 66+ million monthly users.<br>
<br>
<strong><span style=3D"color:#006400">PROBLEM (We=E2=80=99ve all been here=
)</span></strong><br>
The team at Barstool would log into a platform=2C search=2C and try to fin=
d big opportunities. Over &amp;<br>
Over &amp;<br>
Over again=E2=80=A6 =F0=9F=98=AE=E2=80=8D=F0=9F=92=A8</p>

<p style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-te=
xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-fa=
mily: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">The s=
ocial listening tools they tried weren=E2=80=99t the home run they were lo=
oking for =E2=9A=BE.<br>
&nbsp;</p>

<p style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-te=
xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-fa=
mily: Helvetica;font-size: 16px;line-height: 150%;text-align: left;"><span=
 style=3D"color:#006400"><strong>UNTIL THEY FOUND KEYHOLE</strong></span><=
br>
With Keyhole=2C Barstool Sports added&nbsp;more than 50 trackers&nbsp;to m=
onitor their campaigns across all platforms.<br>
<br>
Now they can focus their energy on creating new content and use their auto=
mated trackers to generate real-time=2C up-to-date ideas..<br>
<br>
The key to the barstool playbook is audience engagement=2C so they used me=
asured sentiment to make sure every piece of content was a slam dunk with=
 their audience&nbsp;=F0=9F=8F=80.<br>
&nbsp;</p>

<p style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-te=
xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-fa=
mily: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">Besid=
es tracking campaigns=2C they could also audit their social media account'=
s growth. They could compare&nbsp;<em>where</em>&nbsp;each piece of conten=
t was working best.</p>

<p style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-te=
xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-fa=
mily: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">With=
 one-click reports=2C the Barstool team had the final piece of the puzzle.=
 Now they had a data-rich feedback loop to ensure consistent growth.</p>

<p style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-te=
xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-fa=
mily: Helvetica;font-size: 16px;line-height: 150%;text-align: left;"><br>
<strong>Want to hit your goals&nbsp;=F0=9F=A5=85?</strong><br>
=F0=9F=91=89&nbsp;<strong><a data-token-index=3D"1" href=3D"https://keyhol=
e.us18.list-manage.com/track/click?u=3D7ffd274169c4ca2fe562bb3b9&id=3D733d=
60addd&e=3Db97b34533d" rel=3D"noopener noreferrer" tabindex=3D"0" style=
=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;color: #007C89;font-weight: normal;text-decoration: unde=
rline;"><span style=3D"color:#006400">Read the full case study</span></a><=
/strong></p>

</td>
                    </tr>
                </tbody></table>
=09=09=09=09

<strong>Threads vs. Twitter Verdict=F0=9F=98=
=A6</strong>
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

<p style=3D"margin: 10px 0;padding: 0;mso-line=
-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:=
 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 1=
50%;text-align: left;">Threads marched right into the social media world w=
ith a bang. Defying even the ChatGPT record=2C it gained its first 10 mill=
ion users in just =E2=80=9CSEVEN HOURS=E2=80=9D!</p>

<p style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-te=
xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-fa=
mily: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">It to=
ok a few more days to amp the count up to 100 million users=2C and Twitter=
 was shook=E2=80=A6for a moment.</p>

<p style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-te=
xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-fa=
mily: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">Despi=
te the crazy growth=2C people are making their comeback to Twitter=2C or r=
everting to Instagram. Threads has already halved its active users in a we=
ek=2C says&nbsp;<a href=3D"https://keyhole.us18.list-manage.com/track/clic=
k?u=3D7ffd274169c4ca2fe562bb3b9&id=3D75a5b772cd&e=3Db97b34533d" style=3D"=
mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size=
-adjust: 100%;color: #007C89;font-weight: normal;text-decoration: underlin=
e;"><span style=3D"color:#006400">Mashable</span></a>.</p>

<p style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-te=
xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-fa=
mily: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">Will=
 Threads be =E2=80=9Ca boring playground for brands?=E2=80=9D Here=E2=80=
=99s a 30-day breakdown of Threads VS Twitter.</p>

<ul>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong><span style=3D"color:#000000">Tota=
l number of posts shared:</span><span style=3D"color:#006400"> </span><spa=
n style=3D"color:#006400">54.2M vs. 52.6M</span></strong></li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong><span style=3D"color:#000000">Tota=
l posts shared at peak hour:</span><span style=3D"color:#006400"> </span><=
span style=3D"color:#006400">8.43M vs. 4.4M</span></strong></li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong><span style=3D"color:#000000">Tota=
l impressions: </span><span style=3D"color:#006400">172.5B vs. 254.0B</spa=
n></strong></li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong><span style=3D"color:#000000">Sent=
iment score:</span><span style=3D"color:#006400"> 87 vs. 72</span></strong=
></li>
</ul>

</td>
                    </tr>
                </tbody></table>
=09=09=09=09

<span style=3D"color:#006400"><strong>TOP TREN=
DING POSTS&nbsp;</strong></span>
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

</td>
                        </tr>
                    </tbody></table>
                </td>
            </tr>
    </tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnButtonBlock" style=3D"min-width: 100%;border-collapse: co=
llapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 1=
00%;-webkit-text-size-adjust: 100%;">
    <tbody class=3D"mcnButtonBlockOuter">
        <tr>
            <td style=3D"padding-top: 0;padding-right: 18px;padding-bottom=
: 18px;padding-left: 18px;mso-line-height-rule: exactly;-ms-text-size-adju=
st: 100%;-webkit-text-size-adjust: 100%;" valign=3D"top" align=3D"center"=
 class=3D"mcnButtonBlockInner">
                <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" cl=
ass=3D"mcnButtonContentContainer" style=3D"border-collapse: separate !impo=
rtant;border-radius: 4px;background-color: #EA5B3A;mso-table-lspace: 0pt;m=
so-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:=
 100%;">
                    <tbody>
                        <tr>
                            <td align=3D"center" valign=3D"middle" class=
=3D"mcnButtonContent" style=3D"font-family: Arial;font-size: 16px;padding:=
 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-tex=
t-size-adjust: 100%;">
                                <a class=3D"mcnButton " title=3D"Explore T=
rends For Free" href=3D"https://keyhole.us18.list-manage.com/track/click?u=
=3D7ffd274169c4ca2fe562bb3b9&id=3Dd88875b8b7&e=3Db97b34533d" target=3D"_b=
lank" style=3D"font-weight: bold;letter-spacing: normal;line-height: 100%;=
text-align: center;text-decoration: none;color: #FFFFFF;mso-line-height-ru=
le: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;disp=
lay: block;">Explore Trends For Free</a>
                            </td>
                        </tr>
                    </tbody>
                </table>
            </td>
        </tr>
    </tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:=
 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;">
    <tbody class=3D"mcnDividerBlockOuter">
        <tr>
            <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa=
dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
                <table class=3D"mcnDividerContent" border=3D"0" cellpaddin=
g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t=
op-width: 2px;border-top-style: solid;border-top-color: #EAEAEA;border-col=
lapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-=
adjust: 100%;-webkit-text-size-adjust: 100%;">
                    <tbody><tr>
                        <td style=3D"mso-line-height-rule: exactly;-ms-tex=
t-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                            <span></span>
                        </td>
                    </tr>
                </tbody></table>

            </td>
        </tr>
    </tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
    <tbody class=3D"mcnTextBlockOuter">
        <tr>
            <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
              =09
=09=09=09
=09=09=09=09
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

<strong>MUST-SEE CAMPAIGN&nbsp;(Where=E2=80=99=
s our Oppenheimer Burger?</strong>)<strong>=F0=9F=91=80&nbsp;</strong>
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

</td>
                    </tr>
                </tbody></table>
=09=09=09=09

<strong>TWEET TIP =F0=9F=92=AA=F0=9F=8F=BB</st=
rong>
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

</td>
                    </tr>
                </tbody></table>
=09=09=09=09

</td>
                    </tr>
                </tbody></table>
=09=09=09=09

<strong>DID YOU LIKE THIS ISSUE? =F0=9F=A4=94<=
/strong>
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

</td>
                            </tr>
                        </tbody></table>

</td>
                            </tr>
                        </tbody></table>

</td>
            </tr>

</tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
    <tbody class=3D"mcnTextBlockOuter">
        <tr>
            <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
              =09
=09=09=09
=09=09=09=09
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

Share your feedback and let us know how we can=
 improve Keyhole - schedule a chat with our team today! =F0=9F=99=8C=F0=9F=
=8F=BB
                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09

=09=09=09=09
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        </tr>
    </tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnButtonBlock" style=3D"min-width: 100%;border-collapse: co=
llapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 1=
00%;-webkit-text-size-adjust: 100%;">
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            <td style=3D"padding-top: 0;padding-right: 18px;padding-bottom=
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st: 100%;-webkit-text-size-adjust: 100%;" valign=3D"top" align=3D"center"=
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                <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" cl=
ass=3D"mcnButtonContentContainer" style=3D"border-collapse: separate !impo=
rtant;border-radius: 4px;background-color: #FF582B;mso-table-lspace: 0pt;m=
so-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:=
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=3D"mcnButtonContent" style=3D"font-family: Arial;font-size: 16px;padding:=
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t-size-adjust: 100%;">
                                <a class=3D"mcnButton " title=3D"Talk To U=
s" href=3D"https://keyhole.us18.list-manage.com/track/click?u=3D7ffd274169=
c4ca2fe562bb3b9&id=3D635d74f03b&e=3Db97b34533d" target=3D"_blank" style=
=3D"font-weight: bold;letter-spacing: normal;line-height: 100%;text-align:=
 center;text-decoration: none;color: #FFFFFF;mso-line-height-rule: exactly=
;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;display: block;=
">Talk To Us</a>
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</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:=
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dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
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g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t=
op-width: 2px;border-top-style: solid;border-top-color: #EAEAEA;border-col=
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adjust: 100%;-webkit-text-size-adjust: 100%;">
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t-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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                            <tr>
                                <td align=3D"center" valign=3D"top" id=3D"=
templateFooter" style=3D"background:#fafafa none no-repeat center/cover;ms=
o-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-a=
djust: 100%;background-color: #fafafa;background-image: none;background-re=
peat: no-repeat;background-position: center;background-size: cover;border-=
top: 0;border-bottom: 0;padding-top: 9px;padding-bottom: 9px;">
                                    
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e: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
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=09=09=09
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pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
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<img data-file-id=3D"925416" height=3D"57" src=
=3D"https://mcusercontent.com/7ffd274169c4ca2fe562bb3b9/images/f05c6d31-7f=
39-5720-2630-a3cec198bb63.png" style=3D"border: 0px;width: 200px;height: 5=
7px;margin: 0px;outline: none;text-decoration: none;-ms-interpolation-mode=
: bicubic;" width=3D"200"><br>
<img data-file-id=3D"925420" height=3D"17" src=3D"https://mcusercontent.co=
m/7ffd274169c4ca2fe562bb3b9/images/3cd2d3a5-86a1-e644-507e-caefd8d0ca83.pn=
g" style=3D"border: 0px;width: 150px;height: 17px;margin: 0px;outline: non=
e;text-decoration: none;-ms-interpolation-mode: bicubic;" width=3D"150"><b=
r>
<br>
Copyright&nbsp;=C2=A9&nbsp;Keyhole 2023. All rights reserved.
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=09=09=09=09

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lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;">
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=3D7ffd274169c4ca2fe562bb3b9&id=3Df3baecaa35&e=3Db97b34533d" target=3D"_b=
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</=
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y></table>
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lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;">
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=3D7ffd274169c4ca2fe562bb3b9&id=3D75c8114e95&e=3Db97b34533d" target=3D"_b=
lank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-w=
ebkit-text-size-adjust: 100%;"><img src=3D"https://cdn-images.mailchimp.co=
m/icons/social-block-v2/outline-dark-twitter-48.png" alt=3D"Twitter" style=
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one;-ms-interpolation-mode: bicubic;" height=3D"24" width=3D"24" class=3D"=
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lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;">
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m/icons/social-block-v2/outline-dark-instagram-48.png" alt=3D"Instagram" s=
tyle=3D"display: block;border: 0;height: auto;outline: none;text-decoratio=
n: none;-ms-interpolation-mode: bicubic;" height=3D"24" width=3D"24" class=
=3D""></a>
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lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;">
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lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;">
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m/icons/social-block-v2/outline-dark-youtube-48.png" alt=3D"YouTube" style=
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one;-ms-interpolation-mode: bicubic;" height=3D"24" width=3D"24" class=3D"=
"></a>
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