OwlCyberSecurity - MANAGER

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Envelope-to: suzana@digitalaesthetics.org
Delivery-date: Tue, 15 Aug 2023 08:00:54 -0400
Content-Type: multipart/alternative; boundary=098a4fff298ee16313107a9f1c9bfb1e49a8ac223aec69b563b13cc2a2ea
Date: Tue, 15 Aug 2023 12:00:43 +0000 (UTC)
From: SEOptimer <support@seoptimer.com>
Mime-Version: 1.0
Message-ID: <atk6pIy3ShCR0T_6RnKxHg@geopod-ismtpd-41>
Subject: Digital Agency Resources for Q3
Reply-To: support@seoptimer.com
To: Suzana Vrhovac <suzana@digitalaesthetics.org>
 
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Latest SEO news, tips and tricks from SEOptimer.

View online ( https://cdn.mc-weblink.sg-mktg.com/weblink/MTY5MjEwMDg0MXx5eV=
JsR2d2V0tWd29MUFBmYnQtQVRzSDdqeHFnRFlsNXpESjRENG4xZWhwVGkyVEhiNnpzTDlnZTg3L=
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ld0RHo4SS14UkdjN2s2U0dPRDNGcXpkb3BReTUtam5XdjR4alpOaHVwNUs0M3VvPXyl-Wp88UPO=
aXa3TYWYzucog9UUcT9bcifIYKfPOQ74nw=3D=3D )

SEOptimer ( https://www.seoptimer.com/?utm_source=3Dsg&utm_medium=3Demail&u=
tm_campaign=3D20230815-dar-row )

Digital Agency Resources ( https://www.seoptimer.com/blog/?utm_source=3Dsg&=
utm_medium=3Demail&utm_campaign=3D20230815-dar-row )

With Q3 in full swing, now is the perfect time to optimize your agency's op=
erations as the summer draws to an end and people return back to work.

One of the most impactful things you can do as an agency founder is ensurin=
g your organization operates at maximum efficiency. This can be achieved by=
 implementing an organizational structure that maximizes productivity, simp=
lifies reporting, and helps scale your agency to new heights.

TikTok SEO ( https://www.seoptimer.com/blog/marketing-agency-structure/?utm=
_source=3Dsg&utm_medium=3Demail&utm_campaign=3D20230815-dar-row )

--------------------------------
Best Marketing Agency Structures
--------------------------------

A marketing agency structure refers to how staff and teams are organized in=
 your organization.

At SEOptimer, we speak to our agency customers all the time and it fascinat=
es us how different agencies organize themselves into various structures.

For this article, we=E2=80=99ve polled a few leading digital agencies to ge=
t a sense of the structures they=E2=80=99ve implemented.

Read the guide ( https://www.seoptimer.com/blog/marketing-agency-structure/=
?utm_source=3Dsg&utm_medium=3Demail&utm_campaign=3D20230815-dar-row )

Outsourcing Link Building ( https://www.seoptimer.com/blog/seo-sop/?utm_sou=
rce=3Dsg&utm_medium=3Demail&utm_campaign=3D20230815-dar-row )

----------------------------------------
How to Create an SEO SOP for Your Agency
----------------------------------------

An SEO SOP outlines the exact steps you need to follow when completing task=
s such as searching for keyword opportunities, content creation, link-build=
ing, etc.

SEO SOPs are effective because they detail the entire workflow from start t=
o finish. These documents are often used by agencies when outsourcing repet=
itive task to freelancers and they eliminate the possibility of skipping im=
portant steps in the SEO process.

For this reason, we wrote an entire blog post covering the topic in detail.=
 We share 6 SEO SOPs that you should follow if you provide SEO services to =
clients or if you just want to scale your agency operations.

Read the guide ( https://www.seoptimer.com/blog/seo-sop/?utm_source=3Dsg&ut=
m_medium=3Demail&utm_campaign=3D20230815-dar-row )

Hiring a Marketing Agency ( https://www.seoptimer.com/blog/how-to-fire-a-cl=
ient/?utm_source=3Dsg&utm_medium=3Demail&utm_campaign=3D20230815-dar-row )

----------------------------------
How to Fire a Client the Right Way
----------------------------------

There's no better feeling than having a thriving agency with lots of client=
s. However, not all clients are that great. In fact, some clients can actua=
lly have a negative impact on your agency.

Since SEOptimer deals with thousands of digital agencies on a regular basis=
, we asked leading digital agency founders and executives to share their ti=
ps and feedback on how they go about letting go of toxic clients in a profe=
ssional manner.

Read the guide ( https://www.seoptimer.com/blog/how-to-fire-a-client/?utm_s=
ource=3Dsg&utm_medium=3Demail&utm_campaign=3D20230815-dar-row )

SEO for Tech Companies ( https://www.seoptimer.com/blog/content-brief/?utm_=
source=3Dsg&utm_medium=3Demail&utm_campaign=3D20230815-dar-row )

---------------------------------------
How to Create the Perfect Content Brief
---------------------------------------

Many digital agencies outsource content writing to freelancers. Outsourcing=
 content production takes proper planning and management.

Since agencies with multiple clients tend to produce content at scale, they=
 need some way to effectively manage their content production efforts, espe=
cially when outsourcing to writers.

We asked some agency founders to share insights on how they structure their=
 content briefs so that their writers can deliver outstanding content accor=
ding to the client=E2=80=99s exact specifications.

Read the guide ( https://www.seoptimer.com/blog/content-brief/?utm_source=
=3Dsg&utm_medium=3Demail&utm_campaign=3D20230815-dar-row )

----------------------------------------------
SEOptimer Gains Multiple High Performer Awards
----------------------------------------------

( https://www.g2.com/products/seoptimer/reviews )

SEOptimer received the coveted global award for *High Performer Summer 2023=
*. As well as the High Performer award in the Small Business, Asia, and Asi=
a Pacific categories.

We'd like to thank all our users for their continued support that made this=
 possible.

( https://www.facebook.com/seoptimer/ ) ( https://twitter.com/seoptimer ) (=
 https://www.instagram.com/seoptimer/ ) ( https://www.linkedin.com/company/=
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tant; width:100%; height:auto !important;" width=3D"173" alt=3D"SEOptimer" =
data-proportionally-constrained=3D"true" data-responsive=3D"true" src=3D"ht=
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    </table><table width=3D"173" style=3D"width:173px; border-spacing:0; bo=
rder-collapse:collapse; margin:0px 0px 0px 5px;" cellpadding=3D"0" cellspac=
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">
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          <td style=3D"padding:0px;margin:0px;border-spacing:0;"></td>
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      </tr>
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  </table><table class=3D"wrapper" role=3D"module" data-type=3D"image" bord=
er=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-=
layout: fixed;" data-muid=3D"9b15add5-36f7-48f0-a826-572797a3b4b9">
    <tbody>
      <tr>
        <td style=3D"font-size:6px; line-height:10px; padding:0px 0px 0px 0=
px;" valign=3D"top" align=3D"center">
         =20
        <a href=3D"https://u6592744.ct.sendgrid.net/ls/click?upn=3D3aVGwEO4=
pupEjsa8nSMFn6l2oU-2FnyAHhWEUoSbbkbzF2ZqsMs0-2BNAvtpxxPa6i9SqzLnfVj5RnJLskA=
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bli058r6P6vr4R-2F6oYeT62lkkPQrOU0qYGYG1-2BHiLC5MwWdIyzk9lj0S-2FO2Bn9hMaKhnD=
KC4Gc8WpihjgCIwSiHulZVJwVDNl8oXKgoKNgtX7DOGRAP35sRCL9XC-2B8MxY3wFEbo77D-2Ft=
uFGHZ7lT3iPI5bmh-2FvF8PtL0V-2FtAPRI5RyfjXC90htoGf6lXEWCXhaGibm6MDs8fu03GxIY=
-2BN-2Fzq08z38v9yefjurDL9SIV8-2BcmsmIARFCQ7lb7rWCLCKWUXLv6-2FtuwPlawfJrnMla=
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oP4sNWJyuXaWHdzXUuxWxPqmdc7U2HpZHoEBQwIYFjVyfbCegVrDtAGAfOVLIWuGpeXVQhZhz0c=
nN8H5WOY5lTouf0-2FIoOnjGcvxp-2BUWq4uYw4aa-2B8jybymHATh2vWdpA76Oopvj3TaqP6kf=
2HWBD-2FHsueawUF-2FIFd0ehHcbaZ5jgc8SDTQG-2FsXsbJJKsmdivM4CF8U-2F-2BXx-2B-2B=
C04coDg2H89hKPSjMJmY-2BJl9YwbnzOWvhzyd-2BFEq5xJ-2Bd5NL3Ga-2FKWUCwBh2blXQErV=
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D-3D"><img class=3D"max-width" border=3D"0" style=3D"display:block; color:#=
000000; text-decoration:none; font-family:Helvetica, arial, sans-serif; fon=
t-size:16px; max-width:100% !important; width:100%; height:auto !important;=
" width=3D"591" alt=3D"Digital Agency Resources" data-proportionally-constr=
ained=3D"true" data-responsive=3D"true" src=3D"http://cdn.mcauto-images-pro=
duction.sendgrid.net/7148ae9f64590c48/d3e85043-cde2-416c-a0da-563fb0c0b5a1/=
600x200.png"></a></td>
      </tr>
    </tbody>
  </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" align=3D"=
center" width=3D"100%" role=3D"module" data-type=3D"columns" style=3D"paddi=
ng:17px 20px 40px 30px;" bgcolor=3D"#ffffff" data-distribution=3D"1">
    <tbody>
      <tr role=3D"module-content">
        <td height=3D"100%" valign=3D"top"><table width=3D"521" style=3D"wi=
dth:521px; border-spacing:0; border-collapse:collapse; margin:0px 10px 0px =
10px;" cellpadding=3D"0" cellspacing=3D"0" align=3D"left" border=3D"0" bgco=
lor=3D"" class=3D"column column-0">
      <tbody>
        <tr>
          <td style=3D"padding:0px;margin:0px;border-spacing:0;"><table cla=
ss=3D"module" role=3D"module" data-type=3D"text" border=3D"0" cellpadding=
=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-layout: fixed;" data=
-muid=3D"f8d127db-5ddc-44de-8be4-7cca6b402eec" data-mc-module-version=3D"20=
19-10-22">
    <tbody>
      <tr>
        <td style=3D"padding:18px 0px 18px 0px; line-height:22px; text-alig=
n:inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-cont=
ent"><div><div style=3D"font-family: inherit; text-align: inherit">With Q3 =
in full swing, now is the perfect time to optimize your agency's operations=
 as the summer draws to an end and people return back to work.<br>
<br>
One of the most impactful things you can do as an agency founder is ensurin=
g your organization operates at maximum efficiency. This can be achieved by=
 implementing an organizational structure that maximizes productivity, simp=
lifies reporting, and helps scale your agency to new heights.&nbsp;</div><d=
iv></div></div></td>
      </tr>
    </tbody>
  </table><table class=3D"wrapper" role=3D"module" data-type=3D"image" bord=
er=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-=
layout: fixed;" data-muid=3D"e3681c76-5f64-4500-b651-a9f243959175">
    <tbody>
      <tr>
        <td style=3D"font-size:6px; line-height:10px; padding:0px 0px 0px 0=
px;" valign=3D"top" align=3D"center">
         =20
        <a href=3D"https://u6592744.ct.sendgrid.net/ls/click?upn=3D3aVGwEO4=
pupEjsa8nSMFn6l2oU-2FnyAHhWEUoSbbkbzElsLD7ygOVn79rQVyVn-2FR17fceN1RwVoZf6zy=
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zk9lj0S-2FO2Bn9hMaKhnDKC4Gc8WpihjgCIwSiHulZVJwVDNl8oXKgoKNgtX7DOGRAP35sRCL9=
XC-2B8MxY3wFEbo77D-2FtuFGHZ7lT3iPI5bmh-2FvF8PtL0V-2FtAPRI5RyfjXC90htoGf6lXE=
WCXhaGibm6MDs8fu03GxIY-2BN-2Fzq08z38v9yefjurDL9SIV8-2BcmsmIARFCQ7lb7rWCLCKW=
UXLv6-2FtuwPlawfJrnMla88SPyuoQaj0OGTEVoRuYus1p2FqOtAW2T9WgvAwVyw7RNitydQWJe=
OQb5zulTIF-2FRBJjvMo1l-2FmVoALkmZ0gBjvrBi4r8wvmg40K9MVi-2F2s5olsDHnP2G7EVyu=
7mkhEsZj3K5J95CJHoFBOdoP4sNWJyuXaWHdzXUuxWxPqmdc7U2HpZHoEBQwIYFjVyfbCegVrDt=
AGAfOVLIWuGpeXVQhZhz0cnN8H5WOY5lTouf0-2FIoOnjGcvxp-2BUWq4uYw4aa-2B8jybymHAT=
h2vWdW7qcuXRaKZ7pPwWiCZyXuKAWCf1Uhv15cy33zEQyX3rIxKoIky0a-2BPRLsxPBTYyi2zHz=
LN6VFh5ATHmu9bqekghgeFLOWdvCGQ8giaP5iHRu4-2F8iex-2Fh8mkd18uhoFx6v3KihSS52Ws=
baGWV-2BaPvwlAxZzgaN8agAqqyOMXUQq0ui2DMiGSgYQgIq-2BbOc2JCYK-2FsIMlpvHDCF8kO=
fzp0BQ-3D-3D"><img class=3D"max-width" border=3D"0" style=3D"display:block;=
 color:#000000; text-decoration:none; font-family:Helvetica, arial, sans-se=
rif; font-size:16px; max-width:100% !important; width:100%; height:auto !im=
portant;" width=3D"NaN" alt=3D"TikTok SEO" data-proportionally-constrained=
=3D"true" data-responsive=3D"true" src=3D"http://cdn.mcauto-images-producti=
on.sendgrid.net/7148ae9f64590c48/5897c63c-9ec1-4229-99aa-9651e479e98b/1200x=
628.png"></a></td>
      </tr>
    </tbody>
  </table><table class=3D"module" role=3D"module" data-type=3D"text" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-la=
yout: fixed;" data-muid=3D"ad22425b-0b00-4774-883c-86581b9552ad.2" data-mc-=
module-version=3D"2019-10-22">
    <tbody>
      <tr>
        <td style=3D"padding:4px 0px 4px 0px; line-height:22px; text-align:=
inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conten=
t"><div><h2 style=3D"text-align: inherit"><span style=3D"color: #5595df">Be=
st Marketing Agency Structures</span></h2><div></div></div></td>
      </tr>
    </tbody>
  </table><table class=3D"module" role=3D"module" data-type=3D"text" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-la=
yout: fixed;" data-muid=3D"8d08f7b1-990d-42a0-a953-729d09472fec" data-mc-mo=
dule-version=3D"2019-10-22">
    <tbody>
      <tr>
        <td style=3D"padding:4px 0px 18px 0px; line-height:22px; text-align=
:inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conte=
nt"><div><div style=3D"font-family: inherit; text-align: inherit">A marketi=
ng agency structure refers to how staff and teams are organized in your org=
anization.<br>
<br>
At SEOptimer, we speak to our agency customers all the time and it fascinat=
es us how different agencies organize themselves into various structures.<b=
r>
<br>
For this article, we=E2=80=99ve polled a few leading digital agencies to ge=
t a sense of the structures they=E2=80=99ve implemented.</div><div></div></=
div></td>
      </tr>
    </tbody>
  </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"=
module" data-role=3D"module-button" data-type=3D"button" role=3D"module" st=
yle=3D"table-layout:fixed;" width=3D"100%" data-muid=3D"7ed09c93-6cd5-469b-=
8ee4-120bd7ca0749.1.1">
      <tbody>
        <tr>
          <td align=3D"center" bgcolor=3D"" class=3D"outer-td" style=3D"pad=
ding:0px 0px 0px 0px;">
            <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=
=3D"wrapper-mobile" style=3D"text-align:center;">
              <tbody>
                <tr>
                <td align=3D"center" bgcolor=3D"#FFBD4A" class=3D"inner-td"=
 style=3D"border-radius:6px; font-size:16px; text-align:center; background-=
color:inherit;">
                  <a href=3D"https://u6592744.ct.sendgrid.net/ls/click?upn=
=3D3aVGwEO4pupEjsa8nSMFn6l2oU-2FnyAHhWEUoSbbkbzElsLD7ygOVn79rQVyVn-2FR17fce=
N1RwVoZf6zygTOLc5CxUUChElafHkX3iiJuqBbOXOGzpF5wdfTwLfrvnbSjtl1NSt0QIHeDXC8-=
2B-2FqMChlJzlrSDT2HL-2B2y0Vcb28bkI-3Doqpc_IZx9UO-2FmVP9YAlRwKRTOLPa3fJzrUAr=
AQuWGKACk9bGCHbLIEqjJrvM1j0h0YQxOQeMI8JChss25yzqzS12EFp-2BfMnQM6tCojjoryErL=
yZbVYAArC3Hl830IYvyHXP1emUbNRe2U1lA2Uu9iTOXBIyJ-2BHpxvHDiWh2mR44Zx9wF4Cxf5s=
Y-2Bw5aIkvOdlDETbTj2jB1NwNQgO0yZkFDPVvbQiplqTDSSToizgDc3Uv7xLZm2bvjXJIgKFXY=
6wFLefLyWiFJtfS7659f9tPrMJBVb4Jy7bli058r6P6vr4R-2F6oYeT62lkkPQrOU0qYGYG1-2B=
HiLC5MwWdIyzk9lj0S-2FO2Bn9hMaKhnDKC4Gc8WpihjgCIwSiHulZVJwVDNl8oXKgoKNgtX7DO=
GRAP35sRCL9XC-2B8MxY3wFEbo77D-2FtuFGHZ7lT3iPI5bmh-2FvF8PtL0V-2FtAPRI5RyfjXC=
90htoGf6lXEWCXhaGibm6MDs8fu03GxIY-2BN-2Fzq08z38v9yefjurDL9SIV8-2BcmsmIARFCQ=
7lb7rWCLCKWUXLv6-2FtuwPlawfJrnMla88SPyuoQaj0OGTEVoRuYus1p2FqOtAW2T9WgvAwVyw=
7RNitydQWJeOQb5zulTIF-2FRBJjvMo1l-2FmVoALkmZ0gBjvrBi4r8wvmg40K9MVi-2F2s5ols=
DHnP2G7EVyu7mkhEsZj3K5J95CJHoFBOdoP4sNWJyuXaWHdzXUuxWxPqmdc7U2HpZHoEBQwIYFj=
VyfbCegVrDtAGAfOVLIWuGpeXVQhZhz0cnN8H5WOY5lTouf0-2FIoOnjGcvxp-2BUWq4uYw4aa-=
2B8jybymHATh2vWdM9NczcURJyzkeRsTTRs1QXlYRFnEb-2F1a4d-2Brk68X9zqQLi7u8M2AANq=
QWR1w5yh9L8rgHwjouWUc3TPMTnj0rFaqOGzeWacgzNZpdJ4Vs92pNJywOaa4ckjTZco2cit-2F=
NIQF51Zx9UkxUywnqvRq7wYUShw3qFTPnywdbfPEeI-2F8-2B3t94oOj9Cu47qJnmZGA4lkSBxq=
lh2KcYVvG8lRbcA-3D-3D" style=3D"background-color:#FFBD4A; border:0px solid =
#FFBD4A; border-color:#FFBD4A; border-radius:8px; border-width:0px; color:#=
ffffff; display:inline-block; font-size:14px; font-weight:bold; letter-spac=
ing:0px; line-height:normal; padding:12px 18px 12px 18px; text-align:center=
; text-decoration:none; border-style:solid; font-family:arial,helvetica,san=
s-serif;" target=3D"_blank">Read the guide</a>
                </td>
                </tr>
              </tbody>
            </table>
          </td>
        </tr>
      </tbody>
    </table><table class=3D"module" role=3D"module" data-type=3D"spacer" bo=
rder=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"tabl=
e-layout: fixed;" data-muid=3D"3fd3a7f6-e8de-43e8-9447-685490b64148.1">
    <tbody>
      <tr>
        <td style=3D"padding:0px 0px 30px 0px;" role=3D"module-content" bgc=
olor=3D"">
        </td>
      </tr>
    </tbody>
  </table><table class=3D"wrapper" role=3D"module" data-type=3D"image" bord=
er=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-=
layout: fixed;" data-muid=3D"5d86f131-c6a6-4414-9ffc-581735009efa">
    <tbody>
      <tr>
        <td style=3D"font-size:6px; line-height:10px; padding:0px 0px 0px 0=
px;" valign=3D"top" align=3D"center">
         =20
        <a href=3D"https://u6592744.ct.sendgrid.net/ls/click?upn=3D3aVGwEO4=
pupEjsa8nSMFn6l2oU-2FnyAHhWEUoSbbkbzF9VXJMFt3ooJ11O6b-2BQkWT-2FuLLBdrH9udJN=
dLe9XCHwqQmBxGbDGTFuOgE-2F0szfJQfUWWjiF-2FYiUy7tZ6nAT149FI2vbVrmQyEhPlvq92-=
2FoA-3D-3DYLhk_IZx9UO-2FmVP9YAlRwKRTOLPa3fJzrUArAQuWGKACk9bGCHbLIEqjJrvM1j0=
h0YQxOQeMI8JChss25yzqzS12EFp-2BfMnQM6tCojjoryErLyZbVYAArC3Hl830IYvyHXP1emUb=
NRe2U1lA2Uu9iTOXBIyJ-2BHpxvHDiWh2mR44Zx9wF4Cxf5sY-2Bw5aIkvOdlDETbTj2jB1NwNQ=
gO0yZkFDPVvbQiplqTDSSToizgDc3Uv7xLZm2bvjXJIgKFXY6wFLefLyWiFJtfS7659f9tPrMJB=
Vb4Jy7bli058r6P6vr4R-2F6oYeT62lkkPQrOU0qYGYG1-2BHiLC5MwWdIyzk9lj0S-2FO2Bn9h=
MaKhnDKC4Gc8WpihjgCIwSiHulZVJwVDNl8oXKgoKNgtX7DOGRAP35sRCL9XC-2B8MxY3wFEbo7=
7D-2FtuFGHZ7lT3iPI5bmh-2FvF8PtL0V-2FtAPRI5RyfjXC90htoGf6lXEWCXhaGibm6MDs8fu=
03GxIY-2BN-2Fzq08z38v9yefjurDL9SIV8-2BcmsmIARFCQ7lb7rWCLCKWUXLv6-2FtuwPlawf=
JrnMla88SPyuoQaj0OGTEVoRuYus1p2FqOtAW2T9WgvAwVyw7RNitydQWJeOQb5zulTIF-2FRBJ=
jvMo1l-2FmVoALkmZ0gBjvrBi4r8wvmg40K9MVi-2F2s5olsDHnP2G7EVyu7mkhEsZj3K5J95CJ=
HoFBOdoP4sNWJyuXaWHdzXUuxWxPqmdc7U2HpZHoEBQwIYFjVyfbCegVrDtAGAfOVLIWuGpeXVQ=
hZhz0cnN8H5WOY5lTouf0-2FIoOnjGcvxp-2BUWq4uYw4aa-2B8jybymHATh2vWdG9RxCM4zLkQ=
aH4SCdyJgXHOZJkSs9QGXeBn-2Flf33mnYxuC4xM9sPXA9ugvQ3zhdfMwUuJKeUsQGLXM0cTxs7=
9-2F7TMODJGMGus8OXdOQyOz-2B8dWCQqMx57j-2BrjNFQUCu5xGk-2FvA1TV-2Fc18TetiDkmX=
dlYBKWliwen9HRHJ-2B6YYwRlI4W3Rva7hN8qubxE1HlL99Ke8ZqK9Rjiodql1gONmw-3D-3D">=
<img class=3D"max-width" border=3D"0" style=3D"display:block; color:#000000=
; text-decoration:none; font-family:Helvetica, arial, sans-serif; font-size=
:16px; max-width:100% !important; width:100%; height:auto !important;" widt=
h=3D"NaN" alt=3D"Outsourcing Link Building" data-proportionally-constrained=
=3D"true" data-responsive=3D"true" src=3D"http://cdn.mcauto-images-producti=
on.sendgrid.net/7148ae9f64590c48/a794f0dc-4ab9-4353-80c6-71e18fa27256/1200x=
628.png"></a></td>
      </tr>
    </tbody>
  </table><table class=3D"module" role=3D"module" data-type=3D"text" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-la=
yout: fixed;" data-muid=3D"ad22425b-0b00-4774-883c-86581b9552ad" data-mc-mo=
dule-version=3D"2019-10-22">
    <tbody>
      <tr>
        <td style=3D"padding:4px 0px 4px 0px; line-height:22px; text-align:=
inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conten=
t"><div><h2 style=3D"text-align: inherit"><span style=3D"color: #5595df; fo=
nt-family: arial, helvetica, sans-serif; font-size: 21px; font-style: norma=
l; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: =
700; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0p=
x; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-=
width: 0px; white-space-collapse: preserve; text-wrap: wrap; background-col=
or: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration=
-style: initial; text-decoration-color: initial; float: none; display: inli=
ne">How to Create an SEO SOP for Your Agency</span>&nbsp;</h2><div></div></=
div></td>
      </tr>
    </tbody>
  </table><table class=3D"module" role=3D"module" data-type=3D"text" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-la=
yout: fixed;" data-muid=3D"dfe59b5e-b6aa-4013-a373-ebe4165d9588" data-mc-mo=
dule-version=3D"2019-10-22">
    <tbody>
      <tr>
        <td style=3D"padding:4px 0px 18px 0px; line-height:22px; text-align=
:inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conte=
nt"><div><div style=3D"font-family: inherit; text-align: inherit">An SEO SO=
P outlines the exact steps you need to follow when completing tasks such as=
 searching for keyword opportunities, content creation, link-building, etc.=
</div>
<div style=3D"font-family: inherit; text-align: inherit"><br></div>
<div style=3D"font-family: inherit; text-align: inherit">SEO SOPs are effec=
tive because they detail the entire workflow from start to finish. These do=
cuments are often used by agencies when outsourcing repetitive task to free=
lancers and they eliminate the possibility of skipping important steps in t=
he SEO process.</div>
<div style=3D"font-family: inherit; text-align: inherit"><br></div>
<div style=3D"font-family: inherit; text-align: inherit">For this reason, w=
e wrote an entire blog post covering the topic in detail. We share 6 SEO SO=
Ps that you should follow if you provide SEO services to clients or if you =
just want to scale your agency operations.</div><div></div></div></td>
      </tr>
    </tbody>
  </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"=
module" data-role=3D"module-button" data-type=3D"button" role=3D"module" st=
yle=3D"table-layout:fixed;" width=3D"100%" data-muid=3D"7ed09c93-6cd5-469b-=
8ee4-120bd7ca0749.1.1.2">
      <tbody>
        <tr>
          <td align=3D"center" bgcolor=3D"" class=3D"outer-td" style=3D"pad=
ding:0px 0px 0px 0px;">
            <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=
=3D"wrapper-mobile" style=3D"text-align:center;">
              <tbody>
                <tr>
                <td align=3D"center" bgcolor=3D"#FFBD4A" class=3D"inner-td"=
 style=3D"border-radius:6px; font-size:16px; text-align:center; background-=
color:inherit;">
                  <a href=3D"https://u6592744.ct.sendgrid.net/ls/click?upn=
=3D3aVGwEO4pupEjsa8nSMFn6l2oU-2FnyAHhWEUoSbbkbzF9VXJMFt3ooJ11O6b-2BQkWT-2Fu=
LLBdrH9udJNdLe9XCHwqQmBxGbDGTFuOgE-2F0szfJQfUWWjiF-2FYiUy7tZ6nAT149FI2vbVrm=
QyEhPlvq92-2FoA-3D-3DDzl1_IZx9UO-2FmVP9YAlRwKRTOLPa3fJzrUArAQuWGKACk9bGCHbL=
IEqjJrvM1j0h0YQxOQeMI8JChss25yzqzS12EFp-2BfMnQM6tCojjoryErLyZbVYAArC3Hl830I=
YvyHXP1emUbNRe2U1lA2Uu9iTOXBIyJ-2BHpxvHDiWh2mR44Zx9wF4Cxf5sY-2Bw5aIkvOdlDET=
bTj2jB1NwNQgO0yZkFDPVvbQiplqTDSSToizgDc3Uv7xLZm2bvjXJIgKFXY6wFLefLyWiFJtfS7=
659f9tPrMJBVb4Jy7bli058r6P6vr4R-2F6oYeT62lkkPQrOU0qYGYG1-2BHiLC5MwWdIyzk9lj=
0S-2FO2Bn9hMaKhnDKC4Gc8WpihjgCIwSiHulZVJwVDNl8oXKgoKNgtX7DOGRAP35sRCL9XC-2B=
8MxY3wFEbo77D-2FtuFGHZ7lT3iPI5bmh-2FvF8PtL0V-2FtAPRI5RyfjXC90htoGf6lXEWCXha=
Gibm6MDs8fu03GxIY-2BN-2Fzq08z38v9yefjurDL9SIV8-2BcmsmIARFCQ7lb7rWCLCKWUXLv6=
-2FtuwPlawfJrnMla88SPyuoQaj0OGTEVoRuYus1p2FqOtAW2T9WgvAwVyw7RNitydQWJeOQb5z=
ulTIF-2FRBJjvMo1l-2FmVoALkmZ0gBjvrBi4r8wvmg40K9MVi-2F2s5olsDHnP2G7EVyu7mkhE=
sZj3K5J95CJHoFBOdoP4sNWJyuXaWHdzXUuxWxPqmdc7U2HpZHoEBQwIYFjVyfbCegVrDtAGAfO=
VLIWuGpeXVQhZhz0cnN8H5WOY5lTouf0-2FIoOnjGcvxp-2BUWq4uYw4aa-2B8jybymHATh2vWd=
BPuCnkT6aBzK6bnpu0IoIz5rAS4ehLmtFIv840cbu-2BzRO9Al9SZ2nGWAcZjiQ4fs-2FRpmXBy=
UUVDk34J4IPMW0d7reJPN4RaqURTWL8PsySVmk9Qo7Ue3sCFYs1qON6zesfULt2TQXcUCKniURd=
vvAg5bZk0Dyue1LiiMJ5Kx6xMxHSJMcSvgFCAT3hb0LjUmGIb6uB2MQUrE5qMR7tp3JA-3D-3D"=
 style=3D"background-color:#FFBD4A; border:0px solid #FFBD4A; border-color:=
#FFBD4A; border-radius:8px; border-width:0px; color:#ffffff; display:inline=
-block; font-size:14px; font-weight:bold; letter-spacing:0px; line-height:n=
ormal; padding:12px 18px 12px 18px; text-align:center; text-decoration:none=
; border-style:solid; font-family:arial,helvetica,sans-serif;" target=3D"_b=
lank">Read the guide</a>
                </td>
                </tr>
              </tbody>
            </table>
          </td>
        </tr>
      </tbody>
    </table><table class=3D"module" role=3D"module" data-type=3D"spacer" bo=
rder=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"tabl=
e-layout: fixed;" data-muid=3D"341daaaf-512a-4500-a4e0-a264796decab">
    <tbody>
      <tr>
        <td style=3D"padding:0px 0px 30px 0px;" role=3D"module-content" bgc=
olor=3D"">
        </td>
      </tr>
    </tbody>
  </table><table class=3D"wrapper" role=3D"module" data-type=3D"image" bord=
er=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-=
layout: fixed;" data-muid=3D"8198b746-5fc7-4fd0-9b14-cccf19a8b1d6">
    <tbody>
      <tr>
        <td style=3D"font-size:6px; line-height:10px; padding:0px 0px 0px 0=
px;" valign=3D"top" align=3D"center">
         =20
        <a href=3D"https://u6592744.ct.sendgrid.net/ls/click?upn=3D3aVGwEO4=
pupEjsa8nSMFn6l2oU-2FnyAHhWEUoSbbkbzEg9RP60DEhYJf8m7KLz1tZuUxxG0FaPFOoZpXBy=
BgqD-2Bf-2B0mIuWysF0dxTJIWwgKE8tVCsxFAEX2XKQRb9OpZ5giP2ECFowXhsPXGXwoTtTBth=
JpXfos-2B0ZFqMVE0h7Yw-3DYM3c_IZx9UO-2FmVP9YAlRwKRTOLPa3fJzrUArAQuWGKACk9bGC=
HbLIEqjJrvM1j0h0YQxOQeMI8JChss25yzqzS12EFp-2BfMnQM6tCojjoryErLyZbVYAArC3Hl8=
30IYvyHXP1emUbNRe2U1lA2Uu9iTOXBIyJ-2BHpxvHDiWh2mR44Zx9wF4Cxf5sY-2Bw5aIkvOdl=
DETbTj2jB1NwNQgO0yZkFDPVvbQiplqTDSSToizgDc3Uv7xLZm2bvjXJIgKFXY6wFLefLyWiFJt=
fS7659f9tPrMJBVb4Jy7bli058r6P6vr4R-2F6oYeT62lkkPQrOU0qYGYG1-2BHiLC5MwWdIyzk=
9lj0S-2FO2Bn9hMaKhnDKC4Gc8WpihjgCIwSiHulZVJwVDNl8oXKgoKNgtX7DOGRAP35sRCL9XC=
-2B8MxY3wFEbo77D-2FtuFGHZ7lT3iPI5bmh-2FvF8PtL0V-2FtAPRI5RyfjXC90htoGf6lXEWC=
XhaGibm6MDs8fu03GxIY-2BN-2Fzq08z38v9yefjurDL9SIV8-2BcmsmIARFCQ7lb7rWCLCKWUX=
Lv6-2FtuwPlawfJrnMla88SPyuoQaj0OGTEVoRuYus1p2FqOtAW2T9WgvAwVyw7RNitydQWJeOQ=
b5zulTIF-2FRBJjvMo1l-2FmVoALkmZ0gBjvrBi4r8wvmg40K9MVi-2F2s5olsDHnP2G7EVyu7m=
khEsZj3K5J95CJHoFBOdoP4sNWJyuXaWHdzXUuxWxPqmdc7U2HpZHoEBQwIYFjVyfbCegVrDtAG=
AfOVLIWuGpeXVQhZhz0cnN8H5WOY5lTouf0-2FIoOnjGcvxp-2BUWq4uYw4aa-2B8jybymHATh2=
vWdL1ARefzQzOUDwoeVNt-2BC9NDtEM1e09h0j-2F73T7dxc-2FPi5n3SqNWaNL4v1chRA9hop9=
NYOMbZkb-2Fdz1A0w2gPqL-2BGtg0Clx4WiCjqXkjy2aFWQrUGnPjX0W1h4Gib1HJ4RRssTzj2V=
zBCsKbmWjASte58Pur7i3DhAH0m-2FKBYL5sFn4LSE2bkqmV-2FqUu5rnYCZh3-2BkkytTM8TOH=
zhJVaX2w-3D-3D"><img class=3D"max-width" border=3D"0" style=3D"display:bloc=
k; color:#000000; text-decoration:none; font-family:Helvetica, arial, sans-=
serif; font-size:16px; max-width:100% !important; width:100%; height:auto !=
important;" width=3D"NaN" alt=3D"Hiring a Marketing Agency" data-proportion=
ally-constrained=3D"true" data-responsive=3D"true" src=3D"http://cdn.mcauto=
-images-production.sendgrid.net/7148ae9f64590c48/31bf7448-dae3-4509-9240-9b=
93609497ee/1200x628.png"></a></td>
      </tr>
    </tbody>
  </table><table class=3D"module" role=3D"module" data-type=3D"text" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-la=
yout: fixed;" data-muid=3D"ad22425b-0b00-4774-883c-86581b9552ad.3" data-mc-=
module-version=3D"2019-10-22">
    <tbody>
      <tr>
        <td style=3D"padding:4px 0px 4px 0px; line-height:22px; text-align:=
inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conten=
t"><div><h2 style=3D"text-align: inherit"><a href=3D"" title=3D"&lt;span da=
ta-offset-key=3D&quot;fh68k-0-0&quot; style=3D&quot;box-sizing: border-box;=
 padding: 0px; margin: 0px; font-style: inherit; font-variant: inherit; fon=
t-weight: inherit; font-stretch: inherit; line-height: inherit; font-family=
: inherit; font-optical-sizing: inherit; font-kerning: inherit; font-featur=
e-settings: inherit; font-variation-settings: inherit; font-size: 21px; ver=
tical-align: baseline; border: 0px;&quot;&gt;&lt;span data-text=3D&quot;tru=
e&quot; style=3D&quot;box-sizing: border-box; padding: 0px; margin: 0px; fo=
nt-style: inherit; font-variant: inherit; font-weight: inherit; font-stretc=
h: inherit; line-height: inherit; font-family: inherit; font-optical-sizing=
: inherit; font-kerning: inherit; font-feature-settings: inherit; font-vari=
ation-settings: inherit; font-size: 21px; vertical-align: baseline; border:=
 0px;&quot;&gt;How to Create the Perfect Content Brief&lt;/span&gt;&lt;/spa=
n&gt;"><span style=3D"box-sizing: border-box; padding-top: 0px; padding-rig=
ht: 0px; padding-bottom: 0px; padding-left: 0px; margin-top: 0px; margin-ri=
ght: 0px; margin-bottom: 0px; margin-left: 0px; font-style: inherit; font-v=
ariant-ligatures: inherit; font-variant-caps: inherit; font-variant-numeric=
: inherit; font-variant-east-asian: inherit; font-variant-alternates: inher=
it; font-weight: inherit; font-stretch: inherit; line-height: inherit; font=
-family: inherit; font-optical-sizing: inherit; font-kerning: inherit; font=
-feature-settings: inherit; font-variation-settings: inherit; font-size: 21=
px; vertical-align: baseline; border-top-width: 0px; border-right-width: 0p=
x; border-bottom-width: 0px; border-left-width: 0px; border-top-style: init=
ial; border-right-style: initial; border-bottom-style: initial; border-left=
-style: initial; border-top-color: initial; border-right-color: initial; bo=
rder-bottom-color: initial; border-left-color: initial; border-image-source=
: initial; border-image-slice: initial; border-image-width: initial; border=
-image-outset: initial; border-image-repeat: initial; outline-color: initia=
l; outline-style: none; outline-width: initial; color: #1188e6; text-decora=
tion-line: none; text-decoration-thickness: initial; text-decoration-style:=
 initial; text-decoration-color: initial; transition-duration: 0.3s; transi=
tion-timing-function: ease; transition-delay: 0s; transition-property: colo=
r; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px;=
 text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-wi=
dth: 0px; white-space-collapse: preserve; text-wrap: wrap; background-color=
: rgb(255, 255, 255)">How to Fire a Client the Right Way</span></a>&nbsp;</=
h2><div></div></div></td>
      </tr>
    </tbody>
  </table><table class=3D"module" role=3D"module" data-type=3D"text" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-la=
yout: fixed;" data-muid=3D"dfe59b5e-b6aa-4013-a373-ebe4165d9588.1" data-mc-=
module-version=3D"2019-10-22">
    <tbody>
      <tr>
        <td style=3D"padding:4px 0px 18px 0px; line-height:22px; text-align=
:inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conte=
nt"><div><div style=3D"font-family: inherit; text-align: inherit">There's n=
o better feeling than having a thriving agency with lots of clients. Howeve=
r, not all clients are that great. In fact, some clients can actually have =
a negative impact on your agency.</div>
<div style=3D"font-family: inherit; text-align: inherit"><br></div>
<div style=3D"font-family: inherit; text-align: inherit"><span style=3D"fon=
t-family: arial, helvetica, sans-serif; font-size: 14px">Since SEOptimer de=
als with thousands of digital agencies on a regular basis, we asked leading=
 digital agency founders and executives to share their tips and feedback on=
 how they go about letting go of toxic clients in a professional manner.</s=
pan></div><div></div></div></td>
      </tr>
    </tbody>
  </table><table class=3D"wrapper" role=3D"module" data-type=3D"image" bord=
er=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-=
layout: fixed;" data-muid=3D"6fe96e58-1490-4447-b464-0f5db08f5222">
    <tbody>
      <tr>
        <td style=3D"font-size:6px; line-height:10px; padding:0px 0px 0px 0=
px;" valign=3D"top" align=3D"center">
          <img class=3D"max-width" border=3D"0" style=3D"display:block; col=
or:#000000; text-decoration:none; font-family:Helvetica, arial, sans-serif;=
 font-size:16px; max-width:100% !important; width:100%; height:auto !import=
ant;" width=3D"NaN" alt=3D"Jordon Scrinko quote" data-proportionally-constr=
ained=3D"true" data-responsive=3D"true" src=3D"http://cdn.mcauto-images-pro=
duction.sendgrid.net/7148ae9f64590c48/0b91c045-bc96-4d37-aacd-1be4bdd2e30a/=
805x234.png">
        </td>
      </tr>
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er=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-=
layout: fixed;" data-muid=3D"be197591-c263-4c3a-8c02-fe3504e709b0.1">
    <tbody>
      <tr>
        <td style=3D"padding:0px 0px 20px 0px;" role=3D"module-content" bgc=
olor=3D"">
        </td>
      </tr>
    </tbody>
  </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"=
module" data-role=3D"module-button" data-type=3D"button" role=3D"module" st=
yle=3D"table-layout:fixed;" width=3D"100%" data-muid=3D"7ed09c93-6cd5-469b-=
8ee4-120bd7ca0749.1.1.2.1">
      <tbody>
        <tr>
          <td align=3D"center" bgcolor=3D"" class=3D"outer-td" style=3D"pad=
ding:0px 0px 0px 0px;">
            <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=
=3D"wrapper-mobile" style=3D"text-align:center;">
              <tbody>
                <tr>
                <td align=3D"center" bgcolor=3D"#FFBD4A" class=3D"inner-td"=
 style=3D"border-radius:6px; font-size:16px; text-align:center; background-=
color:inherit;">
                  <a href=3D"https://u6592744.ct.sendgrid.net/ls/click?upn=
=3D3aVGwEO4pupEjsa8nSMFn6l2oU-2FnyAHhWEUoSbbkbzEg9RP60DEhYJf8m7KLz1tZuUxxG0=
FaPFOoZpXByBgqD-2Bf-2B0mIuWysF0dxTJIWwgKE8tVCsxFAEX2XKQRb9OpZ5giP2ECFowXhsP=
XGXwoTtTBthJpXfos-2B0ZFqMVE0h7Yw-3D-TBD_IZx9UO-2FmVP9YAlRwKRTOLPa3fJzrUArAQ=
uWGKACk9bGCHbLIEqjJrvM1j0h0YQxOQeMI8JChss25yzqzS12EFp-2BfMnQM6tCojjoryErLyZ=
bVYAArC3Hl830IYvyHXP1emUbNRe2U1lA2Uu9iTOXBIyJ-2BHpxvHDiWh2mR44Zx9wF4Cxf5sY-=
2Bw5aIkvOdlDETbTj2jB1NwNQgO0yZkFDPVvbQiplqTDSSToizgDc3Uv7xLZm2bvjXJIgKFXY6w=
FLefLyWiFJtfS7659f9tPrMJBVb4Jy7bli058r6P6vr4R-2F6oYeT62lkkPQrOU0qYGYG1-2BHi=
LC5MwWdIyzk9lj0S-2FO2Bn9hMaKhnDKC4Gc8WpihjgCIwSiHulZVJwVDNl8oXKgoKNgtX7DOGR=
AP35sRCL9XC-2B8MxY3wFEbo77D-2FtuFGHZ7lT3iPI5bmh-2FvF8PtL0V-2FtAPRI5RyfjXC90=
htoGf6lXEWCXhaGibm6MDs8fu03GxIY-2BN-2Fzq08z38v9yefjurDL9SIV8-2BcmsmIARFCQ7l=
b7rWCLCKWUXLv6-2FtuwPlawfJrnMla88SPyuoQaj0OGTEVoRuYus1p2FqOtAW2T9WgvAwVyw7R=
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fbCegVrDtAGAfOVLIWuGpeXVQhZhz0cnN8H5WOY5lTouf0-2FIoOnjGcvxp-2BUWq4uYw4aa-2B=
8jybymHATh2vWdOXAQEM34F1A5u5Lflsj0WMBHoqEgF3T62sezhO-2BXnRd3Z1NTCEUUA-2FTxF=
JTssGFCoVCm2tQq3elRfkx8qX2OwkMQT-2BPh9ylwXwKUJFexbu8hmIg-2F-2B-2FoUm7rt7ET4=
qr7UGmKpTsXKwiivTJEKGKr0Es-2BTqWyhOd28rm-2FYm6gkDiVGk8T0-2FlrttpXEG4XWccZxz=
LMgDug9NBkghZtVbgqcPA-3D-3D" style=3D"background-color:#FFBD4A; border:0px =
solid #FFBD4A; border-color:#FFBD4A; border-radius:8px; border-width:0px; c=
olor:#ffffff; display:inline-block; font-size:14px; font-weight:bold; lette=
r-spacing:0px; line-height:normal; padding:12px 18px 12px 18px; text-align:=
center; text-decoration:none; border-style:solid; font-family:arial,helveti=
ca,sans-serif;" target=3D"_blank">Read the guide</a>
                </td>
                </tr>
              </tbody>
            </table>
          </td>
        </tr>
      </tbody>
    </table><table class=3D"module" role=3D"module" data-type=3D"spacer" bo=
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e-layout: fixed;" data-muid=3D"10ec44d3-4072-4d10-8b17-5ebb4773e60f">
    <tbody>
      <tr>
        <td style=3D"padding:0px 0px 30px 0px;" role=3D"module-content" bgc=
olor=3D"">
        </td>
      </tr>
    </tbody>
  </table><table class=3D"wrapper" role=3D"module" data-type=3D"image" bord=
er=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-=
layout: fixed;" data-muid=3D"28fa3e09-bedd-4462-beea-576073be5848">
    <tbody>
      <tr>
        <td style=3D"font-size:6px; line-height:10px; padding:0px 0px 0px 0=
px;" valign=3D"top" align=3D"center">
         =20
        <a href=3D"https://u6592744.ct.sendgrid.net/ls/click?upn=3D3aVGwEO4=
pupEjsa8nSMFn6l2oU-2FnyAHhWEUoSbbkbzE-2FncqlvTgL7ZVwoTsHdw3GSkUBmAd97cy1uSs=
Uush4mAyRWwMzSAPcpzBoMNc-2Ft-2BnJ-2BbVr16TwkNCZcDwUZ8yNZyEsnHVRIu0quHruZEXg=
O-2BGuC7mKVzcBkQkHavnSLOw-3DZ7ho_IZx9UO-2FmVP9YAlRwKRTOLPa3fJzrUArAQuWGKACk=
9bGCHbLIEqjJrvM1j0h0YQxOQeMI8JChss25yzqzS12EFp-2BfMnQM6tCojjoryErLyZbVYAArC=
3Hl830IYvyHXP1emUbNRe2U1lA2Uu9iTOXBIyJ-2BHpxvHDiWh2mR44Zx9wF4Cxf5sY-2Bw5aIk=
vOdlDETbTj2jB1NwNQgO0yZkFDPVvbQiplqTDSSToizgDc3Uv7xLZm2bvjXJIgKFXY6wFLefLyW=
iFJtfS7659f9tPrMJBVb4Jy7bli058r6P6vr4R-2F6oYeT62lkkPQrOU0qYGYG1-2BHiLC5MwWd=
Iyzk9lj0S-2FO2Bn9hMaKhnDKC4Gc8WpihjgCIwSiHulZVJwVDNl8oXKgoKNgtX7DOGRAP35sRC=
L9XC-2B8MxY3wFEbo77D-2FtuFGHZ7lT3iPI5bmh-2FvF8PtL0V-2FtAPRI5RyfjXC90htoGf6l=
XEWCXhaGibm6MDs8fu03GxIY-2BN-2Fzq08z38v9yefjurDL9SIV8-2BcmsmIARFCQ7lb7rWCLC=
KWUXLv6-2FtuwPlawfJrnMla88SPyuoQaj0OGTEVoRuYus1p2FqOtAW2T9WgvAwVyw7RNitydQW=
JeOQb5zulTIF-2FRBJjvMo1l-2FmVoALkmZ0gBjvrBi4r8wvmg40K9MVi-2F2s5olsDHnP2G7EV=
yu7mkhEsZj3K5J95CJHoFBOdoP4sNWJyuXaWHdzXUuxWxPqmdc7U2HpZHoEBQwIYFjVyfbCegVr=
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ATh2vWd9-2Foal4PU2S1zVCyov6wo8K-2FRKiJ5bqD-2F73XUppCJRuEquO1ShX6vLpi52s1nUx=
CSFPYqJFwIGwLo-2F0NkBaOqnbtl54ZDdbzm-2Bv5-2BDpjpYU6p-2BxmXLwn19CA4TD4csDSdC=
2pVnD3BIYCp-2BEXu7ejCnlp5Ys6OSikuwCiewL05GZC0ncqrVXtscpI9Fodqi-2BIGe8jgoDom=
G3UJCC4uXwisCw-3D-3D"><img class=3D"max-width" border=3D"0" style=3D"displa=
y:block; color:#000000; text-decoration:none; font-family:Helvetica, arial,=
 sans-serif; font-size:16px; max-width:100% !important; width:100%; height:=
auto !important;" width=3D"NaN" alt=3D"SEO for Tech Companies" data-proport=
ionally-constrained=3D"true" data-responsive=3D"true" src=3D"http://cdn.mca=
uto-images-production.sendgrid.net/7148ae9f64590c48/c2b4508f-a206-415e-986c=
-6bdf48ab17ee/1200x628.png"></a></td>
      </tr>
    </tbody>
  </table><table class=3D"module" role=3D"module" data-type=3D"text" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-la=
yout: fixed;" data-muid=3D"70c271cb-5703-4c38-8cee-a898e78b7e57.1" data-mc-=
module-version=3D"2019-10-22">
    <tbody>
      <tr>
        <td style=3D"padding:4px 0px 4px 0px; line-height:22px; text-align:=
inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conten=
t"><div><h2 style=3D"text-align: inherit"><a href=3D"" title=3D"&lt;span da=
ta-offset-key=3D&quot;apd3p-0-0&quot; style=3D&quot;box-sizing: border-box;=
 padding: 0px; margin: 0px; font-style: inherit; font-variant: inherit; fon=
t-weight: inherit; font-stretch: inherit; line-height: inherit; font-family=
: inherit; font-optical-sizing: inherit; font-kerning: inherit; font-featur=
e-settings: inherit; font-variation-settings: inherit; font-size: 21px; ver=
tical-align: baseline; border: 0px; outline: none; color: rgb(17, 136, 230)=
; text-decoration: none; transition: color 0.3s ease 0s; letter-spacing: no=
rmal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none=
; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space=
: pre-wrap; background-color: rgb(255, 255, 255);&quot;&gt;&lt;span data-te=
xt=3D&quot;true&quot; style=3D&quot;box-sizing: border-box; padding: 0px; m=
argin: 0px; font-style: inherit; font-variant: inherit; font-weight: inheri=
t; font-stretch: inherit; line-height: inherit; font-family: inherit; font-=
optical-sizing: inherit; font-kerning: inherit; font-feature-settings: inhe=
rit; font-variation-settings: inherit; font-size: 21px; vertical-align: bas=
eline; border: 0px;&quot;&gt;Fire a Client the Right Way&lt;/span&gt;&lt;/s=
pan&gt;"><span style=3D"box-sizing: border-box; padding-top: 0px; padding-r=
ight: 0px; padding-bottom: 0px; padding-left: 0px; margin-top: 0px; margin-=
right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: inherit; font=
-variant-ligatures: inherit; font-variant-caps: inherit; font-variant-numer=
ic: inherit; font-variant-east-asian: inherit; font-variant-alternates: inh=
erit; font-weight: inherit; font-stretch: inherit; line-height: inherit; fo=
nt-family: inherit; font-optical-sizing: inherit; font-kerning: inherit; fo=
nt-feature-settings: inherit; font-variation-settings: inherit; font-size: =
21px; vertical-align: baseline; border-top-width: 0px; border-right-width: =
0px; border-bottom-width: 0px; border-left-width: 0px; border-top-style: in=
itial; border-right-style: initial; border-bottom-style: initial; border-le=
ft-style: initial; border-top-color: initial; border-right-color: initial; =
border-bottom-color: initial; border-left-color: initial; border-image-sour=
ce: initial; border-image-slice: initial; border-image-width: initial; bord=
er-image-outset: initial; border-image-repeat: initial; outline-color: init=
ial; outline-style: none; outline-width: initial; color: #1188e6; text-deco=
ration-line: none; text-decoration-thickness: initial; text-decoration-styl=
e: initial; text-decoration-color: initial; transition-duration: 0.3s; tran=
sition-timing-function: ease; transition-delay: 0s; transition-property: co=
lor; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0p=
x; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-=
width: 0px; white-space-collapse: preserve; text-wrap: wrap; background-col=
or: rgb(255, 255, 255)">How to Create the Perfect Content Brief</span></a><=
/h2><div></div></div></td>
      </tr>
    </tbody>
  </table><table class=3D"module" role=3D"module" data-type=3D"text" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-la=
yout: fixed;" data-muid=3D"bbc65268-2963-49d3-8e71-b6ac47c250d8.1" data-mc-=
module-version=3D"2019-10-22">
    <tbody>
      <tr>
        <td style=3D"padding:4px 0px 18px 0px; line-height:22px; text-align=
:inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conte=
nt"><div><div style=3D"font-family: inherit; text-align: start"><span style=
=3D"box-sizing: border-box; padding-top: 0px; padding-right: 0px; padding-b=
ottom: 0px; padding-left: 0px; margin-top: 0px; margin-right: 0px; margin-b=
ottom: 0px; margin-left: 0px; font-style: inherit; font-variant-ligatures: =
inherit; font-variant-caps: inherit; font-variant-numeric: inherit; font-va=
riant-east-asian: inherit; font-variant-alternates: inherit; font-weight: i=
nherit; font-stretch: inherit; line-height: inherit; font-family: inherit; =
font-optical-sizing: inherit; font-kerning: inherit; font-feature-settings:=
 inherit; font-variation-settings: inherit; font-size: 14px; vertical-align=
: baseline; border-top-width: 0px; border-right-width: 0px; border-bottom-w=
idth: 0px; border-left-width: 0px; border-top-style: initial; border-right-=
style: initial; border-bottom-style: initial; border-left-style: initial; b=
order-top-color: initial; border-right-color: initial; border-bottom-color:=
 initial; border-left-color: initial; border-image-source: initial; border-=
image-slice: initial; border-image-width: initial; border-image-outset: ini=
tial; border-image-repeat: initial; color: #262626; letter-spacing: normal;=
 orphans: 2; text-align: start; text-indent: 0px; text-transform: none; wid=
ows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space-coll=
apse: preserve; text-wrap: wrap; background-color: rgb(255, 255, 255); text=
-decoration-thickness: initial; text-decoration-style: initial; text-decora=
tion-color: initial">Many digital agencies outsource content writing to fre=
elancers. Outsourcing content production takes proper planning and manageme=
nt.&nbsp;</span></div>
<div style=3D"font-family: inherit; text-align: start"><br></div>
<div style=3D"font-family: inherit; text-align: inherit; margin-left: 0px">=
<span style=3D"box-sizing: border-box; padding-top: 0px; padding-right: 0px=
; padding-bottom: 0px; padding-left: 0px; margin-top: 0px; margin-right: 0p=
x; margin-bottom: 0px; margin-left: 0px; font-style: inherit; font-variant-=
ligatures: inherit; font-variant-caps: inherit; font-variant-numeric: inher=
it; font-variant-east-asian: inherit; font-variant-alternates: inherit; fon=
t-weight: inherit; font-stretch: inherit; line-height: inherit; font-family=
: inherit; font-optical-sizing: inherit; font-kerning: inherit; font-featur=
e-settings: inherit; font-variation-settings: inherit; font-size: 14px; ver=
tical-align: baseline; border-top-width: 0px; border-right-width: 0px; bord=
er-bottom-width: 0px; border-left-width: 0px; border-top-style: initial; bo=
rder-right-style: initial; border-bottom-style: initial; border-left-style:=
 initial; border-top-color: initial; border-right-color: initial; border-bo=
ttom-color: initial; border-left-color: initial; border-image-source: initi=
al; border-image-slice: initial; border-image-width: initial; border-image-=
outset: initial; border-image-repeat: initial; color: #262626; letter-spaci=
ng: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform=
: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white=
-space-collapse: preserve; text-wrap: wrap; background-color: rgb(255, 255,=
 255); text-decoration-thickness: initial; text-decoration-style: initial; =
text-decoration-color: initial">Since agencies with multiple clients tend t=
o produce content at scale, they need some way to effectively manage their =
content production efforts, especially when outsourcing to writers.</span><=
/div>
<div style=3D"font-family: inherit; text-align: start"><br></div>
<div style=3D"font-family: inherit; text-align: inherit; margin-left: 0px">=
<span style=3D"box-sizing: border-box; padding-top: 0px; padding-right: 0px=
; padding-bottom: 0px; padding-left: 0px; margin-top: 0px; margin-right: 0p=
x; margin-bottom: 0px; margin-left: 0px; font-style: inherit; font-variant-=
ligatures: inherit; font-variant-caps: inherit; font-variant-numeric: inher=
it; font-variant-east-asian: inherit; font-variant-alternates: inherit; fon=
t-weight: inherit; font-stretch: inherit; line-height: inherit; font-family=
: inherit; font-optical-sizing: inherit; font-kerning: inherit; font-featur=
e-settings: inherit; font-variation-settings: inherit; font-size: 14px; ver=
tical-align: baseline; border-top-width: 0px; border-right-width: 0px; bord=
er-bottom-width: 0px; border-left-width: 0px; border-top-style: initial; bo=
rder-right-style: initial; border-bottom-style: initial; border-left-style:=
 initial; border-top-color: initial; border-right-color: initial; border-bo=
ttom-color: initial; border-left-color: initial; border-image-source: initi=
al; border-image-slice: initial; border-image-width: initial; border-image-=
outset: initial; border-image-repeat: initial; color: #262626; letter-spaci=
ng: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform=
: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white=
-space-collapse: preserve; text-wrap: wrap; background-color: rgb(255, 255,=
 255); text-decoration-thickness: initial; text-decoration-style: initial; =
text-decoration-color: initial">We asked some agency founders to share insi=
ghts on how they structure their content briefs so that their writers can d=
eliver outstanding content according to the client=E2=80=99s exact specific=
ations.</span>&nbsp;</div><div></div></div></td>
      </tr>
    </tbody>
  </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"=
module" data-role=3D"module-button" data-type=3D"button" role=3D"module" st=
yle=3D"table-layout:fixed;" width=3D"100%" data-muid=3D"7ed09c93-6cd5-469b-=
8ee4-120bd7ca0749.1.1.1.1">
      <tbody>
        <tr>
          <td align=3D"center" bgcolor=3D"" class=3D"outer-td" style=3D"pad=
ding:0px 0px 0px 0px;">
            <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=
=3D"wrapper-mobile" style=3D"text-align:center;">
              <tbody>
                <tr>
                <td align=3D"center" bgcolor=3D"#FFBD4A" class=3D"inner-td"=
 style=3D"border-radius:6px; font-size:16px; text-align:center; background-=
color:inherit;">
                  <a href=3D"https://u6592744.ct.sendgrid.net/ls/click?upn=
=3D3aVGwEO4pupEjsa8nSMFn6l2oU-2FnyAHhWEUoSbbkbzE-2FncqlvTgL7ZVwoTsHdw3GSkUB=
mAd97cy1uSsUush4mAyRWwMzSAPcpzBoMNc-2Ft-2BnJ-2BbVr16TwkNCZcDwUZ8yNZyEsnHVRI=
u0quHruZEXgO-2BGuC7mKVzcBkQkHavnSLOw-3Dnr-d_IZx9UO-2FmVP9YAlRwKRTOLPa3fJzrU=
ArAQuWGKACk9bGCHbLIEqjJrvM1j0h0YQxOQeMI8JChss25yzqzS12EFp-2BfMnQM6tCojjoryE=
rLyZbVYAArC3Hl830IYvyHXP1emUbNRe2U1lA2Uu9iTOXBIyJ-2BHpxvHDiWh2mR44Zx9wF4Cxf=
5sY-2Bw5aIkvOdlDETbTj2jB1NwNQgO0yZkFDPVvbQiplqTDSSToizgDc3Uv7xLZm2bvjXJIgKF=
XY6wFLefLyWiFJtfS7659f9tPrMJBVb4Jy7bli058r6P6vr4R-2F6oYeT62lkkPQrOU0qYGYG1-=
2BHiLC5MwWdIyzk9lj0S-2FO2Bn9hMaKhnDKC4Gc8WpihjgCIwSiHulZVJwVDNl8oXKgoKNgtX7=
DOGRAP35sRCL9XC-2B8MxY3wFEbo77D-2FtuFGHZ7lT3iPI5bmh-2FvF8PtL0V-2FtAPRI5Ryfj=
XC90htoGf6lXEWCXhaGibm6MDs8fu03GxIY-2BN-2Fzq08z38v9yefjurDL9SIV8-2BcmsmIARF=
CQ7lb7rWCLCKWUXLv6-2FtuwPlawfJrnMla88SPyuoQaj0OGTEVoRuYus1p2FqOtAW2T9WgvAwV=
yw7RNitydQWJeOQb5zulTIF-2FRBJjvMo1l-2FmVoALkmZ0gBjvrBi4r8wvmg40K9MVi-2F2s5o=
lsDHnP2G7EVyu7mkhEsZj3K5J95CJHoFBOdoP4sNWJyuXaWHdzXUuxWxPqmdc7U2HpZHoEBQwIY=
FjVyfbCegVrDtAGAfOVLIWuGpeXVQhZhz0cnN8H5WOY5lTouf0-2FIoOnjGcvxp-2BUWq4uYw4a=
a-2B8jybymHATh2vWdAxNy3I4wWoOgqMFJcTw2mkZA-2BIWEhHLoKzhrTr7bp7dOS1Bbpv-2BDt=
xBU3n5KPixyqdUgLk-2BYSHau2T9fN98Ypq7RxEdmGQpGGWmTV3gcttmb5oGcMAiGjX3SuwOyWk=
cq0eLPCbxKXqi6c8SeGgBlgUuoTUKJ-2FtgHE38pSGIUUn7Mq82Nk-2FcRJwa8R04jt-2BCA6S7=
e9w6bnQSqmt3PwCGFeg-3D-3D" style=3D"background-color:#FFBD4A; border:0px so=
lid #FFBD4A; border-color:#FFBD4A; border-radius:8px; border-width:0px; col=
or:#ffffff; display:inline-block; font-size:14px; font-weight:bold; letter-=
spacing:0px; line-height:normal; padding:12px 18px 12px 18px; text-align:ce=
nter; text-decoration:none; border-style:solid; font-family:arial,helvetica=
,sans-serif;" target=3D"_blank">Read the guide</a>
                </td>
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    </tbody>
  </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" align=3D"=
center" width=3D"100%" role=3D"module" data-type=3D"columns" style=3D"paddi=
ng:17px 20px 40px 30px;" bgcolor=3D"#fff1c6" data-distribution=3D"1">
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        <td height=3D"100%" valign=3D"top"><table width=3D"521" style=3D"wi=
dth:521px; border-spacing:0; border-collapse:collapse; margin:0px 10px 0px =
10px;" cellpadding=3D"0" cellspacing=3D"0" align=3D"left" border=3D"0" bgco=
lor=3D"" class=3D"column column-0">
      <tbody>
        <tr>
          <td style=3D"padding:0px;margin:0px;border-spacing:0;"><table cla=
ss=3D"module" role=3D"module" data-type=3D"text" border=3D"0" cellpadding=
=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-layout: fixed;" data=
-muid=3D"70c271cb-5703-4c38-8cee-a898e78b7e57.1.1.1" data-mc-module-version=
=3D"2019-10-22">
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        <td style=3D"padding:4px 0px 4px 0px; line-height:22px; text-align:=
inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conten=
t"><div><h2 style=3D"text-align: inherit">SEOptimer Gains Multiple High Per=
former Awards</h2><div></div></div></td>
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er=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"table-=
layout: fixed;" data-muid=3D"6dba6d6f-f2df-458c-8d08-55a5395017a8">
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      <tr>
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16px; max-width:100% !important; width:100%; height:auto !important;" width=
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inherit;" height=3D"100%" valign=3D"top" bgcolor=3D"" role=3D"module-conten=
t"><div><div style=3D"font-family: inherit; text-align: inherit">SEOptimer =
received the coveted global award for <strong>High Performer Summer 2023</s=
trong>. As well as the High Performer award in the Small Business, Asia, an=
d Asia Pacific categories.&nbsp;</div>
<div style=3D"font-family: inherit; text-align: inherit"><br></div>
<div style=3D"font-family: inherit; text-align: inherit">We'd like to thank=
 all our users for their continued support that made this possible.</div><d=
iv></div></div></td>
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