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Envelope-to: suzana@digitalaesthetics.org
Delivery-date: Tue, 05 Dec 2023 08:56:39 -0500
Content-Type: multipart/alternative; boundary=9d9026d660927c8ce52077ce790192ff518718d6f7687bcb3944ace0e714
Date: Tue, 05 Dec 2023 13:56:32 +0000 (UTC)
From: Buzzsprout <support@buzzsprout.com>
Mime-Version: 1.0
Message-ID: <k0u77m48xzs6hdzzx5gs0f8wnq777@convertkit-mail.com>
Subject: Buzzsprout Newsletter: Succeeding With Audio-Driven Content
Precedence: bulk
Feedback-ID: 12466992:94864:broadcast:CK
To: suzana@digitalaesthetics.org
 
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X-NCJF-Version: 19

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Content-Transfer-Encoding: quoted-printable
Content-Type: text/plain; charset=utf-8
Mime-Version: 1.0

(
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/n2hohvh33xx=
6doh6/aHR0cHM6Ly93d3cuYnV6enNwcm91dC5jb20=3D
)

Hi Podcasters!

Here's your weekly roundup of blogs, podcasts,
& videos to improve your craft!

(
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/48hvhehrrpp=
6o0ux/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1sODFhSHZMS2FsRQ=3D=3D
)

************************************
Succeeding With Audio-Driven Content
************************************

This time of year we see so many lists. Lists of top artists, the
best podcasts, and we can't forget about lists for Santa!

We all want our content to be at the top of those sacred lists,
so it can be tempting to think that adding video to our podcast
will help us jump the charts. But you can succeed in podcasting
with audio-driven content=E2=80=94and it's easier than you think!

In this Buzzsprout Conversation, we spoke to Jordan Blair, host
of Dreamful Bedtime Stories (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/08hwh9hdd99=
g8gul/aHR0cHM6Ly93d3cuZHJlYW1mdWxzdG9yaWVzLmNvbQ=3D=3D
), on how she harnessed input from her audience to skyrocket into
the top 1% of podcasts globally. All with just audio.

Jordan is an expert at evolving with your audience and leveraging
listeners to grow your show. She shares easy-to-apply strategies
for incorporating fans into your podcast (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/m2h7h5h88qq=
mrvcm/aHR0cHM6Ly95b3V0dS5iZS9sODFhSHZMS2FsRT9zaT1qdHJ4RS1UNFdHM2pwMkNOJnQ9O=
TYw
), boosting audience engagement (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/dpheh0h00oo=
836sm/aHR0cHM6Ly95b3V0dS5iZS9sODFhSHZMS2FsRT9zaT16azlsSHZxamJIbVN4SHZWJnQ9M=
TUwNw=3D=3D
), and monetizing through sponsorships (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/e0hph7h00ll=
qxoa8/aHR0cHM6Ly95b3V0dS5iZS9sODFhSHZMS2FsRT9zaT01TUNGRExfdnpBYVY0cmtKJnQ9M=
jM1NA=3D=3D
) that can help grow your show!

Watch the video on YouTube (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/48hvhehrrpp=
6o0ux/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1sODFhSHZMS2FsRQ=3D=3D
) or listen on Apple (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/owhkhqhrr66=
gzmfv/aHR0cHM6Ly9wb2RjYXN0cy5hcHBsZS5jb20vdXMvcG9kY2FzdC9idXp6c3Byb3V0LWNvb=
nZlcnNhdGlvbnMvaWQxNDY0NzIyMTQ2
).

Watch Video (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/48hvhehrrpp=
6o0ux/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1sODFhSHZMS2FsRQ=3D=3D
)
-----------------------------------------------------------------

-----------------
Industry Insights
-----------------

=F0=9F=8E=AC Meet Social Octopus (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/p8heh9hzz22=
gvquq/aHR0cHM6Ly93d3cuc29jaWFsb2N0b3B1cy5pby9ob21lNjAxMzEzMTE=3D
): Buzzsprout's former Director of Video has started a company,
Social Octopus, that makes short-form videos from podcasts.
Social Octopus specializes in turning your audio or video podcast
into attention-grabbing shorts optimized for the top social media
platforms!

=F0=9F=8F=86 Apple and (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/dpheh0h00oo=
83xtm/aHR0cHM6Ly93d3cuYXBwbGUuY29tL25ld3Nyb29tLzIwMjMvMTEvYXBwbGUtc2hhcmVzL=
XRoZS1tb3N0LXBvcHVsYXItcG9kY2FzdHMtb2YtMjAyMy8=3D
) Spotify Share Most Popular Podcasts of 2023: (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/7qh7h8hoo66=
zvvsz/aHR0cHM6Ly9uZXdzcm9vbS5zcG90aWZ5LmNvbS8yMDIzLTExLTI5L3RvcC1zb25ncy1hc=
nRpc3RzLXBvZGNhc3RzLWFsYnVtcy10cmVuZHMtMjAyMy8=3D
) The results are in for top podcasts of 2023, and you might be
having deja vu. This year's results show true crime is still king
among US audiences, and Joe Rogan continues to be the most
popular global podcast on Spotify=E2=80=94proving the more things change,
the more they stay the same.

Did we miss something? You can share industry insights with our
team by replying to this email.

-----------------------------
=E2=AD=90=EF=B8=8F How was this week's email?
-----------------------------

Love it! (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/x0hph6hwwpp=
38db5/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZm9ybXMvZC9lLzFGQUlwUUxTZmdKUVZGVUVvc=
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cmwmZW50cnkuMTUwMDYxMjY1NT1Mb3ZlK2l0IQ=3D=3D
) | It's fine (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/58hvh7hmmnn=
7p5u6/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZm9ybXMvZC9lLzFGQUlwUUxTZmdKUVZGVUVvc=
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cmwmZW50cnkuMTUwMDYxMjY1NT1JdCdzK2ZpbmU=3D
) | Needs work (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/qvh8h7hrr44=
ngdhl/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZm9ybXMvZC9lLzFGQUlwUUxTZmdKUVZGVUVvc=
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cmwmZW50cnkuMTUwMDYxMjY1NT1OZWVkcyt3b3Jr
) | Straight to trash (
https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/9qhzhnhpp66=
9k9s9/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZm9ybXMvZC9lLzFGQUlwUUxTZmdKUVZGVUVvc=
k5GcVVaQkhQQ1pFX0Q1cDhIRDhST00zbXEyT2hoMnk3WjFRdXNRL3ZpZXdmb3JtP3VzcD1wcF91=
cmwmZW50cnkuMTUwMDYxMjY1NT1TdHJhaWdodCt0byt0cmFzaCE=3D
)

As always, have a great week, and keep
podcasting!

The Buzzsprout Team

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                <td class=3D"logo" height=3D"35" style=3D"text-align: cente=
r;">
                  <a href=3D"https://click.convertkit-mail.com/k0u77m48xzs6=
hdzzx5gs0f8wnq777/n2hohvh33xx6doh6/aHR0cHM6Ly93d3cuYnV6enNwcm91dC5jb20=3D" =
style=3D"color:#33B5E8" url-id=3D"1593222318"><img src=3D"http://www.buzzsp=
rout.com/images/email/app/logo_buzzsprout_trans.png" alt=3D"Buzzsprout" wid=
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0">
                  <p style=3D"font-size:17px;line-height:26px;font-family:-=
apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, san=
s-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'"><strong>=
Hi Podcasters!</strong><br>
                  Here's your weekly roundup of blogs, podcasts, &amp; vide=
os to improve your craft!</p>
                  <hr style=3D"background-color:#EEE;border:none;height:1px=
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                 =20
                  <p style=3D"font-size:17px;line-height:26px;font-family:-=
apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, san=
s-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'"><a href=
=3D"https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/48hvheh=
rrpp6o0ux/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1sODFhSHZMS2FsRQ=3D=3D"=
 target=3D"_blank" style=3D"color:#33B5E8" url-id=3D"1593222319"><img src=
=3D"https://embed.filekitcdn.com/e/gYtqzPciktcXrUvEXnZYWo/7qvnkSieBq4pXJSci=
cbHG6?w=3D800&amp;fit=3Dmax" alt=3D"A Conversation with Jordan Blair" style=
=3D"border:0;padding-bottom:20px;width:620px"></a>
</p>
<h1 style=3D"color:#000000;font-size:25px;line-height:30px;margin:10px 0 0 =
0;padding:0">Succeeding With Audio-Driven Content</h1>
<p style=3D"font-size:17px;line-height:26px;font-family:-apple-system, Blin=
kMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Co=
lor Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'">This time of year we see <=
em>so many lists. </em>Lists of top artists, the best podcasts, and we can'=
t forget about lists for Santa!
</p>
<p style=3D"font-size:17px;line-height:26px;font-family:-apple-system, Blin=
kMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Co=
lor Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'">We all want our content to=
 be at the top of those sacred lists, so it can be tempting to think that a=
dding video to our podcast will help us jump the charts. But you can succee=
d in podcasting with audio-driven content=E2=80=94and it's easier than you =
think!
</p>
<p style=3D"font-size:17px;line-height:26px;font-family:-apple-system, Blin=
kMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Co=
lor Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'">In this Buzzsprout Convers=
ation, we spoke to Jordan Blair, host of <a href=3D"https://click.convertki=
t-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/08hwh9hdd99g8gul/aHR0cHM6Ly93d3cuZ=
HJlYW1mdWxzdG9yaWVzLmNvbQ=3D=3D" target=3D"_blank" style=3D"color:#33B5E8" =
url-id=3D"1593222322">Dreamful Bedtime Stories</a>, on how she harnessed in=
put from her audience to skyrocket into the top 1% of podcasts globally. <e=
m>All with just audio</em>.
</p>
<p style=3D"font-size:17px;line-height:26px;font-family:-apple-system, Blin=
kMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Co=
lor Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'">Jordan is an expert at evo=
lving with your audience and leveraging listeners to grow your show. She sh=
ares easy-to-apply strategies for <a href=3D"https://click.convertkit-mail.=
com/k0u77m48xzs6hdzzx5gs0f8wnq777/m2h7h5h88qqmrvcm/aHR0cHM6Ly95b3V0dS5iZS9s=
ODFhSHZMS2FsRT9zaT1qdHJ4RS1UNFdHM2pwMkNOJnQ9OTYw" target=3D"_blank" style=
=3D"color:#33B5E8" url-id=3D"1593222326">incorporating fans into your podca=
st</a>, <a href=3D"https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f=
8wnq777/dpheh0h00oo836sm/aHR0cHM6Ly95b3V0dS5iZS9sODFhSHZMS2FsRT9zaT16azlsSH=
ZxamJIbVN4SHZWJnQ9MTUwNw=3D=3D" target=3D"_blank" style=3D"color:#33B5E8" u=
rl-id=3D"1593222327">boosting audience engagement</a>, and <a href=3D"https=
://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/e0hph7h00llqxoa8=
/aHR0cHM6Ly95b3V0dS5iZS9sODFhSHZMS2FsRT9zaT01TUNGRExfdnpBYVY0cmtKJnQ9MjM1NA=
=3D=3D" target=3D"_blank" style=3D"color:#33B5E8" url-id=3D"1593222328">mon=
etizing through sponsorships</a> that can help grow your show!
</p>
<p style=3D"font-size:17px;line-height:26px;font-family:-apple-system, Blin=
kMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Co=
lor Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'">Watch the video on <a href=
=3D"https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/48hvheh=
rrpp6o0ux/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1sODFhSHZMS2FsRQ=3D=3D"=
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> or listen on <a href=3D"https://click.convertkit-mail.com/k0u77m48xzs6hdz=
zx5gs0f8wnq777/owhkhqhrr66gzmfv/aHR0cHM6Ly9wb2RjYXN0cy5hcHBsZS5jb20vdXMvcG9=
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" style=3D"color:#33B5E8" url-id=3D"1593222330">Apple</a>.
</p>
<h5 style=3D"background-color:#33B5E8;border-radius:4px;color:#ffffff;displ=
ay:inline-block;font-weight:bold;font-size:16px;line-height:25px;margin-top=
:15px;padding:15px 30px;text-align:center;text-decoration:none;-webkit-text=
-size-adjust:none"><a href=3D"https://click.convertkit-mail.com/k0u77m48xzs=
6hdzzx5gs0f8wnq777/48hvhehrrpp6o0ux/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g=
_dj1sODFhSHZMS2FsRQ=3D=3D" target=3D"_blank" style=3D"color:#33B5E8;color:#=
FFFFFF;text-decoration:none" url-id=3D"1593222319">Watch Video</a></h5>
<hr style=3D"background-color:#EEE;border:none;height:1px;margin:40px 0">
<h2 style=3D"color:#000000;font-size:20px;line-height:25px;margin:10px 0 0 =
0;padding:0">Industry Insights</h2>
<p style=3D"font-size:17px;line-height:26px;font-family:-apple-system, Blin=
kMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Co=
lor Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'"><strong>=F0=9F=8E=AC <a hr=
ef=3D"https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/p8heh=
9hzz22gvquq/aHR0cHM6Ly93d3cuc29jaWFsb2N0b3B1cy5pby9ob21lNjAxMzEzMTE=3D" tar=
get=3D"_blank" style=3D"color:#33B5E8" url-id=3D"1593222332">Meet Social Oc=
topus</a>:</strong><strong> </strong>Buzzsprout's former Director of Video =
has started a company, Social Octopus, that makes short-form videos from po=
dcasts. Social Octopus specializes in turning your audio or video podcast i=
nto attention-grabbing shorts optimized for the top social media platforms!
</p>
<p style=3D"font-size:17px;line-height:26px;font-family:-apple-system, Blin=
kMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Co=
lor Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'">=F0=9F=8F=86 <a href=3D"ht=
tps://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/dpheh0h00oo83=
xtm/aHR0cHM6Ly93d3cuYXBwbGUuY29tL25ld3Nyb29tLzIwMjMvMTEvYXBwbGUtc2hhcmVzLXR=
oZS1tb3N0LXBvcHVsYXItcG9kY2FzdHMtb2YtMjAyMy8=3D" target=3D"_blank" style=3D=
"color:#33B5E8" url-id=3D"1593222334"><strong>Apple and</strong></a> <a hre=
f=3D"https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/7qh7h8=
hoo66zvvsz/aHR0cHM6Ly9uZXdzcm9vbS5zcG90aWZ5LmNvbS8yMDIzLTExLTI5L3RvcC1zb25n=
cy1hcnRpc3RzLXBvZGNhc3RzLWFsYnVtcy10cmVuZHMtMjAyMy8=3D" target=3D"_blank" s=
tyle=3D"color:#33B5E8" url-id=3D"1593222336"><strong>Spotify Share Most Pop=
ular Podcasts of 2023</strong>:</a> The results are in for top podcasts of =
2023, and you might be having deja vu. This year's results show true crime =
is still king among US audiences, and Joe Rogan continues to be the most po=
pular global podcast on Spotify=E2=80=94proving the more things change, the=
 more they stay the same.
</p>
<p style=3D"font-size:17px;line-height:26px;font-family:-apple-system, Blin=
kMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Co=
lor Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'"><em>Did we m</em><em>iss s=
omething? You can share industry insights with our team by replying to this=
 email.</em>
</p>
<hr style=3D"background-color:#EEE;border:none;height:1px;margin:40px 0">
<h2 style=3D"color:#000000;font-size:20px;line-height:25px;margin:10px 0 0 =
0;padding:0">=E2=AD=90=EF=B8=8F How was this week's email?</h2>
<p style=3D"font-size:17px;line-height:26px;font-family:-apple-system, Blin=
kMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Co=
lor Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'"><a href=3D"https://click.c=
onvertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq777/x0hph6hwwpp38db5/aHR0cHM6L=
y9kb2NzLmdvb2dsZS5jb20vZm9ybXMvZC9lLzFGQUlwUUxTZmdKUVZGVUVvck5GcVVaQkhQQ1pF=
X0Q1cDhIRDhST00zbXEyT2hoMnk3WjFRdXNRL3ZpZXdmb3JtP3VzcD1wcF91cmwmZW50cnkuMTU=
wMDYxMjY1NT1Mb3ZlK2l0IQ=3D=3D" target=3D"_blank" style=3D"color:#33B5E8" ur=
l-id=3D"1593222340">Love it!</a> | <a href=3D"https://click.convertkit-mail=
.com/k0u77m48xzs6hdzzx5gs0f8wnq777/58hvh7hmmnn7p5u6/aHR0cHM6Ly9kb2NzLmdvb2d=
sZS5jb20vZm9ybXMvZC9lLzFGQUlwUUxTZmdKUVZGVUVvck5GcVVaQkhQQ1pFX0Q1cDhIRDhST0=
0zbXEyT2hoMnk3WjFRdXNRL3ZpZXdmb3JtP3VzcD1wcF91cmwmZW50cnkuMTUwMDYxMjY1NT1Jd=
CdzK2ZpbmU=3D" target=3D"_blank" style=3D"color:#33B5E8" url-id=3D"15932223=
43">It's fine</a> | <a href=3D"https://click.convertkit-mail.com/k0u77m48xz=
s6hdzzx5gs0f8wnq777/qvh8h7hrr44ngdhl/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZm9ybX=
MvZC9lLzFGQUlwUUxTZmdKUVZGVUVvck5GcVVaQkhQQ1pFX0Q1cDhIRDhST00zbXEyT2hoMnk3W=
jFRdXNRL3ZpZXdmb3JtP3VzcD1wcF91cmwmZW50cnkuMTUwMDYxMjY1NT1OZWVkcyt3b3Jr" ta=
rget=3D"_blank" style=3D"color:#33B5E8" url-id=3D"1593222345">Needs work</a=
> | <a href=3D"https://click.convertkit-mail.com/k0u77m48xzs6hdzzx5gs0f8wnq=
777/9qhzhnhpp669k9s9/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZm9ybXMvZC9lLzFGQUlwUU=
xTZmdKUVZGVUVvck5GcVVaQkhQQ1pFX0Q1cDhIRDhST00zbXEyT2hoMnk3WjFRdXNRL3ZpZXdmb=
3JtP3VzcD1wcF91cmwmZW50cnkuMTUwMDYxMjY1NT1TdHJhaWdodCt0byt0cmFzaCE=3D" targ=
et=3D"_blank" style=3D"color:#33B5E8" url-id=3D"1593222347">Straight to tra=
sh</a>
</p>

<hr style=3D"background-color:#EEE;border:none;height:1px=
;margin:40px 0">
                  <p style=3D"font-size:17px;line-height:26px;font-family:-=
apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, san=
s-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'">As alway=
s, have a great week, and keep podcasting!<br>
                  <strong style=3D"color:#92C13C;">The Buzzsprout Team</str=
ong></p>
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