OwlCyberSecurity - MANAGER

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Envelope-to: suzana@digitalaesthetics.org
Delivery-date: Mon, 01 Apr 2024 07:06:32 -0400
Content-Type: multipart/alternative; boundary=2c2dc20be5f31d7335c2a05996affc53877e052af27743a70ed9d09c10e0
Date: Mon, 01 Apr 2024 11:06:24 +0000 (UTC)
From: Chris from Showit <spark@showit.com>
Mime-Version: 1.0
Message-ID: <zluqx82956bnh4xxvqehph2k9d500@convertkit-mail.com>
Subject: don't make this same mistake =?UTF-8?B?4p2M?=
Feedback-ID: 13502481:73095:broadcast:CK
Precedence: bulk
To: Suzana <suzana@digitalaesthetics.org>
 
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5lgiq/aHR0cHM6Ly9zcGFyay5zaG93aXQuY29t
)
Hey Suzana,

We probably all have client horror stories, but the one that
takes the cake for me is the time a client called me fat =F0=9F=A4=A6=F0=9F=
=8F=BC=E2=80=8D=E2=99=82=EF=B8=8F

YES, you read that right.

A client got so mad at me that he called and left about a
3-minute voicemail that, as time went on, he just got more and
more mad and said worse and worse things.

I=E2=80=99m in no way trying to advocate for behavior like that. No one
should treat anyone that way. No matter what.

Pro-tip: don=E2=80=99t give clients your personal phone number.

BUT, there were a lot of things I could have done to avoid that
scenario ever happening.

For starters: never agreeing to take on the project from a client
like that in the first place. Hindsight's 20/20, right?

But another thing that was pivotal in the demise of my
relationship with this client was my project process.

It was all over the place. And although it was definitely not
deserving of the berating I got, I can understand the
frustration.

One of the things that I=E2=80=99ve seen really set apart 6-figure
designers from the rest is their client project process.

In fact, your process will sometimes be THE DETERMINING FACTOR in
whether a client signs up with you or not.

Think about it. If someone is trusting you with something as
important as their website, they want to know that you=E2=80=99ve thought
through the steps and will guide them each step of the way.

That=E2=80=99s why I knew it would be important to include an entire
section to show the project process in the upcoming masterclass:

------------------------------
The 6-Figure Designer Playbook
------------------------------

(
https://click.convertkit-mail.com/zluqx82956bnh4xxvqehph2k9d500/wnh2h6uw833=
578il/aHR0cHM6Ly9zcGFyay5zaG93aXQuY29tL21hc3RlcmNsYXNz
)
Making sure that every project runs smoothly without a ton of
delays is a key factor in you being able to build your business.
So, we=E2=80=99re going to go over it.

Everything from

* =E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F The best way to =
get everything you need from clients
before you even start the project (copy, images, branding assets)
so you don=E2=80=99t have to wait just to get things going.
* =E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F How to avoid end=
less rounds of revisions from
indecisive clients who feel like they keep changing their minds
from one day to the next.
* =E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F Ways to offboard=
 clients so they feel empowered to
take care of their site on their own so they don=E2=80=99t keep coming
back to you for help. AKA you can move on to your next project
without any annoyances.

Getting your process down doesn=E2=80=99t need to take years to dial in.
It=E2=80=99s something that you can borrow best practices from other
folks who have already done it.

OR like me, have a lot of failures they=E2=80=99ve learned from =F0=9F=98=
=82

Join me in the 6 Figure Designer Playbook so you can avoid upset
clients and, instead, have folks raving about your services to
their friends.

-->Sign me up for the masterclass! (
https://click.convertkit-mail.com/zluqx82956bnh4xxvqehph2k9d500/wnh2h6uw833=
578il/aHR0cHM6Ly9zcGFyay5zaG93aXQuY29tL21hc3RlcmNsYXNz
)
Sign me up for the masterclass! (
https://spark.showit.com/masterclass )This is the last day to
sign up! So make sure you don't miss it.

This masterclass is special because it=E2=80=99s also a lil taste of
Spark =E2=80=9824, where we bring together creators, designers, and
entrepreneurs to learn from and collaborate with each other.

If that sounds exciting, sign up for the masterclass on April
2nd, and let=E2=80=99s get you a few steps closer to your goals.

See you there. So excited!
Chris

(
https://click.convertkit-mail.com/zluqx82956bnh4xxvqehph2k9d500/wnh2h6uw833=
578il/aHR0cHM6Ly9zcGFyay5zaG93aXQuY29tL21hc3RlcmNsYXNz
)

2490 S Gilbert Rd #200, Chandler, Arizona 85286

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            My journey building a design business was FULL of mistakes that=
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=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=
=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=
=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=
=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C
          </span>
        </div>
<div style=3D"background-color:#ffffff"><table role=3D"presentation" cellpa=
dding=3D"0" cellspacing=3D"0" class=3D"email" style=3D"border-collapse:sepa=
rate;line-height:1.5;mso-table-lspace:0pt;mso-table-rspace:0pt;background:#=
272727 !important;width:100%" bgcolor=3D"#ffffff"><tbody><tr>
<td style=3D"mso-table-lspace:0pt;mso-table-rspace:0pt;vertical-align:top">=
<div class=3D"email-container normal" style=3D"padding-top:0;padding-left:0=
;padding-bottom:30px;padding-right:0;margin:0 auto;max-width:100%">
<t=
able cellpadding=3D"0" cellspacing=3D"0" bgcolor=3D"#272727" style=3D"borde=
r-collapse:separate;line-height:1.5;mso-table-lspace:0pt;mso-table-rspace:0=
pt;width:100%;margin:0 auto;background-color:#272727"><tbody><tr><td style=
=3D"mso-table-lspace:0pt;mso-table-rspace:0pt;vertical-align:top">
<div class=3D"ck-section" style=3D"margin:0px auto 0px auto"><center><table=
 cellpadding=3D"0" cellspacing=3D"0" style=3D"border-collapse:separate;line=
-height:1.5;mso-table-lspace:0pt;mso-table-rspace:0pt;width:100%;margin:0 a=
uto;max-width:700px"><tbody><tr>
<td contenteditable=3D"false" style=3D"mso-table-lspace:0pt;mso-table-rspac=
e:0pt;vertical-align:top"></td>
<td width=3D"700" style=3D"mso-table-lspace:0pt;mso-table-rspace:0pt;vertic=
al-align:top;background-color:#111111;background-size:cover;background-posi=
tion:center;box-sizing:border-box;mso-padding-alt:38px 60px 38px 60px" bgco=
lor=3D"#111111"><div class=3D"ck-inner-section ck-padding-left-mobile-frien=
dly ck-padding-right-mobile-friendly" style=3D"padding:38px 60px 38px 60px"=
><div style=3D"margin-left:auto;margin-right:auto">
<table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" styl=
e=3D"border-collapse:separate;line-height:1.5;mso-table-lspace:0pt;mso-tabl=
e-rspace:0pt;text-align:center;table-layout:fixed;float:none" class=3D"emai=
l-image"><tbody><tr><td align=3D"center" style=3D"mso-table-lspace:0pt;mso-=
table-rspace:0pt;vertical-align:top"><figure style=3D"margin:1em 0;margin-t=
op:12px;margin-bottom:12px;margin-left:0;margin-right:0;max-width:800px;wid=
th:100%"><a style=3D"display:block" href=3D"https://click.convertkit-mail.c=
om/zluqx82956bnh4xxvqehph2k9d500/48hvh7urknn5lgiq/aHR0cHM6Ly9zcGFyay5zaG93a=
XQuY29t" target=3D"_blank" rel=3D"noopener noreferrer" url-id=3D"1626104243=
"><img src=3D"https://embed.filekitcdn.com/e/5qtgGfmErPRgyEkWKvzu2e/iBYMK8f=
x4nMfywpa4TgFTW" width=3D"800" height=3D"auto" style=3D"display:block;borde=
r:0;height:auto;line-height:100%;outline:none;-webkit-text-decoration:none;=
text-decoration:none;-ms-interpolation-mode:bicubic;max-width:100%;border:0=
 none;border-radius:4px 4px 4px 4px;width:800px;height:auto;object-fit:cont=
ain"></a></figure></td></tr></tbody></table>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">Hey Suzana,</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">We probably all=
 have client horror stories, but the one that takes the cake for me is the =
time a client called me fat =F0=9F=A4=A6=F0=9F=8F=BC=E2=80=8D=E2=99=82=EF=
=B8=8F</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D""><strong>YES</st=
rong>, you read that right. </p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">A client got so=
 mad at me that he called and left about a 3-minute voicemail that, as time=
 went on, he just got more and more mad and said worse and worse things.</p=
>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">I=E2=80=99m in =
no way trying to advocate for behavior like that. No one should treat anyon=
e that way. <em>No matter what</em>.</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D""><u><strong>Pro-=
tip: don=E2=80=99t give clients your personal phone number.</strong></u></p=
>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">BUT, there were=
 a lot of things I could have done to avoid that scenario ever happening.</=
p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">For starters: n=
ever agreeing to take on the project from a client like that in the first p=
lace. Hindsight's 20/20, right?</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">But another thi=
ng that was pivotal in the demise of my relationship with this client was <=
span style=3D"padding-top:0.1em;padding-bottom:0.1em;background-color:#f800=
ff;border-radius:3px">my project process.</span></p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">It was all over=
 the place. And although it was definitely not deserving of the berating I =
got, I can understand the frustration.</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">One of the thin=
gs that I=E2=80=99ve seen <u>really set apart 6-figure designers</u> from t=
he rest is their <u>client project process.</u></p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">In fact, your p=
rocess will sometimes be <span style=3D"padding-top:0.1em;padding-bottom:0.=
1em;background-color:#f800ff;border-radius:3px"><strong>THE DETERMINING FAC=
TOR</strong></span> in whether a client signs up with you or not.</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">Think about it.=
 If someone is trusting you with something as important as their website, t=
hey want to know that you=E2=80=99ve thought through the steps and will gui=
de them each step of the way.</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">That=E2=80=99s =
why I knew it would be important to include an entire section to show the p=
roject process in the upcoming masterclass:</p>
<h2 style=3D'font-weight:bold;font-style:normal;font-size:1em;margin:0;font=
-size:1.5em;margin:1em 0;font-family:"Arial Black", "Arial Bold", -apple-sy=
stem, BlinkMacSystemFont, sans-serif;font-size:32px;color:#fff;font-weight:=
400;letter-spacing:0;line-height:1.5;text-transform:none' class=3D""><stron=
g>The 6-Figure Designer Playbook</strong></h2>
<table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" styl=
e=3D"border-collapse:separate;line-height:1.5;mso-table-lspace:0pt;mso-tabl=
e-rspace:0pt;text-align:center;table-layout:fixed;float:none" class=3D"emai=
l-image"><tbody><tr><td align=3D"center" style=3D"mso-table-lspace:0pt;mso-=
table-rspace:0pt;vertical-align:top"><figure style=3D"margin:1em 0;margin-t=
op:12px;margin-bottom:12px;margin-left:0;margin-right:0;max-width:800px;wid=
th:100%"><a style=3D"display:block" href=3D"https://click.convertkit-mail.c=
om/zluqx82956bnh4xxvqehph2k9d500/wnh2h6uw833578il/aHR0cHM6Ly9zcGFyay5zaG93a=
XQuY29tL21hc3RlcmNsYXNz" target=3D"_blank" rel=3D"noopener noreferrer" url-=
id=3D"1626104244"><img src=3D"https://embed.filekitcdn.com/e/5qtgGfmErPRgyE=
kWKvzu2e/m1oAjUm3ARQWt2VKpb3pLa" width=3D"800" height=3D"auto" style=3D"dis=
play:block;border:0;height:auto;line-height:100%;outline:none;-webkit-text-=
decoration:none;text-decoration:none;-ms-interpolation-mode:bicubic;max-wid=
th:100%;border:0 none;border-radius:4px 4px 4px 4px;width:800px;height:auto=
;object-fit:contain"></a></figure></td></tr></tbody></table>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">Making sure tha=
t every project runs smoothly without a ton of delays is a key factor in yo=
u being able to build your business. So, we=E2=80=99re going to go over it.=
</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">Everything from=
</p>
<ul class=3D"unordered_list" style=3D"margin:1em 0;margin-left:1em;padding:=
0;list-style-position:outside !important;font-family:Geneva, Calibri, -appl=
e-system, BlinkMacSystemFont, sans-serif;font-size:16px;color:#ffffff;font-=
weight:400;letter-spacing:0;line-height:1.5;text-align:left;text-transform:=
none;list-style-position:inside">
<li class=3D"list_item" style=3D"padding:0 0 0 1em;margin:0;margin-left:1em=
"><span>=E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F <span styl=
e=3D"color:#e4e517">The best way to get everything you need from clients be=
fore you even start the project</span><span style=3D"color:#f800ff"> </span=
>(copy, images, branding assets) so you don=E2=80=99t have to wait just to =
get things going.</span></li>
<li class=3D"list_item" style=3D"padding:0 0 0 1em;margin:0;margin-left:1em=
"><span>=E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F <span styl=
e=3D"color:#e4e517">How to avoid endless rounds of revisions</span> from in=
decisive clients who feel like they keep changing their minds from one day =
to the next.</span></li>
<li class=3D"list_item" style=3D"padding:0 0 0 1em;margin:0;margin-left:1em=
"><span>=E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F =E2=9E=A1=EF=B8=8F <span styl=
e=3D"color:#e4e517">Ways to offboard clients so they feel empowered to take=
 care of their site on their own</span> so they don=E2=80=99t keep coming b=
ack to you for help. AKA you can move on to your next project without any a=
nnoyances.</span></li>
</ul>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">Getting your pr=
ocess down doesn=E2=80=99t need to take years to dial in. It=E2=80=99s some=
thing that you can borrow best practices from other folks who have already =
done it.</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">OR like me, hav=
e a lot of failures they=E2=80=99ve learned from =F0=9F=98=82</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">Join me in the =
6 Figure Designer Playbook so you can avoid upset clients and, instead, hav=
e folks raving about your services to their friends.</p>
<table width=3D"100%" style=3D"border-collapse:separate;li=
ne-height:1.5;mso-table-lspace:0pt;mso-table-rspace:0pt"><tbody><tr><td ali=
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XQuY29tL21hc3RlcmNsYXNz" target=3D"_blank" rel=3D"noopener noreferrer" styl=
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<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, B=
linkMacSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;=
letter-spacing:0;line-height:1.5;text-transform:none" class=3D""><span styl=
e=3D"padding-top:0.1em;padding-bottom:0.1em;background-color:#f800ff;border=
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<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">This masterclas=
s is special because it=E2=80=99s also a lil taste of Spark =E2=80=9824, wh=
ere we bring together creators, designers, and entrepreneurs to learn from =
and collaborate with each other.</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">If that sounds =
exciting, <strong><span style=3D"padding-top:0.1em;padding-bottom:0.1em;bac=
kground-color:#f800ff;border-radius:3px">sign up for the masterclass on Apr=
il 2nd</span></strong>, and let=E2=80=99s get you a few steps closer to you=
r goals.</p>
<p style=3D"margin:1em 0;font-family:Geneva, Calibri, -apple-system, BlinkM=
acSystemFont, sans-serif;font-size:16px;color:#ffffff;font-weight:400;lette=
r-spacing:0;line-height:1.5;text-transform:none" class=3D"">See you there. =
So excited!<br>Chris</p>
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