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Envelope-to: suzana@digitalaesthetics.org
Delivery-date: Fri, 23 Aug 2024 10:01:14 -0400
From: Richard Branson via LinkedIn <newsletters-noreply@linkedin.com>
Message-ID: <1346175385.11188575.1724421655278@lva1-app75556.prod.linkedin.com>
Subject: What is the biggest factor of great leadership?
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To: Suzana Vrhovac <suzana@digitalaesthetics.org>
Date: Fri, 23 Aug 2024 14:00:55 +0000 (UTC)
Require-Recipient-Valid-Since: suzana@digitalaesthetics.org; Wed, 15 Nov 2023 19:35:50 +0000

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Ask Richard

By Richard Branson

=20
   =20
    Read this article on LinkedIn to join the conversation
Read on LinkedIn
https://www.linkedin.com/comm/pulse/what-biggest-factor-great-leadership-ri=
chard-branson-bckic?lipi=3Durn%3Ali%3Apage%3Aemail_email_series_follow_news=
letter_01%3BxQT2JLFASqKcXnzzVbg2qw%3D%3D&midToken=3DAQGsVZCYJO6vnQ&midSig=
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NDZhNDRiMmIzODE5N2ZmYywxLDE%3D
 =20
This is a question I=E2=80=99m often asked in one way or another, so when=
=C2=A0Rebecca=C2=A0asked me I figured it was a good chance to share my thou=
ghts with you all! When I started out in business, there wasn=E2=80=99t any=
 courses or webinars or experts in the field of leadership (at least that I=
 was aware of). I learnt instinctively and on-the-go, and I realised there =
really isn=E2=80=99t one all-encompassing formula. Everyone responds differ=
ently to leadership, so I quickly learnt to adapt to different people=E2=80=
=99s needs. Some love to be challenged, while others need gentle encouragem=
ent and positive reinforcement. As my first businesses (Student Magazine an=
d the Student Advisory Centre) grew, it became harder to provide such a per=
sonalised =E2=80=98service=E2=80=99, but one thing I knew for sure is that =
nobody responds badly to kindness. It=E2=80=99s one of the most underrated =
qualities a leader can embrace. While it=E2=80=99s important to be visionar=
y, inspiring, bold, clear and so forth =E2=80=93 people often underestimate=
 the simple power of kindness. As the aviation pioneer Amelia Earhart once =
said: =E2=80=9CA single act of kindness throws out roots in all directions,=
 and the roots spring up and make new trees.=E2=80=9D Aside from kindness, =
here are a few other ways to be a great leader: Lead from the front. You=E2=
=80=99ve got to get out there as a leader. Be visible and walk the walk. Wh=
enever I=E2=80=99m on a Virgin Atlantic or Virgin Australia flight, I like =
to walk through the cabin chatting to the passengers, playing games, and he=
aring their feedback. Even when I=E2=80=99m tired, I find it=E2=80=99s an i=
nvaluable way of getting real feedback while also inspiring our crew. Once =
when we had a technical hiccup checking people in to a Virgin Voyages cruis=
e, I stood in the queue waiting with the passengers until it got resolved. =
Virgin Voyages=E2=80=99 wonderful CEO, Nirmal, stood there with me and we m=
ade sure we were the last people to board. You can=E2=80=99t be an inspirin=
g leader unless you=E2=80=99re willing to roll up your sleeves and do anyth=
ing you would ask your team to do (especially when things don=E2=80=99t go =
to plan!). 2. Prioritise your people. Lead through=C2=A0positive influence,=
 instead of just instilling authority. I=E2=80=99ve always believed that if=
 you look after your people, your people will look after your business. The=
y are your greatest asset, and you can=E2=80=99t be a good leader if you do=
n=E2=80=99t remind yourself of this every day. A good leader is someone who=
 nurtures people, trains them well, motivates them and looks after their we=
llbeing. Asserting power is a lot less powerful than it sounds=E2=80=A6 3. =
Get good (really good) at making decisions. Decision-making is one of the m=
ost important things you do as a leader, but people don=E2=80=99t talk abou=
t it enough. A leader makes decisions countless times a day, so it=E2=80=99=
s vital to sharpen your instincts and be assertive. Coincidentally, this al=
so answers another question that=C2=A0Isi=C2=A0asked me ahead of this newsl=
etter. He asked if I make decisions collaboratively or instinctively, and t=
he honest answer is both. Honing and trusting your instinct is crucial, but=
 it=E2=80=99s never wise to go it alone. I surround myself with brilliant p=
eople who I bounce ideas off every day. It always leads to more refined ide=
as and more educated decisions. A nice example of this is the launch of Vir=
gin Voyages. I=E2=80=99ve wanted to launch a cruise ship since I was 27-yea=
rs-old. The urge would crop at various points in my life, but the timing wa=
s never right, and I had to trust my instinct that it was better to wait. F=
inally, an opportunity presented itself in 2014. The finances made sense an=
d the golden days of cruising were over. It was time to bring it back. I go=
t a group of people around me, put down a giant sheet of paper and we wrote=
 down all our ideas: what we love about sailing, what we disliked about cru=
ising, what we could do differently, and what we wouldn=E2=80=99t do at all=
. We ended up with a ship that was designed like a superyacht and with no b=
uffets or single-use plastic in sight. And we now have three incredible shi=
ps (with a fourth on the way) sailing all around the world from Miami to Ma=
rseille, sweeping up almost every industry award as they go. I great exampl=
e of what can happen when you use both instinct and collaboration to make a=
 decision. Thank you to Rebecca and Isi for sharing these great questions. =
I hope you found my answers helpful!=C2=A0 Until next month, Richard=C2=A0
Keep reading on LinkedIn
https://www.linkedin.com/comm/pulse/what-biggest-factor-great-leadership-ri=
chard-branson-bckic?lipi=3Durn%3Ali%3Apage%3Aemail_email_series_follow_news=
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ZmJiNTJlMmMxZTE1NWYzZThmM2UwZDA0MTcwOTE5ZDM4NDZhNDRiMmIzODE5N2ZmYywxLDE%3D
 =20
     =20

----------------------------------------

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  .after\:no-underline::after {
    content: "";
  }
}
@media (min-width: 768px) {
  .after\:shadow-\[0_0_0_500px_var\(--color-scrim\)\]::after {
    content: "";
  }
}
@media (min-width: 768px) {
  .after\:content-\[\"\"\]::after {
    content: "";
  }
}
@media (min-width: 768px) {
  .after\:content-\[\'\'\]::after {
    content: "";
  }
}
@media (min-width: 768px) {
  .after\:content-\[\'\/\'\]::after {
    content: "";
  }
}
@media (min-width: 576px) {
  .xs\:sticky {
    position: sticky;
  }

.xs\:left-\[-52px\] {
    left: -52px;
  }

.xs\:left-\[-56px\] {
    left: -56px;
  }

.xs\:top-0 {
    top: 0px;
  }
}
@media (min-width: 768px) {
  .sm\:m-0 {
    margin: 0px;
  }

.sm\:flex-row {
    flex-direction: row;
  }

.sm\:pl-0\.5 {
    padding-left: 4px;
  }

.sm\:text-sm {
    font-size: 14px;
  }
}
@media (min-width: 992px) {
  .md\:\!absolute {
    position: absolute !important;
  }

.md\:absolute {
    position: absolute;
  }

.md\:left-\[-44px\] {
    left: -44px;
  }

.md\:left-\[-52px\] {
    left: -52px;
  }

.md\:left-\[-53px\] {
    left: -53px;
  }

.md\:left-\[-60px\] {
    left: -60px;
  }

.md\:right-\[19px\] {
    right: 19px;
  }

.md\:m-2 {
    margin: 16px;
  }

.md\:-ml-1 {
    margin-left: -8px;
  }

.md\:mb-0 {
    margin-bottom: 0px;
  }

.md\:mb-8 {
    margin-bottom: 64px;
  }

.md\:ml-1 {
    margin-left: 8px;
  }

.md\:ml-\[-12px\] {
    margin-left: -12px;
  }

.md\:ml-\[-41px\] {
    margin-left: -41px;
  }

.md\:mr-0 {
    margin-right: 0px;
  }

.md\:mr-4 {
    margin-right: 32px;
  }

.md\:mr-6 {
    margin-right: 48px;
  }

.md\:mt-0 {
    margin-top: 0px;
  }

.md\:box-content {
    box-sizing: content-box;
  }

.md\:block {
    display: block;
  }

.md\:flex {
    display: flex;
  }

.md\:inline-flex {
    display: inline-flex;
  }

.md\:hidden {
    display: none;
  }

.md\:h-4 {
    height: 32px;
  }

.md\:h-56 {
    height: 448px;
  }

.md\:w-1\/2 {
    width: 50%;
  }

.md\:w-2\/5 {
    width: 40%;
  }

.md\:w-3\/5 {
    width: 60%;
  }

.md\:w-4 {
    width: 32px;
  }

.md\:w-\[280px\] {
    width: 280px;
  }

.md\:w-\[392px\] {
    width: 392px;
  }

.md\:w-\[452px\] {
    width: 452px;
  }

.md\:w-\[500px\] {
    width: 500px;
  }

.md\:w-\[calc\(100\%\+44px\)\] {
    width: calc(100% + 44px);
  }

.md\:w-\[calc\(50\%-40px\)\] {
    width: calc(50% - 40px);
  }

.md\:max-w-\[392px\] {
    max-width: 392px;
  }

.md\:max-w-\[576px\] {
    max-width: 576px;
  }

.md\:flex-1 {
    flex: 1 1 0%;
  }

.md\:flex-row {
    flex-direction: row;
  }

.md\:items-center {
    align-items: center;
  }

.md\:justify-start {
    justify-content: flex-start;
  }

.md\:justify-end {
    justify-content: flex-end;
  }

.md\:justify-center {
    justify-content: center;
  }

.md\:justify-between {
    justify-content: space-between;
  }

.md\:overflow-x-hidden {
    overflow-x: hidden;
  }

.md\:whitespace-nowrap {
    white-space: nowrap;
  }

.md\:px-3 {
    padding-left: 24px;
    padding-right: 24px;
  }

.md\:py-1\.5 {
    padding-top: 12px;
    padding-bottom: 12px;
  }

.md\:py-4 {
    padding-top: 32px;
    padding-bottom: 32px;
  }

.md\:pb-\[200px\] {
    padding-bottom: 200px;
  }

.md\:pl-1 {
    padding-left: 8px;
  }

.md\:pl-4 {
    padding-left: 32px;
  }

.md\:pl-\[32px\] {
    padding-left: 32px;
  }

.md\:pl-\[41px\] {
    padding-left: 41px;
  }

.md\:pl-\[56px\] {
    padding-left: 56px;
  }

.md\:pr-1 {
    padding-right: 8px;
  }

.md\:pr-\[320px\] {
    padding-right: 320px;
  }

.md\:pr-\[88px\] {
    padding-right: 88px;
  }

.md\:pt-0 {
    padding-top: 0px;
  }

.md\:pt-1 {
    padding-top: 8px;
  }

.md\:pt-6 {
    padding-top: 48px;
  }

.md\:text-md {
    font-size: 16px;
  }
}
@media (min-width: 1200px) {
  .lg\:\!absolute {
    position: absolute !important;
  }

.lg\:left-\[-48px\] {
    left: -48px;
  }

.lg\:left-\[-56px\] {
    left: -56px;
  }

.lg\:left-\[-58px\] {
    left: -58px;
  }

.lg\:right-\[8px\] {
    right: 8px;
  }

.lg\:my-6 {
    margin-top: 48px;
    margin-bottom: 48px;
  }

.lg\:ml-0 {
    margin-left: 0px;
  }

.lg\:ml-1 {
    margin-left: 8px;
  }

.lg\:ml-12 {
    margin-left: 96px;
  }

.lg\:ml-3 {
    margin-left: 24px;
  }

.lg\:ml-\[-33px\] {
    margin-left: -33px;
  }

.lg\:ml-\[10px\] {
    margin-left: 10px;
  }

.lg\:block {
    display: block;
  }

.lg\:flex {
    display: flex;
  }

.lg\:inline-flex {
    display: inline-flex;
  }

.lg\:hidden {
    display: none;
  }

.lg\:h-4 {
    height: 32px;
  }

.lg\:h-6 {
    height: 48px;
  }

.lg\:h-\[20px\] {
    height: 20px;
  }

.lg\:w-4 {
    width: 32px;
  }

.lg\:w-6 {
    width: 48px;
  }

.lg\:w-\[20px\] {
    width: 20px;
  }

.lg\:w-\[calc\(100\%\+56px\)\] {
    width: calc(100% + 56px);
  }

.lg\:w-\[calc\(50\%-32px\)\] {
    width: calc(50% - 32px);
  }

.lg\:max-w-x-article-width {
    max-width: 816px;
  }

.lg\:flex-col {
    flex-direction: column;
  }

.lg\:items-center {
    align-items: center;
  }

.lg\:pl-4 {
    padding-left: 32px;
  }

.lg\:pl-\[33px\] {
    padding-left: 33px;
  }

.lg\:pl-\[40px\] {
    padding-left: 40px;
  }

.lg\:pl-\[41px\] {
    padding-left: 41px;
  }

.lg\:pl-\[88px\] {
    padding-left: 88px;
  }

.lg\:pr-1 {
    padding-right: 8px;
  }

.lg\:pr-4 {
    padding-right: 32px;
  }

.lg\:text-\[40px\] {
    font-size: 40px;
  }

.lg\:text-display-lg {
    font-size: 48px;
  }

.lg\:text-lg {
    font-size: 20px;
  }

.lg\:text-md {
    font-size: 16px;
  }

.lg\:text-sm {
    font-size: 14px;
  }
}
@media (min-width: 1440px) {
  .xl\:ml-6 {
    margin-left: 48px;
  }

.xl\:w-6 {
    width: 48px;
  }

.xl\:w-\[50px\] {
    width: 50px;
  }

.xl\:pl-8 {
    padding-left: 64px;
  }

.xl\:pl-\[120px\] {
    padding-left: 120px;
  }

.xl\:pr-8 {
    padding-right: 64px;
  }
}
@media (max-width: 767px) {
  .babybear\:\!-top-0\.5 {
    top: -4px !important;
  }

.babybear\:-top-1 {
    top: -8px;
  }

.babybear\:bottom-0 {
    bottom: 0px;
  }

.babybear\:bottom-\[120\%\] {
    bottom: 120%;
  }

.babybear\:left-3 {
    left: 24px;
  }

.babybear\:right-4 {
    right: 32px;
  }

.babybear\:top-0\.5 {
    top: 4px;
  }

.babybear\:z-0 {
    z-index: 0;
  }

.babybear\:order-last {
    order: 9999;
  }

.babybear\:m-0 {
    margin: 0px;
  }

.babybear\:mx-0 {
    margin-left: 0px;
    margin-right: 0px;
  }

.babybear\:mx-1\.5 {
    margin-left: 12px;
    margin-right: 12px;
  }

.babybear\:my-2 {
    margin-top: 16px;
    margin-bottom: 16px;
  }

.babybear\:-mb-0\.5 {
    margin-bottom: -4px;
  }

.babybear\:-mt-0\.5 {
    margin-top: -4px;
  }

.babybear\:mb-0 {
    margin-bottom: 0px;
  }

.babybear\:mb-0\.5 {
    margin-bottom: 4px;
  }

.babybear\:mb-1 {
    margin-bottom: 8px;
  }

.babybear\:mb-2 {
    margin-bottom: 16px;
  }

.babybear\:ml-0 {
    margin-left: 0px;
  }

.babybear\:ml-1 {
    margin-left: 8px;
  }

.babybear\:mr-0 {
    margin-right: 0px;
  }

.babybear\:mt-0 {
    margin-top: 0px;
  }

.babybear\:mt-0\.5 {
    margin-top: 4px;
  }

.babybear\:mt-\[6px\] {
    margin-top: 6px;
  }

.babybear\:hidden {
    display: none;
  }

.babybear\:h-4 {
    height: 32px;
  }

.babybear\:h-6 {
    height: 48px;
  }

.babybear\:h-\[180px\] {
    height: 180px;
  }

.babybear\:h-\[26px\] {
    height: 26px;
  }

.babybear\:h-\[360px\] {
    height: 360px;
  }

.babybear\:h-\[59px\] {
    height: 59px;
  }

.babybear\:h-\[64px\] {
    height: 64px;
  }

.babybear\:h-\[72px\] {
    height: 72px;
  }

.babybear\:h-auto {
    height: auto;
  }

.babybear\:max-h-4 {
    max-height: 32px;
  }

.babybear\:max-h-\[225px\] {
    max-height: 225px;
  }

.babybear\:max-h-\[250px\] {
    max-height: 250px;
  }

.babybear\:max-h-\[400px\] {
    max-height: 400px;
  }

.babybear\:min-h-\[134px\] {
    min-height: 134px;
  }

.babybear\:w-1 {
    width: 8px;
  }

.babybear\:w-11\/12 {
    width: 91.666667%;
  }

.babybear\:w-6 {
    width: 48px;
  }

.babybear\:w-\[105px\] {
    width: 105px;
  }

.babybear\:w-\[199px\] {
    width: 199px;
  }

.babybear\:w-\[26px\] {
    width: 26px;
  }

.babybear\:w-\[360px\] {
    width: 360px;
  }

.babybear\:w-\[64px\] {
    width: 64px;
  }

.babybear\:w-\[calc\(100\%-68px\)\] {
    width: calc(100% - 68px);
  }

.babybear\:w-fit {
    width: fit-content;
  }

.babybear\:w-full {
    width: 100%;
  }

.babybear\:min-w-full {
    min-width: 100%;
  }

.babybear\:max-w-\[32px\] {
    max-width: 32px;
  }

.babybear\:max-w-\[790px\] {
    max-width: 790px;
  }

.babybear\:max-w-md {
    max-width: 28rem;
  }

.babybear\:flex-auto {
    flex: 1 1 auto;
  }

.babybear\:flex-none {
    flex: none;
  }

.babybear\:basis-0 {
    flex-basis: 0px;
  }

.babybear\:-translate-x-50\% {
    transform: translate(0, 0) rotate(0) skewX(0) skewY(0) scaleX(1) scaleY=
(1);
  }

@media (max-width: 767px) {
    .babybear\:-translate-x-50\% {
      transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(=
1) scaleY(1);
    }

@media (max-width: 767px) {
      .babybear\:-translate-x-50\% {
        transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scale=
X(1) scaleY(1);
      }

@media (max-width: 767px) {
        .babybear\:-translate-x-50\% {
          transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) sca=
leX(1) scaleY(1);
        }

@media (max-width: 767px) {
          .babybear\:-translate-x-50\% {
            transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0) s=
caleX(1) scaleY(1);
          }

@media (max-width: 767px) {
            .babybear\:-translate-x-50\% {
              transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(0)=
 scaleX(1) scaleY(1);
            }

@media (max-width: 767px) {
              .babybear\:-translate-x-50\% {
                transform: translate(-50%, 0) rotate(90deg) skewX(0) skewY(=
0) scaleX(1) scaleY(1);
              }

@media (max-width: 767px) {
                .babybear\:-translate-x-50\% {
                  transform: translate(-50%, 0) rotate(90deg) skewX(0) skew=
Y(0) scaleX(1) scaleY(1);
                }

@media (max-width: 767px) {
                  .babybear\:-translate-x-50\% {
                    transform: translate(-50%, 0) rotate(90deg) skewX(0) sk=
ewY(0) scaleX(1) scaleY(1);
                  }

@media (max-width: 767px) {
                    .babybear\:-translate-x-50\% {
                      transform: translate(-50%, 0) rotate(90deg) skewX(0) =
skewY(0) scaleX(1) scaleY(1);
                    }

@media (max-width: 767px) {
                      .babybear\:-translate-x-50\% {
                        transform: translate(-50%, 0) rotate(90deg) skewX(0=
) skewY(0) scaleX(1) scaleY(1);
                      }

@media (max-width: 767px) {
                        .babybear\:-translate-x-50\% {
                          transform: translate(-50%, 0) rotate(90deg) skewX=
(0) skewY(0) scaleX(1) scaleY(1);
                        }

@media (max-width: 767px) {
                          .babybear\:-translate-x-50\% {
                            transform: translate(-50%, 0) rotate(90deg) ske=
wX(0) skewY(0) scaleX(1) scaleY(1);
                          }

@media (max-width: 767px) {
                            .babybear\:-translate-x-50\% {
                              transform: translate(-50%, 0) rotate(90deg) s=
kewX(0) skewY(0) scaleX(1) scaleY(1);
                            }

@media (max-width: 767px) {
                              .babybear\:-translate-x-50\% {
                                transform: translate(-50%, 0) rotate(90deg)=
 skewX(0) skewY(0) scaleX(1) scaleY(1);
                              }

@media transform: translate(0, 0) rotate(0) s=
kewX(0) skewY(0) scaleX(1) scaleY(1);
     (max-width: 767px) {
                                .babybear\:rotate-90 {
                                  transform: translate(-50%, 0) rotate(90de=
g) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                }

@media (max-width: 767px) {
                                  .babybear\:rotate-90 {
                                    transform: translate(-50%, 0) rotate(90=
deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                  }

@media (max-width: 767px) {
                                    .babybear\:rotate-90 {
                                      transform: translate(-50%, 0) rotate(=
90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                    }

@media (max-width: 767px) {
                                      .babybear\:rotate-90 {
                                        transform: translate(-50%, 0) rotat=
e(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                      }

@media (max-width: 767px) {
                                        .babybear\:rotate-90 {
                                          transform: translate(-50%, 0) rot=
ate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                        }

@media (max-width: 767px) {
                                          .babybear\:rotate-90 {
                                            transform: translate(-50%, 0) r=
otate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                          }

@media (max-width: 767px) {
                                            .babybear\:rotate-90 {
                                              transform: translate(-50%, 0)=
 rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                            }

@media (max-width: 767px) {
                                              .babybear\:rotate-90 {
                                                transform: translate(-50%, =
0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                              }

@media (max-width: 767px) {
                                                .babybear\:rotate-90 {
                                                  transform: translate(-50%=
, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                }

@media (max-width: 767px) {
                                                  .babybear\:rotate-90 {
                                                    transform: translate(-5=
0%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                  }

@media (max-width: 767px)=
 {
                                                    .babybear\:rotate-90 {
                                                      transform: translate(=
-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                    }

@media (max-width: 767p=
x) {
                                                      .babybear\:rotate-90 =
{
                                                        transform: translat=
e(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                      }

@media (max-width: 76=
7px) {
                                                        .babybear\:rotate-9=
0 {
                                                          transform: transl=
ate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                        }

@media (max-width: =
767px) {
                                                          .babybear\:rotate=
-90 {
                                                            transform: tran=
slate(-50%, 0) rotate(90deg) skewX(0) skewY(0) scaleX(1) scaleY(1);
                                                          }

flex-direction: r=
ow;
    .babybear\:flex-col {
                                                            flex-direction:=
 column;
                                                          }

.babybear\:flex-w=
rap {
                                                            flex-wrap: wrap=
;
                                                          }

.babybear\:items-=
start {
                                                            align-items: fl=
ex-start;
                                                          }

.babybear\:items-=
center {
                                                            align-items: ce=
nter;
                                                          }

.babybear\:justif=
y-start {
                                                            justify-content=
: flex-start;
                                                          }

.babybear\:justif=
y-end {
                                                            justify-content=
: flex-end;
                                                          }

.babybear\:justif=
y-center {
                                                            justify-content=
: center;
                                                          }

.babybear\:justif=
y-between {
                                                            justify-content=
: space-between;
                                                          }

.babybear\:justif=
y-around {
                                                            justify-content=
: space-around;
                                                          }

.babybear\:self-s=
tart {
                                                            align-self: fle=
x-start;
                                                          }

.babybear\:self-c=
enter {
                                                            align-self: cen=
ter;
                                                          }

.babybear\:overfl=
ow-y-auto {
                                                            overflow-y: aut=
o;
                                                          }

.babybear\:rounde=
d-\[0px\] {
                                                            border-radius: =
0px;
                                                          }

.babybear\:border=
-b-1 {
                                                            border-bottom-w=
idth: 1px;
                                                          }

.babybear\:border=
-r-0 {
                                                            border-right-wi=
dth: 0;
                                                          }

.babybear\:border=
-solid {
                                                            border-style: s=
olid;
                                                          }

.babybear\:border=
-color-border-low-emphasis {
                                                            border-color: r=
gba(0, 0, 0, 0.3);
                                                          }

.babybear\:bg-col=
or-brand {
                                                            background-colo=
r: #0a66c2;
                                                          }

.babybear\:p-2 {
                                                            padding: 16px;
                                                          }

.babybear\:px-0 {
                                                            padding-left: 0=
px;
                                                            padding-right: =
0px;
                                                          }

.babybear\:px-2 {
                                                            padding-left: 1=
6px;
                                                            padding-right: =
16px;
                                                          }

.babybear\:px-mob=
ile-container-padding {
                                                            padding-left: 1=
6px;
                                                            padding-right: =
16px;
                                                          }

.babybear\:py-1 {
                                                            padding-top: 8p=
x;
                                                            padding-bottom:=
 8px;
                                                          }

.babybear\:py-3 {
                                                            padding-top: 24=
px;
                                                            padding-bottom:=
 24px;
                                                          }

.babybear\:pb-0 {
                                                            padding-bottom:=
 0px;
                                                          }

.babybear\:pb-2 {
                                                            padding-bottom:=
 16px;
                                                          }

.babybear\:pl-0\.=
5 {
                                                            padding-left: 4=
px;
                                                          }

.babybear\:pr-0 {
                                                            padding-right: =
0px;
                                                          }

.babybear\:pr-0\.=
5 {
                                                            padding-right: =
4px;
                                                          }

.babybear\:pt-0 {
                                                            padding-top: 0p=
x;
                                                          }

.babybear\:pt-0\.=
5 {
                                                            padding-top: 4p=
x;
                                                          }

.babybear\:pt-1 {
                                                            padding-top: 8p=
x;
                                                          }

.babybear\:pt-4 {
                                                            padding-top: 32=
px;
                                                          }

.babybear\:text-\=
[10px\] {
                                                            font-size: 10px=
;
                                                          }

.babybear\:text-l=
g {
                                                            font-size: 20px=
;
                                                          }

.babybear\:text-m=
d {
                                                            font-size: 16px=
;
                                                          }

.babybear\:text-s=
m {
                                                            font-size: 14px=
;
                                                          }

.babybear\:text-x=
l {
                                                            font-size: 24px=
;
                                                          }

.babybear\:text-x=
s {
                                                            font-size: 12px=
;
                                                          }

.babybear\:font-b=
old {
                                                            font-weight: 60=
0;
                                                          }

.babybear\:leadin=
g-\[150px\] {
                                                            line-height: 15=
0px;
                                                          }

.babybear\:last\:=
border-b-0:last-child {
                                                            border-bottom-w=
idth: 0;
                                                          }

}

}
}
@media (max-width: 991px) {
  .babymamabear\:invisible {
    visibility: hidden;
  }

.babymamabear\:static {
    position: static;
  }

.babymamabear\:mx-0 {
    margin-left: 0px;
    margin-right: 0px;
  }

.babymamabear\:mx-mobile-container-padding {
    margin-left: 16px;
    margin-right: 16px;
  }

.babymamabear\:mb-1\.5 {
    margin-bottom: 12px;
  }

.babymamabear\:ml-\[-9999px\] {
    margin-left: -9999px;
  }

.babymamabear\:mr-3 {
    margin-right: 24px;
  }

.babymamabear\:flex {
    display: flex;
  }

.babymamabear\:hidden {
    display: none;
  }

.babymamabear\:h-\[1px\] {
    height: 1px;
  }

.babymamabear\:h-\[48px\] {
    height: 48px;
  }

.babymamabear\:w-\[100vw\] {
    width: 100vw;
  }

.babymamabear\:w-\[1px\] {
    width: 1px;
  }

.babymamabear\:w-full {
    width: 100%;
  }

.babymamabear\:min-w-\[50px\] {
    min-width: 50px;
  }

.babymamabear\:basis-1\/2 {
    flex-basis: 50%;
  }

.babymamabear\:flex-col {
    flex-direction: column;
  }

.babymamabear\:flex-wrap {
    flex-wrap: wrap;
  }

.babymamabear\:bg-color-transparent {
    background-color: rgba(0, 0, 0, 0);
  }

.babymamabear\:p-0 {
    padding: 0px;
  }

.babymamabear\:px-mobile-container-padding {
    padding-left: 16px;
    padding-right: 16px;
  }

.babymamabear\:py-1\.5 {
    padding-top: 12px;
    padding-bottom: 12px;
  }
}
@media (min-width: 768px) and (max-width: 991px) {
  .mamabear\:absolute {
    position: absolute;
  }

.mamabear\:-top-0\.5 {
    top: -4px;
  }

.mamabear\:-top-1 {
    top: -8px;
  }

.mamabear\:right-4 {
    right: 32px;
  }

.mamabear\:top-\[58px\] {
    top: 58px;
  }

.mamabear\:mr-3 {
    margin-right: 24px;
  }

.mamabear\:mt-\[68px\] {
    margin-top: 68px;
  }

.mamabear\:hidden {
    display: none;
  }

.mamabear\:\!h-4 {
    height: 32px !important;
  }

.mamabear\:h-\[100\%\] {
    height: 100%;
  }

.mamabear\:\!min-h-\[32px\] {
    min-height: 32px !important;
  }

.mamabear\:w-2\/3 {
    width: 66.666667%;
  }

.mamabear\:w-\[744px\] {
    width: 744px;
  }

.mamabear\:w-\[calc\(100\%-97px\)\] {
    width: calc(100% - 97px);
  }

.mamabear\:w-full {
    width: 100%;
  }

.mamabear\:min-w-0 {
    min-width: 0px;
  }

.mamabear\:min-w-full {
    min-width: 100%;
  }

.mamabear\:max-w-\[790px\] {
    max-width: 790px;
  }

.mamabear\:flex-shrink-0 {
    flex-shrink: 0;
  }

.mamabear\:flex-row {
    flex-direction: row;
  }

.mamabear\:items-start {
    align-items: flex-start;
  }

.mamabear\:items-center {
    align-items: center;
  }

.mamabear\:self-center {
    align-self: center;
  }

.mamabear\:rounded-tr-none {
    border-top-right-radius: 0px;
  }

.mamabear\:px-2 {
    padding-left: 16px;
    padding-right: 16px;
  }

.mamabear\:px-3 {
    padding-left: 24px;
    padding-right: 24px;
  }

.mamabear\:px-mobile-container-padding {
    padding-left: 16px;
    padding-right: 16px;
  }

.mamabear\:py-3 {
    padding-top: 24px;
    padding-bottom: 24px;
  }

.mamabear\:pt-desktop-content-top-margin {
    padding-top: 16px;
  }

.mamabear\:text-center {
    text-align: center;
  }
}
@media (min-width: 768px) {
  .papamamabear\:pt-desktop-content-top-margin {
    padding-top: 16px;
  }

.after\:papamamabear\:\!h-\[37px\]::after {
    content: undefined;
    height: 37px !important;
  }

@media (min-width: 768px) {
    .after\:papamamabear\:\!h-\[37px\]::after {
      content: "";
    }

content: "".after\:papamamabear\:\!h-\[37px\]::after:content-\[\'\'\]::=
after {
      content: "";
    }

.after\:papamamabear\:\!h-\[37px\]::after:content-\[\"\"\]::after {
      content: "";
    }

.after\:papamamabear\:up-down-divider::after {
      display: flex;
      height: 100%;
      width: 1px;
      align-items: center;
      background-color: rgba(0, 0, 0, 0.3);
      text-align: center;
      content: undefined;
    }

@media (min-width: 768px) {
      .after\:papamamabear\:up-down-divider::after {
        content: "";
      }

content: "".after\:papamamabear\:up-down-divider::after:content-\[\'\=
'\]::after {
        content: "";
      }

.after\:papamamabear\:up-down-divider::after:content-\[\"\"\]::after =
{
        content: "";
      }

}

}
}
@media (min-width: 992px) {
  .papabear\:absolute {
    position: absolute;
  }

.papabear\:-top-1 {
    top: -8px;
  }

.papabear\:top-\[58px\] {
    top: 58px;
  }

.papabear\:\!mx-2 {
    margin-left: 16px !important;
    margin-right: 16px !important;
  }

.papabear\:mx-auto {
    margin-left: auto;
    margin-right: auto;
  }

.papabear\:mb-\[18px\] {
    margin-bottom: 18px;
  }

.papabear\:ml-column-gutter {
    margin-left: 24px;
  }

.papabear\:mr-2 {
    margin-right: 16px;
  }

.papabear\:mr-3 {
    margin-right: 24px;
  }

.papabear\:mt-0 {
    margin-top: 0px;
  }

.papabear\:mt-0\.5 {
    margin-top: 4px;
  }

.papabear\:mt-\[-100px\] {
    margin-top: -100px;
  }

.papabear\:mt-\[68px\] {
    margin-top: 68px;
  }

.papabear\:inline-block {
    display: inline-block;
  }

.papabear\:flex {
    display: flex;
  }

.papabear\:hidden {
    display: none;
  }

.papabear\:\!h-4 {
    height: 32px !important;
  }

.papabear\:h-6 {
    height: 48px;
  }

.papabear\:h-\[100\%\] {
    height: 100%;
  }

.papabear\:\!min-h-\[32px\] {
    min-height: 32px !important;
  }

.papabear\:min-h-\[96px\] {
    min-height: 96px;
  }

.papabear\:w-\[1128px\] {
    width: 1128px;
  }

.papabear\:w-\[219px\] {
    width: 219px;
  }

.papabear\:w-\[400px\] {
    width: 400px;
  }

.papabear\:w-\[calc\(100\%-97px\)\] {
    width: calc(100% - 97px);
  }

.papabear\:w-auto {
    width: auto;
  }

.papabear\:w-content-max-w {
    width: 1128px;
  }

.papabear\:w-core-rail-width {
    width: 784px;
  }

.papabear\:w-right-rail-width {
    width: calc(1128px - 24px - 784px);
  }

.papabear\:min-w-0 {
    min-width: 0px;
  }

.papabear\:max-w-\[550px\] {
    max-width: 550px;
  }

.papabear\:flex-shrink-0 {
    flex-shrink: 0;
  }

.papabear\:flex-col {
    flex-direction: column;
  }

.papabear\:flex-nowrap {
    flex-wrap: nowrap;
  }

.papabear\:items-start {
    align-items: flex-start;
  }

.papabear\:justify-start {
    justify-content: flex-start;
  }

.papabear\:justify-center {
    justify-content: center;
  }

.papabear\:self-start {
    align-self: flex-start;
  }

.papabear\:rounded-tr-none {
    border-top-right-radius: 0px;
  }

.papabear\:border-4 {
    border-width: 4px;
  }

.papabear\:p-0 {
    padding: 0px;
  }

.papabear\:p-details-container-padding {
    padding: 24px;
  }

.papabear\:py-2 {
    padding-top: 16px;
    padding-bottom: 16px;
  }

.papabear\:pt-desktop-content-top-margin {
    padding-top: 16px;
  }

.papabear\:text-xl {
    font-size: 24px;
  }
}
@media (max-width: 768px) {
  .-md\:ml-2 {
    margin-left: 16px;
  }

.-md\:mt-1 {
    margin-top: 8px;
  }

.-md\:flex-wrap {
    flex-wrap: wrap;
  }
}
</style></head> <body dir=3D"ltr" class=3D"font-sans bg-color-background-ca=
nvas w-full m-0 p-0 pt-1" style=3D"-webkit-text-size-adjust: 100%; -ms-text=
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dding: 0px; padding-top: 8px; font-family: -apple-system, system-ui, BlinkM=
acSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Ox=
ygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe U=
I Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, =
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=CD=8F=C2=A0 =CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=
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=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=
=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0 =CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=
=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=
=C2=A0 =CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=
=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0 =CD=8F=C2=A0=CD=8F=
=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=
=A0=CD=8F=C2=A0=CD=8F=C2=A0 =CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=
=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=
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=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0 =CD=8F=C2=A0=CD=8F=C2=A0=
=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=
=8F=C2=A0=CD=8F=C2=A0 =CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=
=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0 =CD=
=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=
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=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=
=A0=CD=8F=C2=A0 =CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=
=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0 =CD=8F=C2=
=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=
=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0 =CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=
=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=
=8F=C2=A0 =CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=
=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0=CD=8F=C2=A0 </div> <table rol=
e=3D"presentation" valign=3D"top" border=3D"0" cellspacing=3D"0" cellpaddin=
g=3D"0" width=3D"512" align=3D"center" class=3D"mercado-container w-[512px]=
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bkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: =
0pt; mso-table-rspace: 0pt; margin-left: auto; margin-right: auto; margin-t=
op: 0px; margin-bottom: 0px; width: 512px; max-width: 512px; background-col=
or: #ffffff; padding: 0px;"> <tbody> <tr> <td class=3D"text-center p-3" sty=
le=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table=
-lspace: 0pt; mso-table-rspace: 0pt; padding: 24px; text-align: center;"> <=
table role=3D"presentation" valign=3D"top" border=3D"0" cellspacing=3D"0" c=
ellpadding=3D"0" width=3D"100%" class=3D"min-w-full" style=3D"-webkit-text-=
size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-t=
able-rspace: 0pt; min-width: 100%;"> <tbody> <tr> <td align=3D"left" valign=
=3D"middle" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: =
100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href=3D"https://ww=
w.linkedin.com/comm/feed/?lipi=3Durn%3Ali%3Apage%3Aemail_email_series_follo=
w_newsletter_01%3BxQT2JLFASqKcXnzzVbg2qw%3D%3D&amp;midToken=3DAQGsVZCYJO6vn=
Q&amp;midSig=3D22uHoU-Z48yXo1&amp;trk=3Deml-email_series_follow_newsletter_=
01-header-0-home_glimmer%20%20dynamic_badging_low_dpi&amp;trkEmail=3Deml-em=
ail_series_follow_newsletter_01-header-0-home_glimmer%20%20dynamic_badging_=
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=3D"32"> <a href=3D"https://rs.linkedin.com/comm/in/suzana-vrhovac-virtualt=
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ce: 0pt; mso-table-rspace: 0pt; width: 48px; padding-right: 8px;" width=3D"=
48"> <a href=3D"https://www.linkedin.com/comm/newsletters/67927504804192419=
84?lipi=3Durn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3BxQT2J=
LFASqKcXnzzVbg2qw%3D%3D&amp;midToken=3DAQGsVZCYJO6vnQ&amp;midSig=3D22uHoU-Z=
48yXo1&amp;trk=3Deml-email_series_follow_newsletter_01-newsletter_entity_lo=
ckup-0-newsletter_entity_cta&amp;trkEmail=3Deml-email_series_follow_newslet=
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YzFjM2IyMjQwNGVkNDQxYWUzYjY4ZWM4ZDU0NTlmYWY4YzYxNzljNTA1NmQ0OTViNWVmNmYyZDB=
kZmJiNTJlMmMxZTE1NWYzZThmM2UwZDA0MTcwOTE5ZDM4NDZhNDRiMmIzODE5N2ZmYywxLDE%3D=
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st-background w-6 h-6 rounded-md" src=3D"https://media.licdn.com/dms/image/=
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hrink_100_100/0/1619517910861?e=3D2147483647&amp;v=3Dbeta&amp;t=3DM2JBm26t2=
EbQYDTJyy2k0_cZoqUa5Unjjh7OU-ycT64" alt=3D"Open Ask Richard" style=3D"outli=
ne: none; text-decoration: none; -ms-interpolation-mode: bicubic; position:=
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able-lspace: 0pt; mso-table-rspace: 0pt;"> <a href=3D"https://www.linkedin.=
com/comm/newsletters/6792750480419241984?lipi=3Durn%3Ali%3Apage%3Aemail_ema=
il_series_follow_newsletter_01%3BxQT2JLFASqKcXnzzVbg2qw%3D%3D&amp;midToken=
=3DAQGsVZCYJO6vnQ&amp;midSig=3D22uHoU-Z48yXo1&amp;trk=3Deml-email_series_fo=
llow_newsletter_01-newsletter_entity_lockup-0-newsletter_entity_cta&amp;trk=
Email=3Deml-email_series_follow_newsletter_01-newsletter_entity_lockup-0-ne=
wsletter_entity_cta-null-du31ng~m06r2qt9~sn-null-null&amp;eid=3Ddu31ng-m06r=
2qt9-sn&amp;otpToken=3DMWEwNjE4ZTUxYjJlYzFjM2IyMjQwNGVkNDQxYWUzYjY4ZWM4ZDU0=
NTlmYWY4YzYxNzljNTA1NmQ0OTViNWVmNmYyZDBkZmJiNTJlMmMxZTE1NWYzZThmM2UwZDA0MTc=
wOTE5ZDM4NDZhNDRiMmIzODE5N2ZmYywxLDE%3D" target=3D"_blank" class=3D"no-unde=
rline" style=3D"color: #0a66c2; cursor: pointer; display: inline-block; tex=
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ottom: 4px;"> <span class=3D"text-md font-bold text-color-text break-words =
leading-regular" style=3D"overflow-wrap: break-word; font-size: 16px; font-=
weight: 600; line-height: 1.25; color: rgba(0, 0, 0, 0.9);"> Ask Richard </=
span> </div> </a> </td> </tr> <tr> <td style=3D"-webkit-text-size-adjust: 1=
00%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0=
pt;"> <a href=3D"https://www.linkedin.com/comm/newsletters/6792750480419241=
984?lipi=3Durn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3BxQT2=
JLFASqKcXnzzVbg2qw%3D%3D&amp;midToken=3DAQGsVZCYJO6vnQ&amp;midSig=3D22uHoU-=
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t9~sn-null-null&amp;eid=3Ddu31ng-m06r2qt9-sn&amp;otpToken=3DMWEwNjE4ZTUxYjJ=
lYzFjM2IyMjQwNGVkNDQxYWUzYjY4ZWM4ZDU0NTlmYWY4YzYxNzljNTA1NmQ0OTViNWVmNmYyZD=
BkZmJiNTJlMmMxZTE1NWYzZThmM2UwZDA0MTcwOTE5ZDM4NDZhNDRiMmIzODE5N2ZmYywxLDE%3=
D" target=3D"_blank" class=3D"no-underline" style=3D"color: #0a66c2; cursor=
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an class=3D"text-xs text-color-text-low-emphasis leading-regular" style=3D"=
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ere you can ask me anything, and we can learn from one another. </span> </a=
> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> <=
tr data-test-id=3D"newsletter-content-preview"> <td class=3D"px-3 pt-2" sty=
le=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table=
-lspace: 0pt; mso-table-rspace: 0pt; padding-left: 24px; padding-right: 24p=
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=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"100%" style=3D"-webkit-=
text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; =
mso-table-rspace: 0pt;"> <tbody> <tr> <td class=3D"overflow-hidden " style=
=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-l=
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ntation" valign=3D"top" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" wi=
dth=3D"100%" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust:=
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le=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table=
-lspace: 0pt; mso-table-rspace: 0pt;"> <a href=3D"https://www.linkedin.com/=
comm/pulse/what-biggest-factor-great-leadership-richard-branson-bckic?lipi=
=3Durn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3BxQT2JLFASqKc=
XnzzVbg2qw%3D%3D&amp;midToken=3DAQGsVZCYJO6vnQ&amp;midSig=3D22uHoU-Z48yXo1&=
amp;trk=3Deml-email_series_follow_newsletter_01-newsletter_content_preview-=
0-headline_&amp;trkEmail=3Deml-email_series_follow_newsletter_01-newsletter=
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31ng-m06r2qt9-sn&amp;otpToken=3DMWEwNjE4ZTUxYjJlYzFjM2IyMjQwNGVkNDQxYWUzYjY=
4ZWM4ZDU0NTlmYWY4YzYxNzljNTA1NmQ0OTViNWVmNmYyZDBkZmJiNTJlMmMxZTE1NWYzZThmM2=
UwZDA0MTcwOTE5ZDM4NDZhNDRiMmIzODE5N2ZmYywxLDE%3D" target=3D"_blank" class=
=3D"w-full" style=3D"color: #0a66c2; cursor: pointer; display: inline-block=
; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adju=
st: 100%; width: 100%;"> <img class=3D"block w-full aspect-[744/400] object=
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ge/v2/D5612AQECwy0kGjZI2w/article-cover_image-shrink_720_1280/article-cover=
_image-shrink_720_1280/0/1724417634880?e=3D2147483647&amp;v=3Dbeta&amp;t=3D=
o_2Ar-knDw5_yYKomiUHUh4vmnUc_oUuzBBn1IeB_po" style=3D"outline: none; text-d=
ecoration: none; -ms-interpolation-mode: bicubic; display: block; aspect-ra=
tio: 744/400; width: 100%; overflow: hidden; object-fit: cover;"> </a> </td=
> </tr> <tr> <td class=3D"py-2" style=3D"-webkit-text-size-adjust: 100%; -m=
s-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; pad=
ding-top: 16px; padding-bottom: 16px;"> <table role=3D"presentation" valign=
=3D"top" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"100%" st=
yle=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-tabl=
e-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <tr> <td style=3D"-webkit-t=
ext-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; m=
so-table-rspace: 0pt;"> <a href=3D"https://www.linkedin.com/comm/pulse/what=
-biggest-factor-great-leadership-richard-branson-bckic?lipi=3Durn%3Ali%3Apa=
ge%3Aemail_email_series_follow_newsletter_01%3BxQT2JLFASqKcXnzzVbg2qw%3D%3D=
&amp;midToken=3DAQGsVZCYJO6vnQ&amp;midSig=3D22uHoU-Z48yXo1&amp;trk=3Deml-em=
ail_series_follow_newsletter_01-newsletter_content_preview-0-title_&amp;trk=
Email=3Deml-email_series_follow_newsletter_01-newsletter_content_preview-0-=
title_-null-du31ng~m06r2qt9~sn-null-null&amp;eid=3Ddu31ng-m06r2qt9-sn&amp;o=
tpToken=3DMWEwNjE4ZTUxYjJlYzFjM2IyMjQwNGVkNDQxYWUzYjY4ZWM4ZDU0NTlmYWY4YzYxN=
zljNTA1NmQ0OTViNWVmNmYyZDBkZmJiNTJlMmMxZTE1NWYzZThmM2UwZDA0MTcwOTE5ZDM4NDZh=
NDRiMmIzODE5N2ZmYywxLDE%3D" target=3D"_blank" class=3D"no-underline font-me=
dium text-sm m-0 text-system-gray-90" style=3D"cursor: pointer; display: in=
line-block; text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text=
-size-adjust: 100%; margin: 0px; font-size: 14px; font-weight: 500; color: =
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ding-regular text-color-text font-bold font-sans" style=3D"margin: 0px; fon=
t-family: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto,=
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Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Sego=
e UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 24p=
x; font-weight: 600; line-height: 1.25; color: rgba(0, 0, 0, 0.9);"> What i=
s the biggest factor of great leadership? </h2> </a> </td> </tr> <tr> <td s=
tyle=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-tab=
le-lspace: 0pt; mso-table-rspace: 0pt;"> <table role=3D"presentation" valig=
n=3D"top" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"100%" d=
ata-test-id=3D"newsletter-author-lockup-redesign" class=3D"mt-1 mb-2" style=
=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-l=
space: 0pt; mso-table-rspace: 0pt; margin-bottom: 16px; margin-top: 8px;"> =
<tbody> <tr> <td valign=3D"middle" align=3D"left" class=3D"w-3" style=3D"-w=
ebkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace:=
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/www.linkedin.com/comm/in/rbranson?lipi=3Durn%3Ali%3Apage%3Aemail_email_ser=
ies_follow_newsletter_01%3BxQT2JLFASqKcXnzzVbg2qw%3D%3D&amp;midToken=3DAQGs=
VZCYJO6vnQ&amp;midSig=3D22uHoU-Z48yXo1&amp;trk=3Deml-email_series_follow_ne=
wsletter_01-newsletter_content_preview-0-author_&amp;trkEmail=3Deml-email_s=
eries_follow_newsletter_01-newsletter_content_preview-0-author_-null-du31ng=
~m06r2qt9~sn-null-null&amp;eid=3Ddu31ng-m06r2qt9-sn&amp;otpToken=3DMWEwNjE4=
ZTUxYjJlYzFjM2IyMjQwNGVkNDQxYWUzYjY4ZWM4ZDU0NTlmYWY4YzYxNzljNTA1NmQ0OTViNWV=
mNmYyZDBkZmJiNTJlMmMxZTE1NWYzZThmM2UwZDA0MTcwOTE5ZDM4NDZhNDRiMmIzODE5N2ZmYy=
wxLDE%3D" target=3D"_blank" style=3D"color: #0a66c2; cursor: pointer; displ=
ay: inline-block; text-decoration: none; -webkit-text-size-adjust: 100%; -m=
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isplayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1625181963=
183?e=3D2147483647&amp;v=3Dbeta&amp;t=3DzA3HEaoUjuU4RhgSNCrqX5NlSldv_di7CeI=
K7-iyjqI" alt=3D"Author image" style=3D"outline: none; text-decoration: non=
e; -ms-interpolation-mode: bicubic; position: relative; display: inline-blo=
ck; height: 32px; width: 32px; border-radius: 9999px; background-color: #ea=
e6df; vertical-align: middle; clip-path: circle(50%);" width=3D"32" height=
=3D"32"> </a> </td> <td style=3D"-webkit-text-size-adjust: 100%; -ms-text-s=
ize-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <a href=
=3D"https://www.linkedin.com/comm/in/rbranson?lipi=3Durn%3Ali%3Apage%3Aemai=
l_email_series_follow_newsletter_01%3BxQT2JLFASqKcXnzzVbg2qw%3D%3D&amp;midT=
oken=3DAQGsVZCYJO6vnQ&amp;midSig=3D22uHoU-Z48yXo1&amp;trk=3Deml-email_serie=
s_follow_newsletter_01-newsletter_content_preview-0-author_&amp;trkEmail=3D=
eml-email_series_follow_newsletter_01-newsletter_content_preview-0-author_-=
null-du31ng~m06r2qt9~sn-null-null&amp;eid=3Ddu31ng-m06r2qt9-sn&amp;otpToken=
=3DMWEwNjE4ZTUxYjJlYzFjM2IyMjQwNGVkNDQxYWUzYjY4ZWM4ZDU0NTlmYWY4YzYxNzljNTA1=
NmQ0OTViNWVmNmYyZDBkZmJiNTJlMmMxZTE1NWYzZThmM2UwZDA0MTcwOTE5ZDM4NDZhNDRiMmI=
zODE5N2ZmYywxLDE%3D" target=3D"_blank" class=3D"no-underline ml-1" style=3D=
"color: #0a66c2; cursor: pointer; display: inline-block; text-decoration: n=
one; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; margin-lef=
t: 8px; text-decoration-line: none;"> <span class=3D"font-sans font-bold te=
xt-sm mb-3 text-color-text-low-emphasis leading-regular" style=3D"margin-bo=
ttom: 24px; font-family: -apple-system, system-ui, BlinkMacSystemFont, 'Seg=
oe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans=
', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe U=
I Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helvetica, Arial, sans-serif;=
 font-size: 14px; font-weight: 600; line-height: 1.25; color: rgba(0, 0, 0,=
 0.6);"> Richard Branson </span> </a> </td> </tr> </tbody> </table> </td> <=
/tr> <tr> <td class=3D"pb-1" style=3D"-webkit-text-size-adjust: 100%; -ms-t=
ext-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; paddin=
g-bottom: 8px;"> <div class=3D"p-3 bg-color-surface-tint rounded-md font-sa=
ns" data-test-id=3D"newsletter-cta-banner" style=3D"border-radius: 8px; bac=
kground-color: #f5f7f9; padding: 24px; font-family: -apple-system, system-u=
i, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', U=
buntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji',=
 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', He=
lvetica, Arial, sans-serif;"> <div class=3D"mb-1.5" style=3D"margin-bottom:=
 12px;"> <span class=3D"text-md leading-regular font-bold text-color-text" =
style=3D"font-size: 16px; font-weight: 600; line-height: 1.25; color: rgba(=
0, 0, 0, 0.9);"> Read this article on LinkedIn to join the conversation </s=
pan> </div> <table role=3D"presentation" valign=3D"top" border=3D"0" cellsp=
acing=3D"0" cellpadding=3D"0" width=3D"100%" class=3D"email-button " data-t=
est-id=3D"email-button" style=3D"-webkit-text-size-adjust: 100%; -ms-text-s=
ize-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt;"> <tbody> <=
tr> <td valign=3D"middle" align=3D"left" style=3D"-webkit-text-size-adjust:=
 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace:=
 0pt;"> <a href=3D"https://www.linkedin.com/comm/pulse/what-biggest-factor-=
great-leadership-richard-branson-bckic?lipi=3Durn%3Ali%3Apage%3Aemail_email=
_series_follow_newsletter_01%3BxQT2JLFASqKcXnzzVbg2qw%3D%3D&amp;midToken=3D=
AQGsVZCYJO6vnQ&amp;midSig=3D22uHoU-Z48yXo1&amp;trk=3Deml-email_series_follo=
w_newsletter_01-newsletter_content_preview-0-read_more_banner_cta_&amp;trkE=
mail=3Deml-email_series_follow_newsletter_01-newsletter_content_preview-0-r=
ead_more_banner_cta_-null-du31ng~m06r2qt9~sn-null-null&amp;eid=3Ddu31ng-m06=
r2qt9-sn&amp;otpToken=3DMWEwNjE4ZTUxYjJlYzFjM2IyMjQwNGVkNDQxYWUzYjY4ZWM4ZDU=
0NTlmYWY4YzYxNzljNTA1NmQ0OTViNWVmNmYyZDBkZmJiNTJlMmMxZTE1NWYzZThmM2UwZDA0MT=
cwOTE5ZDM4NDZhNDRiMmIzODE5N2ZmYywxLDE%3D" target=3D"_blank" aria-label=3D"O=
pen this article on LinkedIn" class=3D"align-top no-underline" style=3D"col=
or: #0a66c2; cursor: pointer; display: inline-block; text-decoration: none;=
 -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; vertical-align=
: top; text-decoration-line: none;"> <table role=3D"presentation" valign=3D=
"top" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"auto" class=
=3D"border-separate" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size=
-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; border-collaps=
e: separate;"> <tbody> <tr> <td class=3D"btn-sm btn-primary border-color-br=
and button-link leading-regular !min-h-[auto] !shadow-none border-1 border-=
solid" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;=
 mso-table-lspace: 0pt; mso-table-rspace: 0pt; height: min-content; border-=
radius: 24px; padding-top: 7px; padding-bottom: 7px; padding-left: 16px; pa=
dding-right: 16px; text-align: center; font-size: 14px; font-weight: 600; c=
ursor: pointer; text-decoration-line: none; background-color: #0a66c2; colo=
r: #ffffff; border-width: 1px; border-style: solid; border-color: #0a66c2; =
line-height: 1.25; min-height: auto !important; box-shadow: 0 0 #0000, 0 0 =
#0000, 0 0 #0000 !important;"> <a href=3D"https://www.linkedin.com/comm/pul=
se/what-biggest-factor-great-leadership-richard-branson-bckic?lipi=3Durn%3A=
li%3Apage%3Aemail_email_series_follow_newsletter_01%3BxQT2JLFASqKcXnzzVbg2q=
w%3D%3D&amp;midToken=3DAQGsVZCYJO6vnQ&amp;midSig=3D22uHoU-Z48yXo1&amp;trk=
=3Deml-email_series_follow_newsletter_01-newsletter_content_preview-0-read_=
more_banner_cta_&amp;trkEmail=3Deml-email_series_follow_newsletter_01-newsl=
etter_content_preview-0-read_more_banner_cta_-null-du31ng~m06r2qt9~sn-null-=
null&amp;eid=3Ddu31ng-m06r2qt9-sn&amp;otpToken=3DMWEwNjE4ZTUxYjJlYzFjM2IyMj=
QwNGVkNDQxYWUzYjY4ZWM4ZDU0NTlmYWY4YzYxNzljNTA1NmQ0OTViNWVmNmYyZDBkZmJiNTJlM=
mMxZTE1NWYzZThmM2UwZDA0MTcwOTE5ZDM4NDZhNDRiMmIzODE5N2ZmYywxLDE%3D" target=
=3D"_blank" tabindex=3D"-1" aria-hidden=3D"true" class=3D"no-underline" sty=
le=3D"color: #0a66c2; cursor: pointer; display: inline-block; text-decorati=
on: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; text-=
decoration-line: none;"> <span class=3D"no-underline text-white" style=3D"c=
olor: #ffffff; text-decoration-line: none;"> Read on LinkedIn </span> </a> =
</td> </tr> </tbody> </table> </a> </td> </tr> </tbody> </table> </div> </t=
d> </tr> <tr data-test-id=3D"newsletter-content-preview--content"> <td clas=
s=3D"series-article-body" style=3D"-webkit-text-size-adjust: 100%; -ms-text=
-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-fami=
ly: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helv=
etica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid =
Sans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI S=
ymbol', 'Lucida Grande', Helvetica, Arial, sans-serif; font-size: 16px; lin=
e-height: 1.5; color: rgba(0, 0, 0, 0.9);"> <p style=3D"margin: 0; font-wei=
ght: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">This is a q=
uestion I=E2=80=99m often asked in one way or another, so when&nbsp;<a href=
=3D"https://www.linkedin.com/in/rebecca-umberger/" target=3D"_blank" style=
=3D"text-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-ad=
just: 100%; display: inline; cursor: pointer; font-weight: 600; color: #0a6=
6c2; text-decoration-line: none;">Rebecca</a>&nbsp;asked me I figured it wa=
s a good chance to share my thoughts with you all!</p><p style=3D"margin: 0=
; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;">W=
hen I started out in business, there wasn=E2=80=99t any courses or webinars=
 or experts in the field of leadership (at least that I was aware of). I le=
arnt instinctively and on-the-go, and I realised there really isn=E2=80=99t=
 one magical, all-encompassing formula. Everyone responds differently to le=
adership, so I quickly learnt to adapt to different people=E2=80=99s needs.=
 Some love to be challenged, while others need gentle encouragement and pos=
itive reinforcement. As my first businesses (Student Magazine and the Stude=
nt Advisory Centre) grew, it became harder to provide such a personalised =
=E2=80=98service=E2=80=99, but one thing I knew for sure is that nobody res=
ponds badly to kindness. It=E2=80=99s one of the most underrated qualities =
a leader can embrace. While it=E2=80=99s important to be visionary, inspiri=
ng, bold, clear and so forth =E2=80=93 people often underestimate the simpl=
e power of kindness. As the aviation pioneer Amelia Earhart once said: =E2=
=80=9CA single act of kindness throws out roots in all directions, and the =
roots spring up and make new trees.=E2=80=9D </p><p style=3D"margin: 0; fon=
t-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1.5;"></p><f=
igure style=3D"margin: 0px;"><img data-media-urn data-li-src=3D"https://med=
ia.licdn.com/dms/image/v2/D5612AQHv0Fx7IcuQHw/article-inline_image-shrink_1=
500_2232/article-inline_image-shrink_1500_2232/0/1724418028209?e=3D17297280=
00&amp;v=3Dbeta&amp;t=3DRgv1Ra8acDchPz-rCSqPggAGxzfGbjAGSB01QyrsNFw" src=3D=
"https://media.licdn.com/dms/image/v2/D5612AQHv0Fx7IcuQHw/article-inline_im=
age-shrink_1500_2232/article-inline_image-shrink_1500_2232/0/1724418028209?=
e=3D1729728000&amp;v=3Dbeta&amp;t=3DRgv1Ra8acDchPz-rCSqPggAGxzfGbjAGSB01Qyr=
sNFw" width=3D"480" style=3D"outline: none; text-decoration: none; -ms-inte=
rpolation-mode: bicubic; margin-top: 1em; display: block; max-width: 100%; =
margin-left: auto; margin-right: auto; width: 100%;"><figcaption style=3D"m=
argin-top: 8px; text-align: center; font-family: -apple-system, system-ui, =
BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', 'Fira Sans', Ubun=
tu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid Sans', 'Apple Color Emoji', 'S=
egoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Lucida Grande', Helve=
tica, Arial, sans-serif; font-size: 14px; line-height: 1.25; color: rgba(0,=
 0, 0, 0.6);"></figcaption></figure><p style=3D"margin: 0; font-weight: 400=
; margin-top: 0.8em; font-size: 1em; line-height: 1.5;"></p><p style=3D"mar=
gin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1em; line-height: 1=
.5;">Aside from kindness, here are a few other ways to be a great leader:</=
p><ol style=3D"margin-top: 1em; margin-right: 0px; margin-bottom: 0px; marg=
in-left: 1.5em; display: block; padding: 0px;"><li style=3D"margin-left: 1e=
m; font-size: 1em; line-height: 1.5; letter-spacing: -0.15%; color: #282828=
;"><p style=3D"margin: 0; font-weight: 400; margin-top: 0.8em; font-size: 1=
em; line-height: 1.5;">Lead from the front. You=E2=80=99ve got to get out t=
here as a leader. Be visible and walk the walk. Whenever I=E2=80=99m on a V=
irgin Atlantic or Virgin Australia flight, I like to walk through the cabin=
 chatting to the passengers, playing games, and hearing their feedback. Ev.=
..</p></li></ol> </td> </tr> <tr> <td class=3D"pt-2 no-underline" style=3D"=
-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspac=
e: 0pt; mso-table-rspace: 0pt; padding-top: 16px; text-decoration-line: non=
e;"> <table role=3D"presentation" valign=3D"top" border=3D"0" cellspacing=
=3D"0" cellpadding=3D"0" width=3D"100%" class=3D"email-button series-conten=
t-preview__bottom-cta" data-test-id=3D"email-button" style=3D"-webkit-text-=
size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-t=
able-rspace: 0pt;"> <tbody> <tr> <td valign=3D"middle" align=3D"left" style=
=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-l=
space: 0pt; mso-table-rspace: 0pt;"> <a href=3D"https://www.linkedin.com/co=
mm/pulse/what-biggest-factor-great-leadership-richard-branson-bckic?lipi=3D=
urn%3Ali%3Apage%3Aemail_email_series_follow_newsletter_01%3BxQT2JLFASqKcXnz=
zVbg2qw%3D%3D&amp;midToken=3DAQGsVZCYJO6vnQ&amp;midSig=3D22uHoU-Z48yXo1&amp=
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NDQxYWUzYjY4ZWM4ZDU0NTlmYWY4YzYxNzljNTA1NmQ0OTViNWVmNmYyZDBkZmJiNTJlMmMxZTE=
1NWYzZThmM2UwZDA0MTcwOTE5ZDM4NDZhNDRiMmIzODE5N2ZmYywxLDE%3D" target=3D"_bla=
nk" aria-label=3D"Open Ask Richard on LinkedIn" class=3D"align-top no-under=
line" style=3D"color: #0a66c2; cursor: pointer; display: inline-block; text=
-decoration: none; -webkit-text-size-adjust: 100%; -ms-text-size-adjust: 10=
0%; vertical-align: top; text-decoration-line: none; width: 100%;"> <table =
role=3D"presentation" valign=3D"top" border=3D"0" cellspacing=3D"0" cellpad=
ding=3D"0" width=3D"100%" class=3D"border-separate" style=3D"-webkit-text-s=
ize-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-ta=
ble-rspace: 0pt; border-collapse: separate; width: 100%;"> <tbody> <tr> <td=
 class=3D"btn-md btn-secondary-emphasis border-color-brand button-link lead=
ing-regular !min-h-[auto] !shadow-none border-1 border-solid font-sans" dat=
a-test-id=3D"newsletter-content-preview-redesign-bottom-cta" style=3D"-webk=
it-text-size-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0p=
t; mso-table-rspace: 0pt; height: min-content; border-radius: 24px; padding=
-top: 12px; padding-bottom: 12px; padding-left: 24px; padding-right: 24px; =
text-align: center; font-size: 16px; font-weight: 600; cursor: pointer; tex=
t-decoration-line: none; background-color: rgba(0, 0, 0, 0); color: #0a66c2=
; border-width: 1px; border-style: solid; border-color: #0a66c2; font-famil=
y: -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helve=
tica Neue', 'Fira Sans', Ubuntu, Oxygen, 'Oxygen Sans', Cantarell, 'Droid S=
ans', 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Emoji', 'Segoe UI Sy=
mbol', 'Lucida Grande', Helvetica, Arial, sans-serif; line-height: 1.25; mi=
n-height: auto !important; box-shadow: 0 0 #0000, 0 0 #0000, 0 0 #0000 !imp=
ortant;"> <a href=3D"https://www.linkedin.com/comm/pulse/what-biggest-facto=
r-great-leadership-richard-branson-bckic?lipi=3Durn%3Ali%3Apage%3Aemail_ema=
il_series_follow_newsletter_01%3BxQT2JLFASqKcXnzzVbg2qw%3D%3D&amp;midToken=
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llow_newsletter_01-newsletter_content_preview-0-readmore_button_&amp;trkEma=
il=3Deml-email_series_follow_newsletter_01-newsletter_content_preview-0-rea=
dmore_button_-null-du31ng~m06r2qt9~sn-null-null&amp;eid=3Ddu31ng-m06r2qt9-s=
n&amp;otpToken=3DMWEwNjE4ZTUxYjJlYzFjM2IyMjQwNGVkNDQxYWUzYjY4ZWM4ZDU0NTlmYW=
Y4YzYxNzljNTA1NmQ0OTViNWVmNmYyZDBkZmJiNTJlMmMxZTE1NWYzZThmM2UwZDA0MTcwOTE5Z=
DM4NDZhNDRiMmIzODE5N2ZmYywxLDE%3D" target=3D"_blank" tabindex=3D"-1" aria-h=
idden=3D"true" class=3D"no-underline" style=3D"color: #0a66c2; cursor: poin=
ter; display: inline-block; text-decoration: none; -webkit-text-size-adjust=
: 100%; -ms-text-size-adjust: 100%; text-decoration-line: none; width: 100%=
;"> <span class=3D"no-underline text-color-brand" style=3D"color: #0a66c2; =
text-decoration-line: none;"> Keep reading on LinkedIn </span> </a> </td> <=
/tr> </tbody> </table> </a> </td> </tr> </tbody> </table> </td> </tr> </tbo=
dy> </table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </=
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e-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; background-co=
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border=3D"0" cellspacing=3D"0" cellpadding=3D"0" width=3D"100%" class=3D"te=
xt-xs" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;=
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tr> <td class=3D"pb-1 m-0" data-test-id=3D"email-footer__intended" style=3D=
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